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Southern Tide

Designs classic coastal apparel and accessories

Assistant Store Manager

Retail Store ManagementPosted on Nov 11
Full-timeEstero, FL, USANo salary listedIn-person

About the Job

Requirements

  • A high school diploma or equivalent is required.
  • Generally, four or more years of retail experience, including at least two years of retail store supervisory or management experience, is required.
  • Solid computer skills and proficiency in Outlook, Excel, and Word are required.
  • Basic retail math skills are required.
  • Exposure to merchandising and retail visual concepts is required.

Responsibilities

  • Support the store manager in executing the store strategy to achieve performance goals.
  • Partner with the store manager to keep the store on target to achieve financial targets by monitoring and improving measurable business statistics, monitoring team sales targets and other metrics, and providing feedback and analysis.
  • Manage store staff to maximize sales, traffic flow, floor coverage, and customer engagement, adjusting schedules as needed.
  • Lead by example and model behavior that reflects company core values; manage conflict appropriately and take ownership of one's contribution to team dynamics.
  • Model and supervise the selling environment, consistently coaching on sales, products, and staff training to ensure high levels of customer service and sales.
  • Partner with the store manager to execute effective store communications and ensure staff are involved and updated.
  • Maintain the Southern Tide aesthetic across associate presentation, dress, visual standards, maintenance, and merchandising to create a branded environment.
  • Assist with recruitment, selection, and onboarding of store staff.
  • Train, guide, and coach staff on selling and service skills to help them create customer experiences and exceed sales targets.
  • Ensure visual merchandising and maintenance standards are met.
  • Adhere to operational policies and procedures.
  • Maintain accurate information in the point-of-sale system and other required technology.
  • Make bank deposits and open and close the store and/or registers.
  • Lead the team in handling merchandise receipts and transfers accurately and promptly, and in visual merchandising of the sales floor.
  • Understand, execute, and train staff on cash handling and reporting functions.
  • Enforce people policies and ensure accurate and timely processing of employee paperwork, including payroll, time and attendance, employee changes, and discipline.
  • Protect company assets by adhering to loss prevention and operational policies and procedures.

Desired Qualifications

  • A bachelor's degree with a focus in Business and/or Merchandising is preferred.
  • Experience with point-of-sale systems is a plus.

About the Company

Southern Tide

Designs classic coastal apparel and accessories

Southern Tide creates classic, authentic apparel for the coastal lifestyle, including men’s, women’s, and kids’ clothing and accessories. Its products emphasize quality in materials, finish, fit, and function, beginning with the Skipjack polo and expanding to a full collection. The company differentiates itself through a coastal heritage aesthetic and a commitment to durable, well-made pieces rather than trend-driven fashion. The goal is to let people express a Southern-inspired, outdoor-loving mindset wherever they live, with clothing built for everyday wear.

Company size
201-500
Company stage
Acquired
Total funding
$85M
Headquarters
Greenville, SC
Founded
2006

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