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Lowe's

Runs home improvement stores for DIYers and pros

Manager, Emerging Media & Technology

Growth & MarketingConfirmed live in the last 24 hours
Full-timeRemote in USA$101.1k - $168.9k /yr

About the Job

Requirements

  • A bachelor's degree in Marketing or a related field, or equivalent years of experience in lieu of the education requirement, if applicable.
  • Seven to ten years of general experience in Marketing or Retail Media.
  • Five to seven years of experience in Business Operations, Platform Operations, or Technical Program Management.
  • Three years of experience in Ad Tech roadmap development and implementation.
  • One year of experience providing leadership or coaching to others and partnering effectively with cross-functional team members.
  • Expertise in technical requirements for onboarding and maintaining onsite and offsite media channels, including pixeling, application programming interfaces, product and conversion feeds, and clean room integration.

Responsibilities

  • Support the development and execution of the Retail Media Marketing Technology roadmap, ensuring alignment with Lowe's Media Network strategy, business priorities, and technology initiatives.
  • Provide expertise on technical requirements for onboarding and maintaining onsite and offsite channels with multiple publisher partners, including paid social, paid search, onsite display, offsite display, sponsored product ads, connected TV, online video, and audio.
  • Partner with Product, Technology, and Retail Media stakeholders to define business requirements, operational workflows, and scalable processes that enable new advertising products, channels, and capabilities.
  • Lead operational onboarding and go-to-market readiness for new retail media platforms, channels, and technology capabilities, ensuring cross-functional alignment, clear ownership, and successful adoption.
  • Develop and maintain implementation plans, project timelines, and cross-functional deliverables; proactively identify dependencies, risks, and opportunities; and escalate critical issues to leadership to support informed decision-making.
  • Create and maintain business process documentation, standard operating procedures, playbooks, and training materials to enable consistent execution and adoption across Retail Media teams.
  • Monitor the operational performance and adoption of marketing technology capabilities, using stakeholder feedback, operational metrics, and business insights to identify process improvements and recommend enhancements.
  • Advance Lowe's Media Network operational maturity by identifying best practices, supporting process standardization, facilitating cross-functional collaboration, and developing tools, frameworks, and training that improve organizational capability and scalability.

About the Company

Lowe's

Runs home improvement stores for DIYers and pros

Lowe's runs home improvement stores across the United States, selling tools, lumber, appliances, paint, flooring and garden supplies to do-it-yourself homeowners and professional contractors. Shoppers can buy in its stores, on Lowes.com or through its app, with options for in-store pickup and delivery to homes and jobsites. Beyond products, Lowe's sells installation and home services for projects such as kitchens, flooring, roofing and water heaters, scheduled through its stores and website. It earns money mainly from merchandise sales, plus installation fees and its co-branded credit cards for consumers and businesses. Lowe's was founded in 1946 and is based in Mooresville, North Carolina.

Company size
10,001+
Company stage
IPO
Headquarters
Mooresville, NC
Founded
1946

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