A

AppCard

SaaS loyalty marketing platform for retailers

Customer Success Manager

Full-Time
No salary listed
Junior
New York, NY, USA
In Person
Customer Experience & SupportCustomer Success

About the job

Requirements
  • At least 1–2 years of sales experience.
  • Customer orientation and strong communication skills.
  • Strong presentation skills.
  • Technical proficiency and comfort with technology.
  • Understanding of retail business needs.
Responsibilities
  • Develop customer relationships and serve as a trusted consultant to optimize loyalty and marketing strategies.
  • Monitor usage and product adoption, and proactively contact clients to provide coaching and training that improve utilization.
  • Build and present AppCard’s value story using data and insights.
  • Drive growth with existing customers, identify upgrade opportunities, and generate new revenue.
  • Understand, adapt to, and help develop AppCard’s ongoing product and technology developments.
  • Manage multiple cross-product opportunities and projects.
Desired Qualifications
  • Experience in account management, customer success, or professional services.
  • Experience in the software-as-a-service or technology industry.
  • Ability to learn quickly and work autonomously.

About the company

A

AppCard

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Website

AppCard provides a data-driven loyalty and marketing platform for retailers. It offers a SaaS product that uses AI and machine learning to analyze customers’ transaction data in real time, enabling stores to run personalized marketing campaigns, digital coupons, and loyalty programs. The system captures shopper data, processes it to deliver actionable insights for customer retention and targeted promotions, and allows customization at the store or franchise level through behavior triggers and do-it-yourself campaign builders. Revenue comes from subscription fees for retailers using the platform. Compared to competitors, AppCard emphasizes real-time analytics and AI-powered personalization with granular, franchise-wide customization, designed specifically for grocery and retail franchises. The company’s goal is to help retailers improve customer retention and sales by turning shopper data into targeted, easily deployable marketing programs.

Company Size

51-200

Company Stage

Series B

Total Funding

$26.5M

Headquarters

New York City, New York

Founded

2011

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Simplify's Take

What believers are saying

  • AppCard launched Digital Circular on August 18, 2026, and reports 2%–3% CTRs.
  • Neighborhood Fresh's July 20, 2026 card program expands payment-linked loyalty and rewards.
  • The January 5, 2026 ShoptoCook acquisition adds grocery websites, kiosks, recipes, and impressions.

What critics are saying

  • Independent grocers face razor-thin margins, so AppCard's contract renewals hinge on measurable sales lift.
  • If grocers stop sharing POS data, AppCard loses targeting precision and product differentiation.
  • TAB Bank and Visa card issuance exposes AppCard to compliance failures and launch delays.

What makes AppCard unique

  • AppCard serves 3,300 grocery partners, embedding loyalty, coupons, media, and analytics together.
  • Digital Circular turns weekly ads into shoppable media across onsite and Google.
  • Ask Pinky and 6,500 recipes automate personalized merchandising from real POS data.

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Benefits

  • Health Insurance
  • Vision Insurance
  • Dental Insurance
  • Life Insurance
  • Stock Options
  • Company Equity
  • Employee Referral Bonus

Growth & Insights and Company News

6 month growth

4%

1 year growth

6%

2 year growth

8%
Associated Press
Aug 18th, 2026
AppCard launches AI-powered digital circular helping independent grocers compete with major chains

AppCard has launched its Digital Circular, a tool that helps independent grocers compete with larger chains through targeted advertising. The platform uses AI to convert static weekly ads into interactive circulars featuring recipes from a library of over 6,500 options. Shoppers can add ingredients directly to shopping lists. The system targets households using real point-of-sale data, spending patterns and postcode information. Adverts run across Google, YouTube, Gmail and other websites. Crops Fresh Marketplace in Pennsylvania saw daily page views increase 5.8 times after launching offsite adverts, whilst click-through rates reached 2% to 3%. The Digital Circular is now available to AppCard's 3,300 grocery partners. Purchase data integration allows grocers to measure which adverts drive sales, moving beyond traditional print budgets.

Associated Press
Jul 21st, 2026
AppCard launches grocer-branded credit card programme with Neighborhood Fresh

AppCard has launched a grocer-branded credit card programme with Neighborhood Fresh, enabling the independent grocer to offer customers branded payment cards without building banking and compliance infrastructure. The programme includes an AppCard Credit Card and Smart Card, both branded for Neighborhood Fresh, allowing shoppers to earn rewards on purchases and redeem them at the store. The cards offer enhanced rewards on private-label items, fuel, and other purchases, with no annual fee. AppCard handles card marketing, customer service, compliance, and fraud services, making branded card programmes accessible to independent grocers who typically lack the scale and resources for such initiatives. The programme aims to strengthen shopper loyalty, increase rewards engagement, lower processing costs, and provide spending insights. Cards are issued by TAB Bank and branded for participating grocers.

AppCard
Jan 5th, 2026
AppCard acquires SHOPtoCOOK to expand digital commerce reach for independent grocers

AppCard, a marketing and analytics platform for independent grocers, has acquired SHOPtoCOOK, a Buffalo-based digital marketing firm specialising in grocery websites, in-store kiosks and social media support. The acquisition combines AppCard's data and coupon capabilities with SHOPtoCOOK's websites and recipes. Currently, approximately 18% of all digital coupons are clipped on SHOPtoCOOK websites and kiosks. The expanded platform now includes thousands of websites and kiosks generating millions of impressions during meal planning and recipe searches. For CPG brands, the deal offers wider distribution of personalised coupons, better visibility through recipes and kiosks, and clearer data linking advertisements to sales. Grocers benefit from a consistent experience across websites and rewards programmes, with digital coupons linked directly to recipes and shopping lists.

Tech.eu
Feb 11th, 2022
Israel-founded marketing platform AppCard raises $20 million Series B round

AppCard, a marketing and loyalty program platform, has raised $20 million in Series B funding,…