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Marketbridge

Data-driven marketing and sales consultancy

Research Manager - B2B

Full-TimeUpdated
$110k - $140k
Senior
Bethesda, MD, USA
HybridHybrid role; requires working EST hours.
Consulting
No H1B Sponsorship

About the job

Requirements
  • Five to seven years of market research experience in business-to-business environments.
  • Proficiency in qualitative and quantitative analysis, including tools such as Power BI, SQL, or Python.
  • Ability to select and execute appropriate research methodologies and techniques to meet client needs, including advanced methodologies such as MaxDiff, Choice Based Conjoint, and Gabor-Granger.
  • Proficiency in building, executing, and analyzing research questionnaires and surveys, and designing moderator guides.
  • Experience leading in-depth interviews as the moderator.
  • Experience managing client interactions, including meetings with business unit executives.
  • Experience identifying research opportunities, drafting proposals, and presenting to prospects.
  • Strong verbal, writing, and editorial skills.
  • Ability to multitask, prioritize, and manage time efficiently.
  • Ability to work independently or as an active team member.
  • Fluency in Microsoft Office.
Responsibilities
  • Use quantitative and qualitative analysis to draw informed conclusions about client-defined areas of interest.
  • Conduct intensive discovery sessions with clients and stakeholders to ensure the appropriate objectives are being pursued.
  • Conduct in-depth data analyses using traditional and advanced methods.
  • Author reports of findings, illustrate data graphically, and translate complex findings into insights.
  • Support inbound marketing efforts by contributing to industry-relevant blogs.
  • Design market surveys to identify customer or partner preferences, needs, and buyer journeys.
  • Manage multiple research projects simultaneously.
  • Regularly evaluate program methodologies, vendors, and research tools to ensure the organization uses best-in-class options for the relevant areas.
  • Support and mentor the team in primary research best practices.
  • Lead defined research projects using appropriate research methodologies and techniques to meet client business objectives.
  • Develop research methodologies, execute analyses, select appropriate vendors or partners, compile recommendations, and deliver resulting analysis.
  • Build a primary research team as the team grows.
  • Support business development opportunities with current clients and new prospects.
Desired Qualifications
  • Familiarity with health insurance, financial services, or technology verticals.

About the company

MarketBridge is a consultancy focused on data-driven marketing and sales strategies for subscription-based and dynamic markets. It helps clients grow by combining analytics, customer insights, and strategic planning to bridge strategy and execution. The company works through tailored project-based engagements and long-term partnerships, acting as an extension of clients’ teams to analyze, design, build, and optimize go-to-market strategies. Core offerings include sales enablement, marketing effectiveness, and strategic agility, all backed by a scientific approach to data and analytics. With more than 25 years in business, MarketBridge differentiates itself through its hands-on, metrics-driven methodology and deep experience helping enterprises and mid-sized firms improve performance and achieve measurable growth. The goal is to deliver actionable insights and precise execution that drive sustained growth for clients.

Company Size

201-500

Company Stage

Debt Financing

Total Funding

$8M

Headquarters

Bethesda, Maryland

Founded

2000

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Simplify's Take

What believers are saying

  • Marketbridge ranked top independent global B2B agency in August 2026.
  • Gross income rose 19% while Europe doubled after Revere's October 2025 acquisition.
  • Patrick Knight and Gina Larson add finance and people muscle for expansion.

What critics are saying

  • Integrating April Six, Revere, and legacy brands strains culture through 2026.
  • Headcount rose 41%; utilization pressure can compress margins if growth slows.
  • A single-brand strategy risks client confusion and talent churn during rebranding.

What makes Marketbridge unique

  • Marketbridge combines consulting, analytics, creative, and activation under one banner.
  • April Six and Revere joined in 2025, consolidating European delivery into Marketbridge.
  • Its ABX-led B2B model won LG Electronics USA in February 2026.

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Benefits

  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • 401(k) Company Match
  • Unlimited Paid Time Off
  • Paid Vacation
  • Paid Holidays
  • Paid Sick Leave
  • Parental Leave
  • Mentor Program
  • Employee Referral Bonus
  • Professional Development Budget

Company News

Yahoo Finance
Sep 8th, 2026
Marketbridge appoints Patrick Knight as CFO and Gina Larson as CPO to drive global expansion

Marketbridge has appointed Patrick Knight as Chief Financial Officer and Gina Larson as Chief People Officer to support its global expansion. The B2B marketing services company aims to challenge traditional agency and consulting models through a connected approach to growth. Knight brings over 25 years of international finance and operational leadership across media, technology and professional services. His experience spans the UK, US, Europe and Asia Pacific, including work with private equity and venture-backed businesses. Larson has more than 20 years of global people and organisational leadership experience across founder-led, private equity-backed and Fortune 500 companies. She is an ICF-certified executive coach with expertise in workforce transformation and organisational design. The appointments form part of Marketbridge's strategy to build leadership capabilities for scaling its platform.

Yahoo Finance
Aug 24th, 2026
Marketbridge tops global B2B agency rankings with 19% income growth and 41% headcount expansion

Marketbridge has been named the top-ranked, fastest-growing independent global B2B agency in The B2B Marketing Global Agencies Benchmarking Report 2026. The Bethesda-based firm was evaluated alongside fourteen global B2B agencies based on global gross income and worldwide headcount. The recognition follows significant expansion for Marketbridge. The company grew its gross income by 19% whilst expanding its team by 41%. Earlier this year, it was also ranked the number one brand agency and number one demand agency in the US by B2B Marketing. In February, Marketbridge was named agency of record for LG Electronics USA's Commercial Display and IT Solutions division. In April, Demandbase named it their inaugural Premier+ partner.

Yahoo Finance
Apr 15th, 2026
Marketbridge names Fiona McKenzie president of Europe as Fiona Shepherd steps down

Marketbridge has appointed Fiona McKenzie as president of its European operations. McKenzie, who has worked within Marketbridge for seven months, will lead the next phase of growth and integration across the region. The appointment follows the departure of Fiona Shepherd, who stepped down after building April Six and establishing the foundation of Marketbridge Europe. Shepherd will remain a shareholder and supporter of the company. McKenzie will oversee the integration of Marketbridge's consulting, analytics and agency services across Europe. CEO Bob Ray said her ability to align strategy, data, creative and activation into a unified growth engine will be critical for the company's European expansion. McKenzie previously partnered with leadership across the business to deepen integration and align capabilities.

Business Wire
Oct 7th, 2025
Marketbridge Doubles Footprint in Europe With Acquisition of B2B Tech Marketing Agency Revere

Revere, the multi-award-winning UK-based B2B technology marketing agency, has been acquired by Marketbridge, a leading integrated growth consulting and marke...

Business Wire
Jan 3rd, 2025
Marketbridge Acquires April Six to Scale Growth Consulting and Marketing Services Globally

Marketbridge, a leading integrated growth consulting and marketing firm, today announced the acquisition of April Six, a specialist agency with operat