Go-to-Market Director - Latin America

Why work at Higgsfield AI?

Higgsfield AI is the fastest-scaling generative AI company in history, hitting $500M in annual revenue run rate, 25M+ users worldwide, 6M+ generations per day, and powering 390 Fortune 500 brands.

We're building at the absolute frontier of AI-powered video creation and next-generation creative tools. Joining Higgsfield means becoming part of a high-impact team shaping the future of AI-native experiences, at a company that isn't just moving fast, but rewriting what fast looks like.

The Role

Higgsfield AI is seeking a GTM Director – Latin America (LATAM) to lead our commercial growth across the Latin American market.

This is a senior individual contributor role responsible for driving enterprise sales, developing strategic customer relationships, and accelerating Higgsfield's expansion throughout Latin America. You will partner closely with cross-functional teams to introduce the world's leading organizations to the future of AI-powered creative technology.

The ideal candidate has a successful track record selling enterprise software into sophisticated organizations, understands complex buying environments, and is excited to help define the commercial strategy for one of the fastest-growing AI companies in the world.

This position is based in Latin America.

What You'll Do

Drive Revenue Growth

• Own the LATAM territory and achieve aggressive revenue targets.

• Develop and execute strategic account plans across enterprise customers.

• Manage full sales cycles from prospecting through negotiation and close.

• Maintain accurate forecasting and pipeline management.

Build Executive Relationships

• Develop trusted partnerships with executive stakeholders across enterprise organizations.

• Lead strategic customer conversations around AI transformation, creative workflows, and business value.

• Represent Higgsfield at industry events, executive meetings, and customer engagements.

Partner Cross-Functionally

• Collaborate closely with Marketing, Product, Customer Success, Solutions Engineering, and Legal throughout the customer lifecycle.

• Provide customer insights that influence product development and go-to-market initiatives.

• Support customer expansion and long-term account success.

Expand Higgsfield's Presence

• Build Higgsfield's reputation across the Latin American AI, media, advertising, and enterprise technology ecosystem.

• Develop relationships with key industry partners, agencies, channel partners, and strategic influencers across the region.

• Serve as the voice of the LATAM market internally.

What We're Looking For

• 8–12 years of enterprise SaaS, AI, cloud, MarTech, AdTech, or related technology sales experience.

• Demonstrated success exceeding enterprise revenue targets across Latin America.

• Experience selling to large enterprise organizations with complex procurement and legal processes.

• Strong executive communication, presentation, and negotiation skills.

• Deep understanding of the Latin American enterprise market, including regional business practices and buying dynamics.

• Ability to develop multi-country territory strategies and execute independently.

• Strong collaboration across globally distributed teams.

• Excellent written and verbal communication skills in English and Spanish. Portuguese proficiency is strongly preferred.

• Experience selling AI, generative AI, creative technology, marketing technology, advertising technology, or media platforms.

• Existing relationships with enterprise organizations, agencies, media companies, or strategic partners across Latin America.

• Experience at a high-growth venture-backed startup.

• Familiarity with PLG and enterprise sales models.

• Experience using Salesforce, HubSpot, or similar CRM platforms.

• Must be able to travel.

Compensation & Benefits:

• We offer a competitive and thoughtfully structured compensation package designed to align with impact, experience, and long-term growth.

• United States Base Salary: The anticipated salary range for this role is $150,000 – $220,000, depending on experience, skills, scope, and location.

• LatAm Countries Salary: Determined by country.

• Equity: In addition to cash compensation, employees are eligible to participate in the company’s stock option program and share in Higgsfield AI’s long-term growth.

• Benefits: We offer a comprehensive benefits package designed to support employees professionally and personally, including medical, dental, and vision insurance, a competitive 401(k) retirement plan with company matching, and additional benefits and perks.

• The opportunity to work on ambitious AI products alongside a highly experienced, fast-moving, and international team.

• Significant ownership, direct impact, and opportunities for professional growth as the company scales.

This is a remote role based in Miami, Florida or in LatAm. Travel will be expected for this position.

Higgsfield AI is an equal opportunity employer. We are committed to building a diverse and inclusive team and do not discriminate on the basis of race, color, religion, sex, gender identity or expression, sexual orientation, national origin, age, disability, veteran status, or any other protected characteristic.