F

Fellow

Direct-to-consumer coffee brewing equipment maker

Financial Analyst

Full-TimePosted on 10/27/2026
$95k - $125k/yr+ Bonus + Equity
Mid
Bachelor's
San Francisco, CA, USA
In PersonBased in the San Francisco office; regular in-office presence is required.
Finance & BankingCorporate Finance & FP&A

About the job

Requirements
  • A bachelor's degree in finance, economics, accounting, or a related field is required.
  • At least 3 years of experience in FP&A, financial analysis, or corporate finance is required; consumer goods industry experience is preferred.
  • Strong financial modeling and analytical skills, including advanced proficiency in Excel.
  • Exceptional attention to detail, critical thinking, and problem-solving skills.
  • Ability to build strong cross-functional relationships and collaborate effectively with stakeholders at all levels.
  • Strong communication skills and ability to translate complex financial information into clear, actionable insights.
  • Ability to manage multiple priorities and deadlines in a fast-paced environment.
  • Process improvement, automation, and innovation capabilities.
Responsibilities
  • Partner with the Director of FP&A to support annual budget planning, periodic forecasting cycles, and Board of Directors reporting.
  • Analyze financial results and lead monthly financial performance meetings with key stakeholders to review spend variances and forecast adjustments.
  • Partner with commercial business leaders to support demand planning.
  • Perform omni-channel gross margin analysis, identify trends, and communicate insights to drive business performance.
  • Develop and maintain financial models, reports, and analyses to support business planning and strategic decision-making.
  • Advance the team's use of AI and automation and advocate for new ways of working to improve effectiveness and efficiency.
Desired Qualifications
  • Experience in the consumer goods industry.
  • Experience with financial planning systems, ERP platforms, or business intelligence tools.

About the company

Fellow Industries, Inc. designs and sells premium coffee brewing equipment and accessories through fellowproducts.com. Its product lineup includes electric kettles, coffee grinders, travel mugs, and other brewing accessories that emphasize precise performance, thoughtful design, and everyday usability. The company sells directly to consumers through its online store and flagship retail locations in San Francisco and Los Angeles, allowing it to control the customer experience and offer bundled deals to encourage higher cart values and repeat purchases. Fellow differentiates itself by focusing on aesthetics and functionality, maintaining direct brand relationships, and pursuing collaborations with other coffee brands to extend its reach. The company’s goal is to improve the coffee brewing experience for both home enthusiasts and professional baristas by delivering reliable, well-designed equipment and a strong brand experience.

Company Size

51-200

Company Stage

Series B

Total Funding

$40.3M

Headquarters

San Francisco, California

Founded

2013

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Simplify's Take

What believers are saying

  • April 22, 2025 launch expands Fellow beyond kettles, grinders, and brewers into espresso.
  • Fellow's mid-2026 international rollout for Series 1 opens markets beyond the United States.
  • The 2026 Atmos Vacuum Canister launch broadens attach-rate across storage and consumables.

What critics are saying

  • Series 1 costs $1,499.95, directly challenging Breville and De'Longhi on premium espresso.
  • A first espresso machine in 2025 concentrates execution risk across manufacturing, service, and quality.
  • If Series 1 misses, Fellow's design premium collapses and financing new categories tightens.

What makes Fellow unique

  • Fellow's April 22, 2025 Espresso Series 1 pairs design with adaptive pressure profiling.
  • The company bundles hardware, app guidance, and Fellow Drops coffee credits into one ecosystem.
  • Fellow sells in 40 countries and employed about 100 people by May 2026.

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Benefits

  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • 401(k) Retirement Plan
  • 401(k) Company Match
  • Unlimited Paid Time Off
  • Paid Parental Leave
  • Wellness Program
  • Company Equity
  • Employee Discounts

Growth & Insights and Company News

6 month growth

0%

1 year growth

2%

2 year growth

1%
T3
Jun 6th, 2025
Fellow's stylish new coffee canisters will complete your brewing setup

Fellow has recently launched its new Atmos Vacuum Canister, designed to keep coffee beans, tea, spices and dry goods fresh by removing oxygen and sealing in flavour.

PR Newswire
Apr 22nd, 2025
Fellow Introduces Espresso Series 1: A New Era Of Home Espresso Begins

Precision-engineered for the modern coffee lover, Espresso Series 1 delivers barista-level performance—without the learning curve or the price tagSAN FRANCISCO, April 22, 2025 /PRNewswire/ -- Fellow , the design-led home coffee gear brand behind cult-favorite kettles, grinders, and the award-winning Aiden Brewer, is entering a bold new chapter. Today, the company announces the launch of Espresso Series 1, its first-ever espresso machine and most ambitious product yet. By combining pro-grade engineering with minimalist design, Series 1 brings the quality of your favorite café—home.Fellow Espresso Series 1"Espresso is the heart of coffee culture—it's intimate, sophisticated, and the ultimate expression of craft," said Jake Miller, Founder and CEO of Fellow. "But for too long, home enthusiasts have had to choose between inconsistent results or a multi-thousand-dollar investment. Series 1 breaks that tradeoff, offering café-level control in a machine built for everyday use."With Series 1, Fellow is doing what it does best: pushing innovation in service of quality, while making the experience beautifully simple. Known for products that fuse form and function, Fellow now brings that same philosophy to the most technical corner of coffee

PR Newswire
Nov 11th, 2024
Aiden Precision Coffee Maker Selected As A Good Housekeeping 2024 Best Kitchen Gear Award Winner

Fellow's first-ever drip coffee brewer, Aiden, has been named a Good Housekeeping 2024 Best Kitchen Gear Award Winner

World Coffee Portal
Jul 23rd, 2024
California-based Fellows appoints Crocs CMO Heidi Cooley to its Board of Directors

US specialty coffee equipment manufacturer Fellow has appointed Crocs Chief Marketing Officer Heidi Cooley to its Board of Directors.

PR Newswire
Nov 1st, 2023
Fellow Stagg Ekg Pro Electric Kettle Selected As One Of Oprah'S Favorite Things 2023

As Oprah says on OprahDaily.com, "I just love the shape and design of this kettle—but it also has 'to-the-degree' temperature control, which your most fastidious coffee or tea aficionado, like me, will appreciate.". .