Manager – Organic Growth & Conversion

Pattern recognized as a 2026 Inc. Power Partner award winner for the fifth consecutive year. Pattern Group Inc. (PTRN) ("Pattern"), a leader in accelerating brands on global ecommerce marketplaces, has been named a 2026 Inc. Power Partner Awards winner, its fifth consecutive year receiving the honor. The award recognizes the company among the leading B2B partners supporting entrepreneurs and businesses across the country. "Being named an Inc. Power Partner five years in a row is a credit to the brands who trust us to help them grow and the team that shows up for them every day," said Dave Wright, Co-Founder and CEO of Pattern. "When our brands win, we win. This year we launched Pattern Intelligence, which puts more than a decade of data to work and acts on opportunities for our brand partners around the clock. We're grateful to Inc. and, most of all, to our brand partners." The annual Inc. Power Partner Awards honor B2B companies that have demonstrated a track record of helping entrepreneurs and businesses navigate the challenges of building and growing a company. From hiring and compliance to technology, infrastructure, fundraising, marketing, and more, these partners provide expertise and services that enable businesses to operate, scale, and pursue their ambitions. "Business owners have no shortage of tools at their disposal, and B2B companies need to make clear why their products and services are worth the investment," says Bonny Ghosh, editorial director at Inc. "The companies on this year's Power Partners list have done just that. They don't just have customers - they have superfans and evangelists. Across industries like marketing, financial services, and technology, they've proved their dedication to helping fellow business owners grow and succeed." Pattern was recognized for its continued investment in technology and for results delivered to brand partners across more than 70 global marketplaces. In May 2026, Pattern launched Pattern Intelligence (Pi), an AI-powered autonomous ecommerce execution engine that runs active sensors across featured offers, advertising, content, pricing, and inventory, and takes automated action when opportunities or issues arise. About Pattern Pattern accelerates brands on global ecommerce marketplaces leveraging proprietary technology and AI. Utilizing more than 91 trillion data points, sophisticated machine learning and AI models, Pattern optimizes and automates all levers of ecommerce growth for global brands, including advertising, content management, logistics and fulfillment, pricing, forecasting and customer service. Hundreds of global brands depend on Pattern's ecommerce acceleration platform every day to drive profitable revenue growth across more than 70 global marketplaces - including Amazon, TikTok Shop, Walmart.com, Target.com, eBay, Tmall, JD, and Mercado Libre. About Inc. Inc. is the leading media brand and playbook for the entrepreneurs and business leaders shaping its future. Through its journalism, Inc. aims to inform, educate, and elevate the profile of its community: the risk-takers, the innovators, and the ultra-driven go-getters who are creating the future of business. Inc. is published by Mansueto Ventures, along with fellow leading business publication Fast Company. Cautionary Note Regarding Forward-Looking Statements This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Such forward-looking statements include all statements other than statements of historical fact, including but not limited to expectations regarding growth, performance, service offerings, strategies, capabilities, and the impacts and timing of any of the foregoing. Additional information regarding factors that could materially affect results and the accuracy of the forward-looking statements contained herein may be found in its Form 10-K for year ended December 31, 2025, filed with the Securities and Exchange Commission ("SEC") on March 6, 2026, in its Form 10-Q for the quarter ended June 30, 2026, filed with the SEC on August 6, 2026, and in its subsequent filings with the SEC. View source version on businesswire.com: https://www.businesswire.com/news/home/20261021711954/en/

The Sennheiser Consumer brand partners with Pattern, strengthening marketplace strategy with ai-powered insights. Pattern | Published 27 Aug 2026 Marketplace expertise and AI-powered intelligence help leading audio brand build a stronger foundation for long-term ecommerce growth Leading global ecommerce and marketplace accelerator, Pattern, announced a new partnership with premium consumer audio brand Sennheiser, to advance its third-party (3P) marketplace performance in Australia through specialist marketplace expertise and AI-powered insights. As the Sennheiser consumer brand looked to strengthen its presence on Amazon Australia for their consumer products, the brand sought a specialist partner with the expertise and resources needed to maximise the opportunity. "Successfully managing a marketplace requires significant capability and resources. As a smaller business with a lean team, we simply didn't have the capacity to get the most out of it," said Jonathan Morley, General Manager - ANZ at Sennheiser Consumer Hearing. "What stood out about Pattern was the depth of their knowledge. They had the resources and understanding of Amazon that we needed to succeed," added Morley. With Pattern's specialist marketplace expertise, the Sennheiser consumer brand gained greater visibility into its marketplace ecosystem, identifying unauthorised third-party resellers operating within the Australian market and taking steps to better protect its brand presence on the platform. "One of the biggest advantages of partnering with a marketplace specialist is the ability to uncover opportunities brands often don't realise exist," said Merline McGregor, Managing Director ANZ, Pattern. "For the Sennheiser consumer brand, that included identifying unauthorised third-party resellers operating within the local market, giving the business greater visibility into its marketplace ecosystem and helping protect its brand while unlocking new opportunities for growth." What began as a partnership focused on strengthening the brand's Amazon marketplace presence quickly evolved into a broader ecommerce relationship. As the brand looked to make faster, more informed decisions, it adopted Pattern Intelligence (PI), Pattern's AI-powered analytics platform. Rather than manually analysing reports or navigating multiple dashboards, PI allows teams to ask natural language questions and instantly access the information they need, turning complex ecommerce data into actionable insights in seconds. For the Sennheiser consumer brand, this has transformed the way their team interacts with marketplace data. "Before PI, we had no shortage of data. In fact, we had an overwhelming amount of information. The challenge was knowing where to focus our attention," explained Morley. "Now, I can ask one question and PI answers it. It even surfaces additional insights before I've even thought about what to ask next." McGregor explained that AI is changing how brands interact with ecommerce data. "The Sennheiser consumer brand's experience reflects a challenge we see across the ecommerce industry. Most brands already have access to the data they need. The difficult part is knowing which insights to act on," she explained. "PI removes that barrier by allowing teams to ask questions in plain language and providing immediate actionable insights." Beyond analytics, Morley said Pattern has become an extension of the brand's ecommerce team, significantly simplifying the process of delivering new premium marketplace assets, reducing the time and effort required from the brand 's internal team. "Pattern has taken a huge amount of work off our plate. Instead of weeks of back and forth, it's now simply a case of opening the asset, reviewing it and saying, 'We love it. Please proceed.' What would normally take around 20 hours of work on both sides now takes us five minutes," said Morley. Looking ahead, the Sennheiser consumer brand expects the combination of marketplace expertise, creative execution and AI-powered insights will play an increasingly important role in informing its broader ecommerce strategy. "At the moment, PI has been incredibly valuable for our marketplace strategy, but I see its role becoming much broader. "As we bring more of our ecommerce data together, it's going to give us a much more complete picture of the business and become a real driver of future growth across the board," Morley concluded.