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Sidekick

Direct-to-consumer muscle recovery tools

Ecommerce Video Editor

Video Production & EditingConfirmed live in the last 24 hours
Full-timeToronto, ON, Canada

About the Job

Requirements

  • Three to four years of experience in video editing, with a strong portfolio showcasing social ads.
  • Experience with edutainment-style ad formats.
  • Experience creating winning ads with high spend and strong return on ad spend (ROAS) for Meta.
  • Strong animation and motion graphics skills.
  • Experience with Adobe Premiere Pro.
  • Experience with Adobe After Effects.

Responsibilities

  • Work with creative strategists to turn scripts and raw footage into edutainment ads for Meta.
  • Use motion graphics and animation to demonstrate how products work, including which muscle they target.
  • Review ad performance data and develop ideas for subsequent tests.
  • Analyze unsuccessful ads and explain why hooks or edits worked or did not work.

About the Company

Sidekick

Direct-to-consumer muscle recovery tools

Sidekick Tool makes and sells advanced muscle recovery devices, including muscle scrapers and vibration therapy tools, through its online store. The products are built from medical-grade stainless steel and use patented comfort grips to improve safety and ease of use. Customers can buy models like Echo, Eclipse, and Bow, each aimed at different recovery needs, and use them at home for targeted muscle relief, suitable for athletes, clinicians, and general pain relief. The company sells directly to consumers, bypassing traditional retail, and positions its tools as providing Olympic-level recovery from home. Its goal is to help people achieve professional-level muscle recovery and pain relief in a convenient, at-home setting.

Company size
11-50
Company stage
Grant
Total funding
$330K
Headquarters
Edmonton, Canada
Founded
2012

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