Meta Platforms Inc. runs a family of social apps including Facebook, Instagram, and WhatsApp to help people connect, share content, and participate in online communities. It also develops virtual reality hardware and experiences through Oculus and is exploring the metaverse. Most revenue comes from advertising, with tools that let businesses target audiences using data from its large user base, plus VR product sales and digital services. The company differentiates itself by owning multiple major social platforms, offering a scalable cross-platform ad platform, and investing in VR, AR, and AI to expand digital experiences and monetization opportunities.
Company Size
10,001+
Company Stage
IPO
Headquarters
Menlo Park, California
Founded
2004
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Simply is collaborating with Meta to bring its music learning apps to Meta Ray-Ban Display glasses. The partnership introduces dedicated experiences for Simply Piano and Simply Guitar that display chords, lyrics, and real-time guidance directly in users' field of view whilst they play. The technology uses Simply's audio recognition capabilities to provide hands-free feedback, allowing learners to stay focused on their instruments. The experiences were showcased at Meta Connect 2026. Simply sees AI glasses as a strategic opportunity to embed learning directly into creative activities. The company, which operates apps including Simply Piano, Simply Guitar, Simply Sing, and Simply Draw, aims to make technology "disappear into the experience" rather than introduce additional screens. This marks Simply Guitar's first step into AI glasses as the company works towards bringing its full portfolio to wearable devices.
Ray-Ban Meta is partnering with Complex to showcase its new Audio glasses at ComplexCon in Los Angeles on 3-4 October. The event will feature an interactive listening lounge where attendees can try the glasses before their 13 October launch. Grammy-winning artist Victoria Monét will host a Q&A and silent listening session on 4 October, playing her new album "Frequency of Love" exclusively through the glasses. The lounge offers fans a chance to win concert tickets. The Ray-Ban Meta Audio glasses feature open-ear sound and AI technology in classic Clubmaster and Burbank frames, starting at $349. They will be available for pre-order at the event and on Meta.com. "Sound is the most important and loved feature of our glasses," said Dave Kaufman, Meta's Senior Director of Marketing.
Meta's stock surged 27% in September, marking its strongest monthly performance since November 2022. Shares closed at $725.18, up from $571.34 at August's end, outpacing other mega-cap stocks and the Nasdaq's 2% gain. The rally was driven by enthusiasm for Muse, Meta's AI agent app launched this month. The app, which handles emails, travel bookings, forms, and purchases, topped ChatGPT in Apple's US App Store free iPhone rankings after its 8 September debut. Muse operates on three pricing tiers: free, $20, and $100 monthly. CEO Mark Zuckerberg called it a "centerpiece" of Meta's strategy at the company's September Connect conference. Meta also expanded into enterprise, hiring former MongoDB CEO Chirantan Desai to lead its new Meta Enterprise Platform unit.
Meta's Muse and OpenAI's Dots represent a potentially transformational moment for consumer AI, according to Shaon Baqui, research analyst at Janus Henderson Investors. Baqui described the launches as "bringing agents to the masses" and enabling users to have a personal concierge in their pocket. He called it a potential "iPhone moment" for consumer AI, highlighting real productivity gains from tasks like booking restaurants or renegotiating bills. The two companies are taking different approaches. Meta is focusing on consumers whilst OpenAI's Dots targets enterprise users behind a paywall. Baqui expressed particular optimism about Meta, noting the company is finally productising its infrastructure investments through multiple new offerings including Muse agents, Muse Enterprise, and Muse code.
Senator Elizabeth Warren is demanding answers from Amazon, Google, Meta, and Microsoft over $96 billion in lost federal revenue from AI-related tax breaks. Despite reporting massive revenues in Q2 2026, the tech giants saw significant tax reductions last year. Amazon paid $7.8 billion less in tax, Meta nearly $7 billion less, whilst Microsoft and Alphabet each qualified for roughly $19 billion in tax cuts. The companies are benefiting from provisions in Trump's One Big Beautiful Bill Act, including 100% bonus depreciation for AI data centres and expanded R&D tax credits. Corporate tax revenues have dropped 23% this year, largely due to these AI tax breaks. Warren and fellow lawmakers have sent letters to the companies' CEOs questioning the tax breaks and their lobbying efforts, arguing the costs have been imposed on American families through cuts to Social Security and other programmes.