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WPP Media

AI-native global media services network

Media Planner

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeWarsaw, PolandPLN5.2k - PLN9.2k

About the Job

Requirements

  • Experience planning media campaigns, particularly in digital media.
  • Knowledge of the digital advertising ecosystem.
  • Knowledge of 360-degree campaign planning and the ability to combine different communication channels.
  • Experience analyzing campaign performance and drawing conclusions from data.
  • Ability to prepare and present media recommendations.
  • Experience working with clients and specialist teams.
  • English proficiency at B1+ level.

Responsibilities

  • Plan and coordinate 360-degree media campaigns.
  • Analyze briefs and translate client business objectives into media recommendations.
  • Co-create communication strategies and media plans tailored to target groups, budgets, and established key performance indicators.
  • Collaborate with specialist teams responsible for detailed planning, campaign buying, and campaign optimization.
  • Analyze campaign results, draw conclusions, and recommend solutions that improve campaign effectiveness.
  • Prepare presentations, recommendations, and campaign summaries for clients.
  • Participate in client meetings and build partner relationships.
  • Monitor media trends, new advertising formats, and opportunities to use them in campaigns.

Desired Qualifications

  • Experience serving clients in the fast-moving consumer goods industry.
  • Knowledge of television campaigns and other offline media.

About the Company

WPP Media

AI-native global media services network

WPP Media is a global media services arm that manages more than $60 billion in annual advertising investments for leading brands. It operates across a network of established agencies (Mindshare, Wavemaker, EssenceMediacom) and combines media planning, data, production, and commerce through its proprietary WPP Open platform. Its Open Intelligence data model uses real-time behavioral signals to drive predictive, faster, and smarter marketing campaigns. The company positions itself as an AI-native media collective, consolidating capabilities under a single technology stack to improve efficiency and scale for advertisers. Its goal is to help clients buy and optimize media more effectively by leveraging integrated data, advanced analytics, and automated execution at scale.

Company size
51-200
Company stage
Not listed
Total funding
Not listed
Headquarters
New York City, New York
Founded
2003

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