Dentsu

Marketing analytics and digital advertising solutions

Senior Manager - Programmatic

Performance & Paid MarketingUpdated on Nov 13

Full-timeGurugram, Haryana, IndiaNo salary listedIn-person

About the Job

Responsibilities

Support delivery of Programmatic, Social, or Search campaigns.
Apply daily campaign pacing adjustments to deliver campaign budgets and performance.
Build and deliver end-of-campaign evaluations, translating campaign performance data into key learnings for the agency and/or client; select relevant KPIs and trends or insights, and identify next steps for future campaigns.
Create Programmatic, Social, or Search tactical plans focused on driving brand awareness.
Troubleshoot campaign setup, tag management, brand safety setup, performance, and pace fluctuations.
Work with Account Managers to set up campaigns across various platforms.
Manage the flow of creative asset delivery and campaign setup to ensure campaigns are set up on time.

The purpose of this role is to handle basic campaign queries and support the Addressable Trading Manager. General support with campaign set up and trading metrics with Addressable Trading Manager.

Job Description:

Key responsibilities:
Supports in the delivery of Programmatic, Social or Search campaigns
Applies daily campaign pacing adjustments to deliver campaign budgets and performance
Builds/Delivers end of campaign evaluations in which campaign performance data is translated into key learnings for the agency and/or the client. The trader can select the right KPI's and trends / insights for this campaign-end evaluation and can distil next steps for future campaigns
Creates Programmatic, Social or Search tactical plans with a focus on driving brand awareness
Troubleshoots campaigns set up, tag management, brand safety set up, performance and pace fluctuations
Works closely with Account Managers to set up campaigns across various platforms
Manages the time management flow, from delivery of creative assets to setup the campaigns on time

Location:

India - Haryana - Gurugram - WOCO 1 - Level 8

Brand:

Amnet

Time Type:

Full time

Contract Type:

Permanent

About the Company

Dentsu

Marketing analytics and digital advertising solutions

Dentsu International is a global marketing and advertising partner that helps brands grow by navigating the digital economy and using data-driven insights. Its services include consumer intelligence to understand customer behavior, digital marketing and advertising to reach audiences, customer experience management (CXM) to improve interactions, and gaming solutions to engage audiences. The company earns revenue through service fees, project work, and long-term contracts with a diverse mix of clients across retail, technology, and entertainment. Its approach combines research and analysis to set industry-focused insights and drive growth, while collaborating across disciplines to deliver integrated marketing solutions. Dentsu also pursues social impact initiatives, promoting inclusion and positive change in the industry and communities.

Company size: 10,001+
Company stage: IPO
Headquarters: Tokyo, Japan
Founded: 1901

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