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William Hill

Global sportsbook and online betting operator

Econometrician

Data ScienceUpdated on Nov 12
Full-timeNo salary listed

About the Job

Requirements

  • Marketing Mix Modelling experience is essential and may come from a media agency, consultancy, or relevant in-house environment.
  • A degree in a numerate discipline such as Mathematics, Statistics, Economics, or Computer Science is required.
  • Analytical and technical skills in Python or R, SQL, and advanced Excel are required for modelling, data processing, and analysis.
  • The candidate must be confident presenting insights to stakeholders and understand the media planning and buying landscape and the role of Marketing Mix Modelling in driving marketing effectiveness.

Responsibilities

  • Create and implement the next-generation Marketing Mix Modelling solution.
  • Deploy and maintain econometric models across multiple brands and markets.
  • Collaborate with internal stakeholders, support functions, and external partners.
  • Drive marketing efficiency and performance improvements through optimisation and scenario planning.
  • Build and maintain marketing optimisation tools, interactive dashboards, and process automation to support the internal econometrics capability.
  • Contribute to automating data collection, processing, modelling, and reporting to build scalable and efficient insight pipelines.
  • Lead and support ad-hoc analytical projects from inception through delivery, partnering with stakeholders to understand requirements and provide actionable recommendations that inform business decisions.

About the Company

William Hill

Global sportsbook and online betting operator

William Hill offers sports betting, casino games, and other gambling services through both its network of physical betting shops and its online platforms, including a website and mobile apps. Customers place bets on sports events or gamble on casino-style games; the platform provides odds, accepts wagers, processes payments, and determines results. The company combines retail presence with online and mobile betting to reach a wide audience. It differentiates itself through a long history in betting, a broad multi-channel footprint, and its integration into Caesars Entertainment, which helps expand its global reach and digital capabilities. The goal is to be a leading global bookmaker by growing its market share across online and retail channels while promoting responsible gambling and complying with regulations.

Company size
5,001-10,000
Company stage
IPO
Headquarters
London, United Kingdom
Founded
1934

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