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Pharmavite

Manufactures science-backed vitamin and supplement brands

Marketing Innovation Manager

Product MarketingConfirmed live in the last 24 hours
Full-timeWest Hills, Los Angeles, CA, USAIn-person

About the Job

Requirements

  • A four-year college or university degree or its equivalent is required.
  • At least four years of experience post-MBA or seven years post-college is required, including at least two years supporting innovation, new product development, or commercialization.
  • Experience working in the Consumer-Packaged Goods industry is required.
  • Strong communication and storytelling skills are required.
  • Ability to balance strategic thinking with executional excellence is required.
  • Curiosity about consumers, wellness trends, ingredients, and emerging benefits is required.
  • An analytical mindset and ability to leverage data to inform decisions are required.
  • Ability to navigate ambiguity and define clear direction in complex situations is required.
  • A collaborative approach with strong influencing skills is required.
  • Ability to translate scientific concepts into consumer-relevant benefits and claims is required.
  • Experience supporting new product innovation and commercialization, with understanding of advancing concepts from insight to market, is required.
  • Ability to translate consumer insights and market data into strategically grounded innovation opportunities is required.
  • Analytical acumen and experience using syndicated and custom data to inform strategy, prioritize opportunities, and guide decision-making are required.
  • Ability to work cross-functionally and influence stakeholders to align on strategic direction and drive initiatives forward is required.
  • Strong business and financial acumen, including connecting innovation initiatives to growth, profitability, and broader business objectives, is required.

Responsibilities

  • Analyze and synthesize consumer insights, market trends, and competitive dynamics to identify opportunity spaces and inform innovation strategy within priority need states.
  • Develop product concepts, positioning, and claims informed by consumer needs, scientific substantiation, and business objectives, ensuring clear strategic rationale.
  • Partner with Science & Technology, Regulatory, Legal, Finance, and Sales teams to align on and advance strategically grounded innovation initiatives from concept through commercialization.
  • Support development of business cases, including market sizing, financials, and key assumptions, ensuring recommendations are rooted in strategic insights and growth opportunities.
  • Partner with Brand and Sales teams to support commercialization planning and execution, including developing consumer-facing messaging grounded in science.

Desired Qualifications

  • An MBA is preferred.
  • Experience in the Health & Wellness, Vitamin and Supplements, or OTC Pharmaceutical industry is preferred.

About the Company

Pharmavite

Manufactures science-backed vitamin and supplement brands

Pharmavite develops and markets vitamin, mineral, and supplement products to support personal health. Its brands include Nature Made, MegaFood, Nurish by Nature Made, EQUELLE, and Uqora, and the company creates science-backed supplements aimed at filling nutrient gaps and promoting wellness. The products work by providing targeted nutrients in formulations that match consumer needs, with attention to delivery formats and areas such as women’s health, based on ongoing scientific research and partnerships with healthcare professionals. Pharmavite differentiates itself through a long history (dating back to 1971), a broad, trusted portfolio, a focus on quality and science, and collaborations to discover new nutrients and delivery methods. Its goal is to “bring the gift of health to life” by helping people lead healthier lives with effective, trusted supplements. Pharmavite operates as part of Otsuka Pharmaceutical Co., Ltd., and continues to expand its science-backed VMS offerings.

Company size
1,001-5,000
Company stage
Not listed
Total funding
Not listed
Headquarters
Los Angeles, CA
Founded
1971

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