Groupon connects 42 million customers with local experiences - restaurants, events, wellness and travel - and the million-plus merchants who deliver them. Our mission is to get people offline and into the real world at prices that make it possible. We're an AI-native company in the middle of a platform transformation, moving from a deals marketplace to an experience discovery platform that works for customers and merchants at the same time.

About the role

Groupon’s Tax team is responsible for the worldwide tax compliance, provision calculations and planning for the group. As an International Tax Manager, you will be joining our dynamic global tax team. You will be an integral part of the international tax team reporting to the International Senior Tax Manager in London who is responsible for Global Transfer Pricing and International direct tax advisory. The International Senior Tax Manager reports to the Director of Tax for EMEA and APAC, also based in London.

We partner closely with internal teams to identify and analyse the innovative activities and tax implications of our various business channels. You will take on challenging projects that impact Groupon’s worldwide effective tax rate and operations. You will work in a dynamic environment to manage matters ranging from tax planning, compliance, transfer pricing and international tax audits.

This role covers Groupon's global transfer pricing and international corporate income tax across all territories outside North America - including the UK, France, Germany, Ireland, Switzerland, Spain, Italy, Poland, Australia, Belgium, the Netherlands, UAE, Luxembourg and India.

This is a hybrid role. Finance works from the Aldgate office on Tuesdays and Thursdays, with a minimum of 12 days in the office each month.

Key responsibilities

Participate in and manage development of Groupon’s overall tax strategy, short term and long-term goals, drive tax research and planning efforts.
Manage a diverse range of advisory projects such as:

Monitoring and assessing the impact of country legislation changes as well as EU and OECD level Directives and their adaptation into local law, e.g. BEPS 2.0.
Support the tax analysis of group reorganisations, restructurings and any M&A activity.
Assisting with the continued monitoring of our MDR (DAC6) reporting requirements in Europe.

Manage overseas tax authority enquiries and audits including coordinating with other internal teams for data gathering and drafting responses.
Coordinate the corporate income tax compliance process by managing the external adviser engagement.
Manage the outsourced global compliance engagement for transfer pricing (Master file and Local files).
Support the International Tax Senior Manager to ensure the business and group structure is in line with our transfer pricing model.
Liaise with the business directly and assess the tax implications and potential impacts of any new initiatives or business line changes.
Manage tax matters for intercompany transactions from an international tax and transfer pricing perspective.

Required

ACCA/ACA, CTA or ADIT qualification + at least 5 years’ post qualified experience.
Strong tax technical ability.
A good understanding of international tax advisory and compliance.
Can adapt quickly and work in a fast paced and constantly changing environment, comfortable managing multiple competing priorities and able to re-prioritise and pivot at short notice.
An ability to take ownership and responsibility for assigned tasks with minimal supervision.
Strong people skills with the ability to build networks and relationships both across tax with other key stakeholders.
Focus on delivery with high personal standards and excellent attention to detail.
Proactive and innovative individual who challenges the status quo.
Keen to use AI and automation in day-to-day work.
Excellent written and verbal communication skills.
Fluent in English.

Preferred

Knowledge of US GAAP and IFRS.
Transfer pricing experience.
Prior experience with AI tools.

Groupon is an AI-First Company
We’re committed to building smarter, faster, and more innovative ways of working and AI plays a key role in how we get there. We encourage candidates to leverage AI tools during the hiring process where it adds value, and we’re always keen to hear how technology improves the way you work. If you’re passionate about AI or curious to explore how it can elevate your role you’ll be right at home here.

Groupon’s purpose is to build strong communities through thriving small businesses. To learn more about the world’s largest local e-commerce marketplace, click here. You can also find out more about us in the latest Groupon news as well as learning about our DEI approach. If all of this sounds like something that’s a great fit for you, then click apply and join us on a mission to become the ultimate destination for local experiences and services.

Beware of Recruitment Fraud: Groupon follows a merit-based recruitment process without charging job seekers any fees. We've noticed an increase in recruitment fraud, including fake job postings and fraudulent interviews and job offers aimed at stealing personal information or money. Be cautious of individuals falsely representing Groupon's Talent Acquisition team with fake job offers. If you encounter any suspicious job offers or interview calls demanding money, recognize these as scams. Groupon is not responsible for losses from such dealings. For legitimate job openings (and a sneak peek into life at Groupon), always check our official career website at Groupon Careers

About the company

Groupon operates an online marketplace that connects consumers with local merchants by offering discounted deals on goods and services, plus a Groupon Goods section for direct product sales. Deals are listed by partners, presented to subscribers, and purchased through Groupon; the company earns revenue by taking a percentage of each deal and through direct product sales. The service helps local businesses attract new customers by driving traffic and sales with discounted offers, while giving shoppers access to savings in their area. Its differentiator is its strong focus on local deals and partnerships, combining marketplace discounts with direct goods, and personalized deal notifications to encourage repeat use.

Company Size

10,001+

Company Stage

IPO

Headquarters

Chicago, Illinois

Founded

2008

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Simplify's Take

What believers are saying

Q2 2026 adjusted EBITDA reached $14.8 million, the high end of guidance.
Active customers grew 2% to 16.1 million, supporting monetization upside.
Management says restructuring saves $20-$25 million annually, with growth accelerating in second half 2026.

What critics are saying

North America Local revenue fell 2% in Q2 2026, exposing weak merchant supply.
May 2026 layoffs cut up to 400 jobs, signaling fragile operating leverage.
If Project Foundry fails, Groupon becomes a shrinking coupon marketplace with no moat.

What makes Groupon unique

Groupon owns local deal inventory in 15.1 million active customer relationships.
Project Foundry and new COO Aditya Rajkumar target faster marketplace execution.
Groupon’s brand still means discounted local experiences across North America and International markets.

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Benefits

Health Insurance
Dental Insurance
Vision Insurance
Life Insurance
Disability Insurance
401(k) Company Match
Employee Stock Purchase Plan
Health Savings Account/Flexible Spending Account

Growth & Insights and Company News

Headcount

6 month growth

1 year growth

2 year growth

MarTech360

Sep 3rd, 2026

Marta Piotrowska joins Groupon as VP of Paid Marketing.

Marta Piotrowska joins Groupon as VP of Paid Marketing. Groupon has appointed Marta Piotrowska as Vice President of Paid Marketing, adding an experienced marketing and digital transformation leader to its senior marketing organization. Piotrowska brings a background that spans digital marketing, media, e-commerce, marketing technology, analytics, and AI. Before joining Groupon, she held senior marketing and media roles at Allegro, where her responsibilities included media, AI, MarTech, and marketing innovation. Her work at Allegro included developing approaches to marketing optimization and the use of data and technology across marketing operations. Her earlier career includes more than a decade at Procter & Gamble, where she held a range of roles covering e-commerce, digital marketing, brand management, digital transformation, and media. She also served as Head of Digital Marketing for Pampers in Europe and later as Brand Director and Head of Media, Digital, CRM, and eCommerce for the brand's European business. The move brings together several areas that are increasingly connected within modern marketing organizations. Paid media is no longer managed solely around campaign execution, with marketers placing greater emphasis on audience data, measurement, automation, experimentation, and the integration of media with broader customer journeys. Piotrowska's experience across MarTech, AI, media, and digital marketing could be particularly relevant to this changing environment as Groupon continues to operate as an e-commerce marketplace connecting consumers with local businesses and experiences. Her appointment also reflects the growing expectation for senior paid marketing leaders to work across technology, data, creative, and commercial functions rather than treating paid acquisition as an isolated channel. For the broader MarTech industry, the move highlights how expertise in data-driven marketing and technology is increasingly becoming part of the leadership profile for paid media roles.

Express & Star

Aug 25th, 2026

Anime advent calendar sold by Debenhams, Groupon, Superdrug and The Range recalled due to' chemical risk'

Anime advent calendar sold by Debenhams, Groupon, Superdrug and The Range recalled due to' chemical risk' Digital Content Manager Published 25th Aug 2026, 14:30 BST Keep Watching Window cleaner Owen James hands over a huge amount of toys to New Cross Hospital, Wolverhampton. Window cleaner Owen James hands over a huge amount of toys to New Cross Hospital, Wolverhampton. Trading Standards states the product presents a serious chemical risk. A children's advent calendar sold by Debenhams, Groupon, Superdrug and The Range has been recalled over a serious chemical safety risk. Trading Standards warns the MESOLAB Leaper Cute Anime Advent Calendar contains excess levels of a chemical called DEHP in its orange character. The Office for Product Safety and Standards said phthalates such as DEHP may harm children's health and could cause damage to the reproductive system. Customers who have the affected product are being told to stop using it immediately and keep it out of the reach of children. The product has been recalled by the manufacturer and customers have been contacted about the recall. A spokesperson for Trading Standards said: "The product presents a serious chemical risk because the orange character contains excess Bis(2-ethylhexyl) phthalate (DEHP). DEHP is a phthalate. Phthalates may harm the health of children, possibly causing damage to the reproductive system. "The product does not meet the requirements of the Toys (Safety) Regulations 2011. The product has been recalled from end users by MESOLAB, and affected consumers have been contacted directly. "Owners are advised to stop using the product immediately and keep it out of reach of children." Iconic Media encourages reader discussion on our stories. User feedback, insights and back-and-forth exchanges add a rich layer of context to reporting. Please review our Community Guidelines before commenting.

MarketBeat

Aug 19th, 2026

Groupon (NASDAQ:GRPN) stock crosses above 200 day moving average - here's why.

Groupon (NASDAQ:GRPN) stock crosses above 200 day moving average - here's why. August 19, 2026 Key points. * Groupon shares rose above their 200-day moving average of $17.38, reaching $20.73 and closing around $20.22 on volume of approximately 1.3 million shares. * Analyst sentiment remains cautious: Groupon has a consensus "Reduce" rating and a $26 target price, with ratings ranging from Buy to Sell. Goldman Sachs maintained a Sell rating, while Northland Securities set a $30 target. * Groupon's latest quarter showed an adjusted loss of $0.04 per share, better than the $0.06 loss expected, but revenue of $124.67 million fell short of the $127.09 million consensus estimate; institutional investors own about 90.05% of the stock. * MarketBeat previews the top five stocks to own by September 1st. Shares of Groupon, Inc. (NASDAQ:GRPN - Get Free Report) passed above its 200-day moving average during trading on Tuesday. The stock has a 200-day moving average of $17.38 and traded as high as $20.73. Groupon shares last traded at $20.22, with a volume of 1,296,059 shares trading hands. Analysts set new price targets. Several research firms have recently weighed in on GRPN. The Goldman Sachs Group restated a "sell" rating and set a $22.00 price objective on shares of Groupon in a research note on Monday, August 10th. Citigroup reiterated an "outperform" rating on shares of Groupon in a research note on Tuesday, June 9th. Weiss Ratings reiterated a "sell (d-)" rating on shares of Groupon in a report on Tuesday, June 9th. Northland Securities set a $30.00 price target on Groupon in a research report on Monday. Finally, Wall Street Zen upgraded Groupon from a "sell" rating to a "hold" rating in a research note on Saturday, August 8th. One investment analyst has rated the stock with a Buy rating, one has assigned a Hold rating and two have issued a Sell rating to the stock. Based on data from MarketBeat, the stock has a consensus rating of "Reduce" and a consensus target price of $26.00. Groupon price performance. The stock's 50-day simple moving average is $23.48 and its 200 day simple moving average is $17.38. The stock has a market capitalization of $822.25 million, a P/E ratio of -6.50 and a beta of 0.23. Groupon (NASDAQ:GRPN - Get Free Report) last issued its quarterly earnings data on Thursday, August 6th. The coupon company reported ($0.04) earnings per share for the quarter, beating the consensus estimate of ($0.06) by $0.02. The company had revenue of $124.67 million during the quarter, compared to the consensus estimate of $127.09 million. As a group, analysts expect that Groupon, Inc. will post -0.17 earnings per share for the current fiscal year. Institutional inflows and outflows. Large investors have recently bought and sold shares of the stock. Versant Capital Management Inc boosted its stake in shares of Groupon by 92.7% in the second quarter. Versant Capital Management Inc now owns 1,299 shares of the coupon company's stock valued at $31,000 after buying an additional 625 shares during the period. Quarry LP increased its stake in Groupon by 48.1% during the 3rd quarter. Quarry LP now owns 1,938 shares of the coupon company's stock worth $45,000 after acquiring an additional 629 shares during the period. Royal Bank of Canada raised its holdings in Groupon by 10.6% in the 1st quarter. Royal Bank of Canada now owns 7,618 shares of the coupon company's stock valued at $90,000 after acquiring an additional 731 shares in the last quarter. Caitong International Asset Management Co. Ltd acquired a new position in Groupon in the 3rd quarter valued at $32,000. Finally, Franklin Resources Inc. lifted its position in shares of Groupon by 6.9% during the 4th quarter. Franklin Resources Inc. now owns 21,340 shares of the coupon company's stock valued at $376,000 after acquiring an additional 1,377 shares during the period. 90.05% of the stock is owned by institutional investors. Groupon company profile. Groupon, Inc operates an online marketplace that connects subscribers with local merchants offering discounted goods, services and experiences. Through its website and mobile applications, Groupon provides time-limited deals across categories such as restaurants, travel, beauty and wellness, home services, and consumer products. Merchants partner with Groupon to attract new customers and drive foot traffic, leveraging the platform's targeted marketing tools and large subscriber base to promote special offers and vouchers. Discover more Stock Market News Options Profit Calculator Founded in Chicago in 2008 by Andrew Mason, Eric Lefkofsky and Brad Keywell, Groupon pioneered the daily-deals model, quickly growing its user community and merchant network. This instant news alert was generated by narrative science technology and financial data from MarketBeat in order to provide readers with the fastest reporting and unbiased coverage. Please send any questions or comments about this story to [email protected]. Continue following MarketBeat Before you consider Groupon, you'll want to hear this. MarketBeat keeps track of Wall Street's top-rated and best performing research analysts and the stocks they recommend to their clients on a daily basis. MarketBeat has identified the five stocks that top analysts are quietly whispering to their clients to buy now before the broader market catches on... and Groupon wasn't on the list. While Groupon currently has a Reduce rating among analysts, top-rated analysts believe these five stocks are better buys. MarketBeat just released its list of the 7 hottest IPOs expected to hit Wall Street in 2026. See which companies are preparing to go public and why investors are watching closely.

Associated Press

Aug 6th, 2026

Groupon Q2 revenue down 1% despite $14.8M adjusted EBITDA, AI transformation shows early progress

Groupon reported second quarter 2026 results showing global revenue and billings down 1% year-over-year. The company posted a loss from continuing operations of $1.5 million, whilst Adjusted EBITDA reached $14.8 million at the high end of guidance. North America Local Revenue fell 2%, reflecting weakness in Health, Beauty & Wellness, partially offset by strength in Things to Do. International Local Revenue increased 8%, driven by improved organic performance. Active customers grew 2% to 16.1 million. Unit sales dropped 7% to 8.5 million, though average order values increased. Chief Executive Officer Dusan Senkypl highlighted Project Foundry, the company's AI-native transformation initiative, noting progress after four months. Groupon expects growth to accelerate in the second half of 2026. The company's restructuring plan announced in May is on track to deliver $20-25 million in annualised cost savings.

Farabiulder

Aug 5th, 2026

Groupon group buying: why it failed and what comes next.

Groupon group buying: why it failed and what comes next. Groupon didn't fail because group buying is a broken idea. It failed because its daily-deal model handed shoppers deep discounts while quietly destroying merchant margins and building almost no repeat business. Group buying - the mechanic of aggregating many buyers so a lower price unlocks for everyone - is still one of the most powerful demand engines in e-commerce. Groupon just monetized it in a way that burned the very merchants it depended on. That distinction matters, because the wrong lesson from Groupon is "group buying doesn't work." The right lesson is more useful: viral demand aggregation is real and valuable, but a discount model that ignores merchant economics and retention will collapse no matter how fast it grows. What was Groupon's group-buying model, exactly? Groupon's model was a daily deal that only "tipped" once enough people committed to buy. A local merchant offered a steep discount - often 50% off - on a voucher, Groupon then took roughly half of that already-discounted revenue as its fee, and the deal went live to a large email list. Shoppers shared it to hit the threshold, and once enough buyers signed up, everyone got the price. For a while, it looked unstoppable. Groupon reportedly rejected a roughly $6 billion acquisition offer from Google in late 2010, then went public in November 2011 in an IPO that valued the company at about $12.7 billion and raised $700 million. On its first day of trading, shares popped 40% to an intraday market cap near $17.8 billion. The demand-aggregation engine clearly worked. The business model underneath it did not. Why did Groupon fail? Groupon failed because the math broke the merchant side of the marketplace. Stack a 50% consumer discount on top of Groupon's ~50% cut and a merchant often netted only about a quarter of the item's normal price - frequently below cost. The customers a deal attracted were largely bargain hunters who rarely returned at full price, so merchants bought a rush of unprofitable, one-time traffic. "Businesses with unprofitable promotions reported low rates of spending by Groupon users beyond the Groupon's face value and low rates of return to the business again at full price." - Utpal Dholakia, Rice University When merchants stop coming back, a two-sided marketplace loses its supply, and no amount of consumer demand can save it. Add accounting controversies, a flood of copycat competitors, and near-zero switching costs, and the collapse followed fast. Groupon's market cap fell from a peak near $13.1 billion in 2011 to roughly $0.98 billion by mid-2026 - a loss of about 92%, with trailing revenue down to about $498 million in 2025. What did group buying get right? Group buying got the hardest part of commerce right: it made demand spread itself. Because a deal only unlocked once enough people joined, buyers had a built-in reason to recruit friends, and urgency compressed the decision. That combination - social sharing plus a threshold - produced remarkably cheap customer acquisition, which is exactly why the format exploded and why it keeps reappearing. For a deeper primer, see what group buying is and how it differs from flash sales. The clearest proof that the mechanic outlived Groupon is Pinduoduo. By making "team purchase" the default - invite friends, form a group, unlock the price - it grew into a platform with over 900 million annual buyers and roughly $60 billion in 2024 revenue. The Pinduoduo group-buying model kept Groupon's viral aggregation and discarded its margin-destroying economics. How does modern group buying compare to Groupon? Modern group buying keeps the viral trigger but fixes who pays for it. The table below shows how the daily-deal model, Pinduoduo's team-buy, and merchant-run Shopify group buying differ on the dimensions that actually decide whether a model survives. | Dimension | Groupon daily deals | Pinduoduo team-buy | Shopify group buying | | Who sets the discount | Platform pressures deep cuts | Platform + seller | Merchant sets it, with a floor | | Typical merchant take | ~25% of face value | Full price minus small discount | Full margin minus chosen discount | | Platform fee | ~50% of deal revenue | Low seller fees | No middleman cut | | Customer relationship | Owned by Groupon | Owned by platform | Owned by the merchant | | Retention after the deal | Very low | Habit-forming, app-based | First-party data enables follow-up | The pattern is clear. The models that endure let the seller protect margin and keep the customer relationship, instead of renting both to a platform. How modern Shopify group buying fixes Groupon's flaws. Modern group buying fixes Groupon's three fatal flaws - thin margins, no retention, and no data ownership - by moving the mechanic onto the merchant's own store. The merchant sets the discount and a minimum group size, so a deal only ever runs at a price that stays profitable. There is no platform taking half the revenue. Acquisition still comes from buyers inviting others to unlock the price, which keeps the viral loop that made Groupon famous while pushing customer acquisition cost down rather than margin. You can pressure-test that math with a customer acquisition cost calculator before launching a campaign. And because every sale happens on the merchant's storefront, the business keeps first-party data and can actually build the repeat purchases Groupon never delivered. This is the approach tools like Farabiulder bring to Shopify: Groupon's demand engine, without Groupon's self-destruct button. The real lesson of Groupon's rise and fall. The lesson is not that group buying failed - it is that a growth model built on other people's margins will eventually run out of people willing to lose money. Groupon proved demand aggregation can scale to a multibillion-dollar valuation in under three years. It also proved that if the merchants powering that demand can't make money and can't keep the customers they win, the whole marketplace unwinds just as fast. Modern group buying survives because it keeps the viral part Groupon got right and gives the economics back to the merchant. Frequently asked questions. Groupon failed because its daily-deal model destroyed merchant margins and built almost no repeat business. Merchants typically kept only about a quarter of a deal's face value, and Rice University found 32% of promotions were unprofitable. As merchant supply dried up, growth stalled and the stock collapsed. Is group buying dead after Groupon? No. Group buying is thriving - it was the model, not the mechanic, that failed. Pinduoduo turned team-based group buying into a platform with over 900 million annual buyers, and Shopify merchants now run group buying on their own stores while protecting margins and keeping customer data. What did Groupon get right about group buying? Groupon proved that aggregating many buyers around a single offer creates viral, self-spreading demand. Shoppers shared deals to unlock them, urgency drove fast conversions, and the format acquired customers cheaply. That demand-aggregation engine still works; Groupon simply monetized it in a way that harmed merchants. How is modern Shopify group buying different from Groupon? Modern Shopify group buying lets the merchant set the discount and a price floor, so margins stay protected. Buyers recruit friends to unlock the deal, lowering acquisition cost, and every sale happens on the merchant's own store - keeping first-party data and enabling retention Groupon never delivered. Sources & references. * Rice University. "Rice University: Groupon is More Beneficial for Consumers Than Businesses." [news2.rice.edu] * The Christian Science Monitor. "Groupon IPO Sets Market Value at $12.7 Billion." [csmonitor.com] * TechCrunch. "Groupon IPO Shares Pop 40% On First Trade, Debuts With A $17.8B Market Cap." [techcrunch.com] * CompaniesMarketCap. "Groupon (GRPN) Market Capitalization." [companiesmarketcap.com] * StockAnalysis. "Groupon (GRPN) Stock Overview and Revenue." [stockanalysis.com]

Groupon

International Tax Manager

About the job