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Dentsu

Marketing analytics and digital advertising solutions

Senior Vice President – Client Leadership

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeToronto, ON, Canada$170k - $190k

About the Job

Requirements

  • At least 15 years of media planning experience across all media channels and at least 5 years of experience leading a team.
  • Subject matter expertise in 360 media strategies and the ability to articulate media's role in delivering client business objectives.
  • Exceptional understanding of the Canadian broadcast and video landscape.
  • Ability to manage a multi-category and brand portfolio.
  • Experience managing budgets exceeding $100 million.
  • Advanced knowledge of industry planning and research tools.
  • Ability to instill confidence and manage expectations with internal and external stakeholders.
  • Advanced analytical skills and proficiency with numbers and budgets to illustrate client business objectives.
  • Strong negotiation, presentation, and people skills.
  • Advanced skills in Microsoft Office, including Excel, Outlook, PowerPoint, Teams, and Copilot.
  • Persuasive written and verbal communication skills and a strong ability to tell stories.
  • Ability to collaborate with cross-functional teams and multiple stakeholders.
  • Must have a valid passport and be willing to travel.

Responsibilities

  • Lead the media client relationship for a complex, large-scale account, with support from the team, reporting through the Client President.
  • Develop a delivery strategy with the investment lead and shape account processes with the EVP of Business Operations, meeting short-term goals while pursuing longer-term objectives and balancing operational and strategic needs.
  • Lead and manage the account team, balancing resourcing, talent, client goals, scope creation and execution, and business growth.
  • Build strong client relationships as a trusted advisor to senior clients and industry stakeholders.
  • Deepen client relationships to ensure retention and growth.
  • Craft integrated strategic narratives that inspire multidisciplinary media teams.
  • Immerse the team in clients' businesses, understanding their challenges, objectives, external economic environment, markets, competitive threats, and relevant partner agencies.
  • Translate client briefs into innovative business plans that deliver value.
  • Translate brand marketing objectives into succinct media strategies through insight and thought leadership.
  • Deliver strategic and commercial solutions that balance client and agency values.
  • Understand the client commercial framework and work with senior account leadership to ensure profitable business operations.
  • Mentor and coach the team to build strong counterpart relationships and deliver outstanding client service.
  • Drive employee retention by providing feedback to Leadership and HR to help retain top talent in Canada.
  • Enhance the team's media knowledge, expanding into data and technology.
  • Identify team members' development areas to help achieve and drive their performance goals.
  • Improve client satisfaction to expand existing revenue streams and build new ones.
  • Implement quality control processes and systems across client groups.
  • Use account plans to stimulate and track future work and manage resources effectively.
  • Manage systems for forecasting accurate spend and tracking progress.
  • Instill a high-performance, data-driven, continuous-improvement culture within a shared service organization.
  • Ensure team culture is healthy, strong, and aligned with agency values.
  • Address issues and develop action plans when they arise.
  • Challenge media-planning norms annually and continually evolve the team, processes, and business.
  • Ensure team culture and ways of behaving align with client values and expectations.

About the Company

Dentsu

Marketing analytics and digital advertising solutions

Dentsu International is a global marketing and advertising partner that helps brands grow by navigating the digital economy and using data-driven insights. Its services include consumer intelligence to understand customer behavior, digital marketing and advertising to reach audiences, customer experience management (CXM) to improve interactions, and gaming solutions to engage audiences. The company earns revenue through service fees, project work, and long-term contracts with a diverse mix of clients across retail, technology, and entertainment. Its approach combines research and analysis to set industry-focused insights and drive growth, while collaborating across disciplines to deliver integrated marketing solutions. Dentsu also pursues social impact initiatives, promoting inclusion and positive change in the industry and communities.

Company size
10,001+
Company stage
IPO
Headquarters
Tokyo, Japan
Founded
1901

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