Manscaped focuses on male grooming with products designed for pubic hair care, aiming to make trimming and shaving safer and more comfortable. Its lineup includes razors, trimmers, skin-safe lotions, and other grooming tools designed specifically for sensitive areas and easy cleaning, with features like skin-friendly blades and waterproof designs for use in the shower. The company differentiates itself through a niche, focused brand built around the idea of “manscaping,” bold marketing that uses humor and celebrity endorsements, and high visibility from appearances on shows like Shark Tank, which helped broaden awareness. Manscaped’s goal is to normalize men's personal care, expand its product line, and grow its market share in the male grooming space by addressing a previously overlooked area with targeted solutions.
Company Size
201-500
Company Stage
N/A
Total Funding
$400K
Headquarters
Carlsbad, California
Founded
2016
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