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Epstein Becker Green

Employment, health care, and litigation counsel

Business Development Specialist

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeBoston, MA, USA

About the Job

Requirements

  • A bachelor's degree with an emphasis in marketing, law, or business is required.
  • At least five years of marketing or business development experience in a law firm or professional services organization is required.
  • Experience with customer relationship management systems and experience databases is required.
  • Strong organizational, project management, and leadership skills are required, including the ability to manage multiple projects under tight deadlines, prioritize urgent and high-impact work, and adapt as priorities shift.
  • Excellent written and verbal communication skills are required, including experience working with senior executives and partners and the ability to communicate clearly and transparently in complex or time-sensitive situations.
  • The role requires the ability to work professionally with attorneys using a clients-first approach.
  • Solid research, analytical, and problem-solving skills are required, including identifying root causes, recommending evidence-based solutions, and translating information into actionable business development insights.
  • A solid understanding of law firm operations, corporate legal clients' needs and expectations, legal concepts, and law firm practice structures is required.
  • Knowledge of marketing principles, procedures, concepts, and trends in legal and professional services marketing is required.
  • Fundamental knowledge of networking and relationship management is required.
  • Strong interpersonal skills are required to provide high-quality service and partner effectively with people at various levels inside the Firm and with external contacts.
  • The ability to work independently and with teams in hybrid and in-office settings is required.
  • Proficiency with Outlook, PowerPoint, Excel, and Word is required.
  • Proficiency with artificial intelligence tools and an interest in continuing to learn and adapt to evolving tools are required.
  • The role requires flexibility to deliver high-quality work in a fast-paced environment, including handling demands outside traditional business hours.
  • The role requires the ability to handle confidential and sensitive information.
  • The role requires prolonged sitting at a desk and working on a computer.

Responsibilities

  • Collaborate with the Business Development Manager and attorneys to identify revenue-growth opportunities and execute strategies to cultivate business with current and prospective clients.
  • Prepare tailored pitch materials, requests for proposal responses, and other communications for practice groups; monitor and report results and return on investment.
  • Create PowerPoint presentations for pitch meetings, presentations, and events.
  • Research and analyze targets, clients, prospects, and markets to support targeting, pitches, presentations, and strategic messaging; monitor legal and industry trends, assess the competitive landscape, and identify opportunities.
  • Coordinate meetings to develop pitch materials and prepare prospect and client presentations; summarize takeaways and follow-up steps.
  • Manage input into the experience database and prepare summary reports and analyses.
  • Perform customer relationship management functions, including maintaining marketing lists and tracking business development opportunities, key pursuits, and follow-up activities with partners and department leadership.
  • Identify cross-practice connections and work with business development leads across practice groups on initiatives, strategies, and cross-selling opportunities.
  • Propose improvements to business development processes and workflows, share best practices, ensure work meets Firm standards and deadlines, and provide attorneys with evidence-based recommendations.
  • Oversee an annual calendar of sponsorships, memberships, and practice events.
  • Manage sponsorships and partnerships to maximize benefits and return on investment.
  • Coordinate and submit advertisements, logos, attendee lists, and other materials for sponsorships and external activities.
  • Develop and distribute email and social marketing communications with marketing and communications teams.
  • Collaborate on media relations, editorial, design, and digital marketing initiatives and promote attorney successes by identifying suitable media, publishing, and speaking opportunities.
  • Coordinate attorney blog posts and other thought leadership, including developing strategy and posting content.
  • Develop and update marketing collateral.
  • Support profile-raising efforts, including writing and maintaining content on the Firm website.
  • Assist with legal directory, award nomination, ranking, and league table submissions.
  • Assist with marketing expense approvals and help manage practice budgets.
  • Collaborate with the Client Events & Sponsorships team on events, meetings, and webinars supporting practice business development.
  • Support the planning and execution of events, seminars, sponsorships, webinars, and speaking engagements, including venue research, budget and vendor coordination, program development, on-site support, tracking, and follow-up; draft related invitations, presentations, and collateral.
  • Build working relationships with Marketing and Business Development colleagues and attorneys in Firm practice areas.
  • Provide creative input on team projects.
  • Develop knowledge of the Litigation & Business Disputes practice areas to support marketing strategies.
  • Respond to internal and external client inquiries in a timely manner and seek feedback and follow-up as appropriate.
  • Perform other duties as assigned.

About the Company

Epstein Becker Green

Employment, health care, and litigation counsel

Epstein Becker Green provides strategic legal counsel in employment and labor law, health care and life sciences, and complex litigation. The firm serves a wide range of clients from startups to Fortune 100 companies across industries such as academia, fashion, finance, health care, hospitality, life sciences, media, retail, sports, technology, telecom, and transportation. Their approach combines deep industry knowledge with practical, responsive service to translate legal issues into business solutions. Attorneys work with clients through workforce changes, regulatory complexity, and high-stakes disputes, aiming to move the client’s business forward. The firm emphasizes industry-specific insight, nationwide presence, and client-focused service to differentiate itself from competitors.

Company size
501-1,000
Company stage
Not listed
Total funding
Not listed
Headquarters
Newark, NJ
Founded
1973

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