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Tito's Handmade Vodka

Corn-based vodka distillery in Austin, Texas

Ecommerce Associate Sales Manager

Sales OperationsConfirmed live in the last 24 hours
Full-timeRemote in USANo salary listed

About the Job

Requirements

  • At least 3 years of experience in eCommerce sales, digital merchandising, and branding, with proven results.
  • A four-year college degree.
  • Candidates must reside in one of the listed states or Montgomery County, Maryland.
  • Willingness to travel 15%-20% or more.

Responsibilities

  • Collaborate with and support the Director of eCommerce Sales to ensure all eCommerce channel pillars are properly executed.
  • Work cross-functionally with trade, brand, national accounts, and customer marketing teams to support day-to-day selling into the eCommerce channel and expand digital shelf reach.
  • Execute eCommerce plans, visibility, and selling tools for national trade sales and programming initiatives and fourth-tier digital shelf platforms and vendors, including DoorDash, Instacart, CityHive, and Salsify.
  • Execute programs, tactics, and tools to sell and activate across national and regional accounts, pure-play accounts, and local stores.
  • Audit accounts locally to maximize online opportunities and align online availability with in-store distribution.
  • Execute and implement eCommerce assets, sales tools, and incremental opportunities across major programming windows and evergreen programs.
  • Integrate strategy, data, and results from brand platforms and agency teams into selling tools and programming decks.
  • Manage internal creative team timelines and development milestones to ensure effective eCommerce-specific content is captured and used for base asset packages and national programs when applicable.
  • Develop and deliver documents, sales materials, and training tools for key sales and field sales discussions.
  • Manage the process for auditing retailer and distributor websites to ensure digital content accuracy.
  • Lead publication of key brand content across retailer websites and distributor digital portals throughout the calendar year.
  • Suggest and recommend improvements to eCommerce plans.
  • Work with the Director of eCommerce Sales and cross-functional sales and marketing teams to create and present custom eCommerce programming submissions.
  • Support priority RFPs, including Raley’s, Hy-Vee, ABC, and Amazon.
  • Source custom materials and point-of-sale materials needed for omnichannel retailer programs, including grocery pickup and delivery.
  • Track and coordinate resizing needs and creative requests across digital assets for execution and publication.
  • Provide digital assets to distributors when needed, approve assets before publication, and communicate brand creative and communication standards to external parties.
  • Manage the legal process and guidelines for eCommerce programming.
  • Assist with monthly landscape analysis to ensure publishers go live and capture quarterly program recaps, distributor engagement presentations, and training sessions.
  • Build, track, and manage digital assets within Bynder, create occasion-specific collections, and track creative insights, downloads, and engagement.
  • Create report cards and dashboards to monitor and recommend improvements relating to retail-site functionality, including search and navigation, promotional opportunities, digital shelf accuracy, and social media execution.
  • Support the eCommerce dashboard and additional digital and eCommerce insights for internal teams, leadership, and distributor teams.
  • Use insights from the shoppable media team to create recommendations and sales stories for retail-team and customer meetings.
  • Support the Salsify platform, including retailer or platform tracking and troubleshooting, audits, digital scorecards, vendor portal management, and publication uploads through City Hive, Salsify, and other platforms.
  • Onboard and update new platforms or teams with assets and copy, and manage enhanced content creation.
  • Work with the Director of eCommerce Sales, digital agency teams, and internal creative teams to brief, create, and execute digital content through ePOS, photoshoots, and video.
  • Work with the ratings and reviews team to moderate and publish review content, monitor and ensure syndication to applicable retailers, and include relevant review-portal reporting metrics in account-specific report cards and brand-team updates.
  • Traffic projects through internal teams and external creative vendors.
  • Manage invoice submissions and vendor payments for sales eCommerce initiatives.
  • Recognize emerging trends and opportunities in digital channels to maximize Fifth Generation Distilled Spirits, Inc.’s potential to increase business value in the digital space.
  • Design and implement operating processes necessary for effective execution, including alignment with agencies, vendors, and ordering platforms.
  • Understand key technology drivers for spirits digital channels.
  • Understand and ensure compliance with legal regulations associated with state and federal spirits laws.

Desired Qualifications

  • Preference is given to candidates with experience in a brand start-up or brand-extension environment and wide-ranging process-development experience.
  • Alcoholic beverage experience is a plus.

About the Company

Tito's Handmade Vodka

Corn-based vodka distillery in Austin, Texas

What Tito's Handmade Vodka does: It distills and bottles vodka in Austin, Texas, using corn as the base ingredient. The product is a 40% alcohol-by-volume spirit produced by Fifth Generation, Inc. How the product works: It is a corn-based vodka that undergoes distillation and bottling to create a neutral spirit suitable for drinking. Its 40% ABV indicates the typical strength for vodka sold for sipping, cocktails, and mixed drinks. How Tito's is different from competitors: It emphasizes a family-owned, multi-generation approach (Fifth Generation, Inc.) and positions its vodka as “handmade” from corn, with production based in Austin, Texas. What the company’s goal appears to be: To produce and offer a corn-based vodka sourced and bottled by a long-running Texas-based family business, providing a standard-strength spirit for consumers and mixed drinks.

Company size
501-1,000
Company stage
Not listed
Total funding
Not listed
Headquarters
Austin, TX
Founded
1995

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