Pre-Sales Manager

Key Responsibilities

Sales Partnership & Deal Influence

Act as co-pilot on strategic opportunities from qualification through to close, challenging poor qualification early and co-owning the deal strategy with the Account Manager.

Apply KWoS and MEDDIC frameworks to assess deal health, identify decision criteria, and map the path to signature.

Lead the technical and solution track of complex, multi-stakeholder deals across OEM, dealer group, and fleet segments.

Discovery & Qualification

Conduct structured, insight-led discovery using the SPIN framework — surfacing customer pain, quantifying impact, and connecting needs to Keyloop outcomes.

Translate discovery findings into a clear value narrative that anchors the commercial conversation.

Qualify technical requirements, integration complexity, and data migration scope to inform accurate solution design.

Demo & Presentation Delivery

Deliver outcome-led demonstrations of the Fusion platform or individual solutions at a technical level— moving beyond feature walkthroughs to customer-specific business scenarios and measurable outcomes.

Tailor presentations and demos to audience level, from operational users to C-suite and board stakeholders.

Manage Storylane and demo automation tooling to support scalable, consistent demonstration capability across the team.

Business Case & ROI Development

Build and present full commercial models that connect Keyloop capability to customer KPIs — including efficiency gains, revenue uplift, cost reduction, and risk mitigation.

Lead the ROI conversation at executive level, adapting the narrative for Finance, Operations, and IT stakeholders.

Own the written solution response for RFPs and RFIs using Loopio, ensuring accuracy, differentiation, and on-brand positioning.

Objection Handling & Competitive Positioning

Handle technical and commercial objections confidently — including pricing challenges, integration concerns, and competitive pushback from vendors including Eva/Eva+, CDK, and others.

Maintain current competitive intelligence on DMS and platform competitors to position Keyloop's differentiation effectively in live deals.

Partner with Product and Marketing to feed deal-level insights back into battlecard and messaging development.

Proof of Concept & Pilot Management

Design and manage PoC and pilot engagements — defining success criteria with the customer, managing timelines, and presenting outcomes to executive stakeholders.

Ensure PoC outcomes are documented and translated into compelling evidence for the broader sales process.

Peer Coaching & Team Enablement

Share deal learnings, demo best practice, and competitive insights with the wider SE Pre-Sales team.

Support onboarding of new Pre-Sales team members and contribute to capability development across the function.

Champion consistent use of the SE Engagement Model and Keyloop's Pre-Sales standards.

Skills & Experience

Essential

Proven track record in a Pre-Sales, Solutions Consulting, or Technical Sales role within a B2B SaaS or enterprise software environment.

Strong discovery and qualification skills — ideally trained in SPIN, MEDDIC, or an equivalent structured methodology.

Demonstrated ability to build and deliver outcome-led demos and executive-level presentations.

Experience building commercial business cases and ROI models for C-suite audiences.

Comfortable operating across multi-stakeholder, complex sales cycles of 6–18 months.

Excellent written and verbal communication skills; confident presenting at board level.

Desirable

Experience in the automotive retail sector — understanding of OEM, dealer group, or fleet operations.

Familiarity with DMS, retail platform, or automotive technology solutions.

Knowledge of Keyloop's Fusion platform or adjacent products (DMS, Service Hub, Sales Hub, Vehicle Hub, AI-AIME).

Experience working with RFP/RFI processes and formal procurement cycles.