Content / Redactor
VML
Content / Redactor
VML
Global marketing automation, personalization, and CRM
VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a Human First philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore.
VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.
For more information, please visit www.vml.com and follow along on LinkedIn #WeAreVML.
En VML Perú nos encontramos en la búsqueda del mejor talento para que se integre a nuestro equipo en la posición deContent / Redactor(a) Freelance.
Desarrollar, planificar y gestionar contenidos creativos para las diferentes marcas, asegurando la coherencia de la comunicación, el cumplimiento de los objetivos estratégicos y la conexión con las audiencias.
Desarrollar conceptos, ideas y propuestas de contenido alineadas con la estrategia de comunicación y los objetivos de cada marca.
Planificar y gestionar parrillas de contenido para las diferentes plataformas digitales y redes sociales.
Redactar copies, captions, guiones, titulares, bajadas y otros formatos de contenido según las necesidades de cada marca.
Desarrollar storytelling y narrativas creativas para campañas digitales y contenidos always-on.
Adaptar los mensajes y contenidos de acuerdo con las características de cada plataforma, audiencia y formato.
Identificar tendencias digitales, temas de actualidad y oportunidades de contenido relevantes para las marcas.
Coordinar con los equipos de Diseño, Social Media, Planning y Cuentas para la ejecución de las propuestas de contenido.
Participar en reuniones creativas y de presentación de propuestas a clientes.
Supervisar la calidad, coherencia y correcta ejecución de los contenidos desarrollados.
Egresado(a) de las carreras de Comunicación, Marketing, Publicidad o carreras afines.
Contar con 2 años o más de experiencia en Content Management, redacción creativa o generación de contenidos digitales.
Experiencia en planificación y gestión de contenidos para redes sociales y plataformas digitales.
Excelente redacción, ortografía y capacidad de síntesis.
Experiencia desarrollando copies, guiones, conceptos creativos y storytelling.
Conocimiento de tendencias digitales, formatos de contenido y cultura popular.
Capacidad para gestionar múltiples marcas, proyectos y entregables.
Contar con portafolio de contenidos, campañas, copies y/o guiones desarrollados.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
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VML MAP is a global marketing services and technology partner that serves as a center of excellence for Marketing Automation, Personalization, Loyalty, Agentic AI, and CRM at scale. It helps brands humanize the relationship with customers by delivering data‑driven, personalized content across all channels and industries, leveraging a multi-disciplinary team across consulting, data & AI, content & creative, identity & 1to1, paid media, technology & platform, operating models & processes, and operations. The company operates from 14 offices worldwide, with a mission to scale efficient, measurable experiences that drive business success. Distinguishing factors include its global, diverse team; integration of marketing technology with AI capabilities; and a focus on end-to-end, interoperable solutions rather than isolated campaigns.
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