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Fanatics

China-based licensed sports merchandise retailer

Growth Analyst

Data AnalysisConfirmed live in the last 24 hours
Full-timeÎle-de-France, FranceNo salary listedIn-person

About the Job

Requirements

  • A bachelor's degree in Marketing, Data Science, Business Analytics, or a related field is required.
  • At least 4 years of experience in data analysis, preferably in a marketing- or product-focused environment.
  • Strong proficiency in data analysis tools and languages such as SQL and Python.
  • Proficiency in vibe coding and use of artificial intelligence to create internal and customer-facing tools.
  • Experience with data visualization tools such as Tableau, Power BI, or Metabase.
  • Strong understanding of marketing automation and promotional strategies.

Responsibilities

  • Build and maintain automations used in commercial and marketing campaigns to support gross merchandise value growth, including customer promotion automations such as spend-X-get-Y offers and voucher giveaways.
  • Build seller growth tools such as a clipping platform and voucher attribution tools.
  • Develop and maintain dashboards and reports monitoring key metrics, including promotion effectiveness, customer engagement, and performance tracking, to support commercial and marketing teams.
  • Provide actionable recommendations to optimize marketing strategies and enhance customer lifetime value.
  • Ensure the accuracy, integrity, and timeliness of data collection and reporting related to marketing performance.
  • Develop and automate regular reports to track promotion workflows and customer behavior trends.
  • Create ad hoc analyses to address business questions or challenges, such as fraud detection and customer badge assignments.
  • Coordinate with finance and marketing teams to ensure accurate budget-spend forecasting and follow-up.
  • Support strategic initiatives by providing data-driven insights to inform promotional strategies and referral programs.
  • Assist in developing business cases and presentations for senior management regarding marketing effectiveness and growth opportunities.

Desired Qualifications

  • A master's degree is preferred.
  • Experience with marketing automation platforms and customer relationship management systems.
  • Familiarity with A/B testing and other experimental design methods.
  • Knowledge of integration processes between marketing tools.
  • Multilingual abilities or experience working in diverse teams.

About the Company

Fanatics

China-based licensed sports merchandise retailer

Fanatics China is a joint venture between Fanatics Inc. and Hillhouse Capital that localizes and scales licensed sports merchandise for China. It designs, manufactures, and markets fan gear for Chinese consumers, operating a multi-channel model that includes building and running e-commerce sites for global leagues and teams, exploring online marketplaces, and developing physical retail concepts. Its product workflow combines technology, data, and on-demand manufacturing to manage the entire supply chain, enabling fast response to demand. The company differentiates itself through a China-focused approach backed by Hillhouse’s network and investments, its end-to-end vertical commerce model, and partnerships with hundreds of sports organizations, which together help it navigate China’s complex retail landscape. The goal is to satisfy a previously underserved Chinese market for licensed sports merchandise by creating localized products and channels that connect fans with official gear.

Company size
10,001+
Company stage
Growth Equity (Venture Capital)
Total funding
$5.2B
Headquarters
Huangpu, China
Founded
1995

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