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Dentsu

Marketing analytics and digital advertising solutions

Performance Marketing Specialist

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeBangkok, ThailandNo salary listedIn-person

About the Job

Requirements

  • A bachelor's degree in Advertising, Communication Arts, Marketing, Digital Media, or a related field is required.
  • One to two years of experience in advertising, digital advertising, or marketing is required.
  • Proficiency with Word, PowerPoint, and Excel is required.
  • Good communication skills in both Thai and English are required.
  • Ability to work collaboratively, under pressure, and to tight timelines is required.
  • Familiarity with designer programs such as Photoshop or Illustrator is an advantage.
  • Awareness of digital marketing and social media trends is required.

Responsibilities

  • Execute and optimize performance media, including Google AdWords, Facebook Ads, and other digital media, to maximize return on investment.
  • Create and optimize ad copy, keywords, banners, and target audiences, and manage bidding across media.
  • Track media statistics and analyze the data.
  • Advise clients on campaign performance and next steps to improve media performance.
  • Collect data, analyze trends and insights using Google Analytics or another analytics platform, and customize media reports.
  • Coordinate with planners and the digital media team, and take care of company clients.

About the Company

Dentsu

Marketing analytics and digital advertising solutions

Dentsu International is a global marketing and advertising partner that helps brands grow by navigating the digital economy and using data-driven insights. Its services include consumer intelligence to understand customer behavior, digital marketing and advertising to reach audiences, customer experience management (CXM) to improve interactions, and gaming solutions to engage audiences. The company earns revenue through service fees, project work, and long-term contracts with a diverse mix of clients across retail, technology, and entertainment. Its approach combines research and analysis to set industry-focused insights and drive growth, while collaborating across disciplines to deliver integrated marketing solutions. Dentsu also pursues social impact initiatives, promoting inclusion and positive change in the industry and communities.

Company size
10,001+
Company stage
IPO
Headquarters
Tokyo, Japan
Founded
1901

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