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Adtheorant

Predictive targeting via ML-driven digital advertising

Platform Solutions Manager

Customer SuccessUpdated on Nov 10
Full-timeNew York, NY, USA$95k - $110k /yrIn-person

About the Job

Requirements

  • Three to five or more years of experience in programmatic advertising, including hands-on demand-side platform (DSP) campaign management experience.
  • A bachelor's degree in Engineering, Mathematics, Economics, Finance, Statistics, Computer Science, Business, or a related field.
  • Proven ability to drive campaign success and optimize programmatic strategies.
  • Experience working with and as a user in Data Collaboration Platforms (DCPs) and Supply-Side Platforms (SSPs).
  • Strong understanding of real-time bidding (RTB) and digital media buying.
  • Experience working with or at advertising agencies or DSPs.
  • Ability to communicate with clients, including on complex topics and difficult situations.
  • Ability to align technical capabilities with business goals.
  • Ability to adapt in a fast-paced environment and bring structure to ambiguity.
  • Legally authorized to work in the United States without employer sponsorship now or in the future.

Responsibilities

  • Act as a subject matter expert on the platform by providing ongoing consultation to drive platform adoption, retention, and client trust.
  • Provide guidance on audience definition, campaign execution, and measurement frameworks, and proactively recommend pacing, performance, and cost optimizations.
  • Analyze client platform usage to identify strategic opportunities for improvement, using best practices to enhance efficiency and outcomes.
  • Promote key platform features and unique capabilities to enhance client performance and maximize revenue opportunities.
  • Serve as a liaison between clients and the product team, consolidating user feedback to help shape future platform enhancements.
  • Lead end-to-end client enablement and translate complex platform features, targeting capabilities, and technical workflows into clear, practical best practices.
  • Work closely with Sales and Client Services to maintain strong client relationships and high levels of retention.

Desired Qualifications

  • Exceptional communication and interpersonal skills, including the ability to simplify complex concepts for different audiences.
  • An entrepreneurial mindset and passion for building and improving business processes.

About the Company

Adtheorant

Predictive targeting via ML-driven digital advertising

AdTheorent provides digital advertising solutions using machine learning to improve campaigns. It predicts which users are likely to take actions and targets them, with offerings like geo-intelligence and the Cross Environment MAP that link real-world and online ad placements. It differentiates itself with custom ML-driven targeting and analytics tailored to each client rather than generic ad tech. Its goal is to help clients achieve more relevant ads, better campaign performance, and higher return on investment.

Company size
51-200
Company stage
IPO
Headquarters
New York City, New York
Founded
2012

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