Principal Product Designer
Amplitude
Principal Product Designer
Amplitude
Product analytics platform for user behavior
Amplitude is the leading AI analytics platform, helping over 5,200 customers—including Atlassian, Burger King, NBCUniversal, and Square—build better products and digital experiences. With powerful AI Agents embedded across our platform, teams can analyze, test, and optimize user experiences faster than ever. Ranked #1 across multiple categories in G2’s Winter 2026 Report, Amplitude is the best-in-class solution for product, data, and marketing teams. Learn more at amplitude.com.
As an organization, we deliver for our customers by living our values. We operate from a place of humility, take ownership of problems and successes, approach challenges with a growth mindset, and put our customers at the center of everything we do.
Amplitude is looking for an exceptional Principal Product Designer to lead efforts across Wave, Amplitude's proactive product agent that helps teams build self-improving products. Wave continuously analyzes a product’s behavioral data and code to surface signals, turns them into opportunities that you or your agents can approve and ship, then tracks the resulting outcomes, so the product gets smarter with every cycle. We're taking the next step in this journey by giving teams an agent that senses what's worth building, orchestrates the work, and proves whether it worked.
Our work ranges from iterating to completely transforming our core user experience across our entire stack to improve usage and drive value. This is an early product with a lot of room for impact.
This is a role for a bold systems thinker. Someone who thrives at the intersection of high craft, and pushing the boundaries of the latest technology – all while frequently shipping and learning from customers.
Lead end-to-end design efforts across ambiguous, cross-functional initiatives—from problem framing to polished execution.
Define and drive the design strategy for Wave's core experiences (the opportunity feed, signal review and evidence, spec and plan creation, and outcome tracking) that help teams build self-improving products.
Collaborate deeply with leadership across Product, Engineering, and Research to shape product direction, resolve complexity, and influence priorities. Regularly present to executive leadership.
Engage with customers to develop conviction in, and iterate on, the design direction.
Partner with Product Marketing and other stakeholders to drive successful go-to-market launches.
Drive alignment across teams through compelling storytelling, facilitation, and research synthesis that surfaces key insights and opportunities.
Mentor and guide other designers, growing craft, strategic thinking, and business influence across the org.
Deliver high-quality user experiences while having the option to ship front-end code directly to product.
Provide design support and expertise for other product areas as needed.
8+ years of product design experience
A proven ability to drive clarity in ambiguous problem spaces, align cross-functional partners, and deliver elegant solutions to technical and human problems.
A strategic, visionary perspective with a history of driving innovative product design forward.
A builder's mindset—balancing high standards for design craft with high-velocity production shipping.
A strong portfolio demonstrating experience leading end-to-end design for complex or ambiguous products, including platforms or systems work.
Experience designing and shipping features powered by AI.
A bias for action and iteration—you move quickly to learn, incorporate feedback from many perspectives, and ship often to drive impact.
Clear, persuasive communication and storytelling skills.
A track record of mentoring designers, driving best practices, and contributing to design culture.
An ahead-of-the-curve AI-empowered company. People across all disciplines regularly ship code. Our designers ship hundreds of PRs each month, build new skills, and prototype directly off the codebase. Our design team hosted our first Design x AI night in September. Explore our work and team on the Design Team’s website.
An executive team that’s not afraid to move fast. This kind of velocity is hard to find in a public company.
Designers have a lot of ownership, our opinions are highly respected, and you get a say in our product strategy. Many of our designers meet with our exec team regularly.
Some of the builders you’ll work closely with include Jacob (Principal Product Manager), Meredith (Lead Designer), Gab (Chief Product Officer), Fayyaz (Principal Designer), Anita (Sr. Principal Designer), and Jingshu (Sr. Principal Designer).
And of course you'll also collaborate with an incredible team of 12+ multi-talented designers across our broader design org and many many other talented PMs and Engineers all shaping what's next in our space.
We care about the well-being of our team and offer competitive pay and benefits packages that reflect our commitment to the health and well-being of our Ampliteers. Benefits include:
Salary range for this role is $237,000 to $398,000 total target cash (inclusive of bonus or commission, based on location).
Excellent Medical, Dental, and Vision insurance coverages, with 100% employer-paid premiums for employee Medical, Dental, Vision on select plans.
Flexible time off, paid holidays, and more.
Generous stipends to spend on what matters most to you, whether that’s wellness (monthly), commuter transit/parking (monthly), learning and development (quarterly), home office equipment (annual), and much more.
Excellent Parental benefits including: 12-20 weeks of Paid Parental Leave, Carrot Fertility Benefits/Adoption/Surrogacy support, Back-up Child Care support.
Mental health and wellness benefits including no cost employee access to Modern Health coaching & therapy sessions and high quality physician office experience via One Medical membership (select U.S. locations only).
Employee Stock Purchase Program (ESPP).
Please treat this job description as a starting point for a conversation. No human (AI-augmented or not) will embody everything in this job description. If this role sounds interesting, we’d love for you to apply even if you don’t think you’re the perfect fit.
This role is eligible for equity, benefits and other forms of compensation.
Based on Colorado law, the following details are for individuals who will work for Amplitude in Colorado. Colorado range: $237,000 - $356,000 total target cash (inclusive of bonus or commission)
Based on legislation in New York City, the following details are for individuals who will work for Amplitude in New York City. New York City salary range: $265,000 - $398,000 total target cash (inclusive of bonus or commission)
Based on legislation in California, the following details are for individuals who will work for Amplitude in San Francisco Bay Area of California. Salary range: $265,000 - $398,000 total target cash (inclusive of bonus or commission)
Based on legislation in California, the following details are for individuals who will work for Amplitude in California outside of the San Francisco Bay Area. California salary range: $237,000 - $356,000 total target cash (inclusive of bonus or commission)
Based on legislation in Washington state, the following details are for individuals who will work for Amplitude in Washington state. Washington salary range: $237,000 - $356,000 total target cash (inclusive of bonus or commission)
Based on legislation in Washington state, the following details are for individuals who will work for Amplitude in Washington only: unlimited PTO, 10 to 13 holidays annually (will vary), medical dental and vision PPO and CDHP plans. Finally, a company sponsored 401(k) retirement plan.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
At Amplitude, our values guide how we show up for one another and for our customers:
Humility: We operate from a place of empathy and openness, seeking to understand many points of view.
Ownership: We take the initiative to solve problems that drive our shared company success.
Growth Mindset: We’re tenacious in the face of challenges and seek feedback in order to grow ourselves and others.
Customer Centricity: We put the customer at the center of everything we do and are deeply committed to their success.
We care about the well-being of our team: We offer competitive pay and benefits packages that reflect our commitment to the health and well-being of our Ampliteers.
Some of our benefit programs include:
Excellent Medical, Dental and Vision insurance coverages, with 100% employer-paid premiums for employee Medical, Dental, Vision on select plans
401(k) retirement plan with an employer match of up to 1% of your eligible pay each pay period up to $2,000 annually
Flexible time off, paid holidays, and more
Generous stipends to spend on what matters most to you, whether that’s wellness (monthly), commuter transit/parking (monthly), learning and development (quarterly), new hire home office equipment, and much more
Excellent Parental benefits including: 12 weeks of Paid Parental Leave, Carrot Fertility Benefits/Adoption/Surrogacy support, Back-up Child Care support
Mental health and wellness benefits including no cost employee access to Modern Health coaching & therapy sessions
Employee Stock Purchase Program (ESPP)
Other fun facts about Amplitude:
Our customers love us! They've said we're the #1 product analytics solution for 23 quarters in a row on G2.
We care a lot about product innovation. We've made significant investments in talent and infrastructure to build the most powerful AI analytics platform on the market.
We invest in our people. We offer mentorship programs, management training, and wellness initiatives.
We give back to our communities. We give every Ampliteer a charitable giving grant and paid volunteer time off.
We were founded in 2012, went public via a direct listing in September 2021, and are now trading under the ticker $AMPL.
We’re a global and fast-growing team! We have employees around the world and offices in San Francisco (HQ), New York, Vancouver, Amsterdam, London, Paris, Singapore, and Tokyo.
Our mascot is Data Monster, who loves to chow down on numbers, charts, and graphs. Nom nom.
By applying for this job, you acknowledge that Amplitude processes your personal data in accordance with the Amplitude Applicant Privacy Notice.
Amplitude provides product analytics tools that help teams understand how users interact with their products. It tracks product usage, measures the impact of new releases, and maps user journeys to identify friction points and improve retention. The platform works by collecting event data and user properties, then offering dashboards, funnels, retention cohorts, and path analysis. It integrates with platforms like AWS, Braze, Segment, and Snowflake, and is delivered via a subscription model with tiered features. Amplitude differentiates itself through deep, product-focused analytics that emphasize user behavior, journey analysis, and retention, plus strong integrations to fit into existing tech stacks. Its goal is to help businesses make data-driven product decisions to grow engagement and retention across SaaS, e-commerce, media, gaming, and fintech customers.
Explore more opportunities at Amplitude