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amika

Direct-to-consumer, clean, cruelty-free haircare

Influencer Community Coordinator

Community ManagementPosted on Nov 12
Full-timeBrooklyn, NY, USA

About the Job

Requirements

  • At least 1 year of experience in influencer marketing; experience in beauty or hair is preferred.
  • Strong familiarity with Tribe Dynamics, CreatorIQ, TYB, or similar tools.
  • Knowledge of the beauty industry and influencer marketing landscape.
  • Strong written and verbal communication skills.
  • Strong time-management and organizational skills, with attention to detail and the ability to manage multiple tasks simultaneously.
  • Proficiency with Microsoft Office, especially Excel and PowerPoint.
  • A bachelor's degree in Marketing, Communications, Public Relations, Business, or a related field is preferred.

Responsibilities

  • Manage the brand ambassador program on TYB, including opt-in campaign management, affiliate payments, onboarding, contracts, gifting, and product replenishment.
  • Oversee brand ambassador program scale, ensuring month-over-month and year-over-year growth with high retention; convert high-performing brand ambassadors to long-term paid partners when relevant.
  • Support relationship-building initiatives across the influencer community, including surprise-and-delight moments, regional events, and community shoots.
  • Identify, outreach to, and nurture relationships with new and emerging creators through ongoing seeding.
  • Assist with daily outreach and communication with influencers to ensure timely responses across platforms.
  • Assist with brainstorming, managing, and executing mailers for campaigns, including design submissions, targeted influencer lists, shipping, and tracking results.
  • Provide administrative support, including product sendouts for influencers and VIPs, product closet management, order fulfillment, and invoice submission.
  • Assist with monthly reporting and KPI tracking.
  • Monitor and report on leading influencer activations, trends, mailers, and events, identifying how they connect to brand strategies.
  • Collaborate with social media, paid media, brand marketing, e-commerce, and creative teams to support departmental needs.

Desired Qualifications

  • Experience in influencer marketing in the beauty or hair industry.

About the Company

amika

Direct-to-consumer, clean, cruelty-free haircare

Amika makes haircare and styling products for all hair types, sold online and through salons and retailers. Its formulas are clean and cruelty-free, avoiding sulfates, parabens, and aluminum starch, and its 11 product collections target needs like shine, frizz control, and texture management. Amika stands out by committing to ethical and environmental goals, pursuing B Corp certification and Climate Neutral status, and building a Brooklyn-inspired, creative culture. Its goal is to offer inclusive, high-quality haircare while growing its direct-to-consumer channel and professional-salon partnerships in a responsible way.

Company size
501-1,000
Company stage
Acquired
Total funding
Not listed
Headquarters
New York City, New York
Founded
2009

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