Director of Engineering
Attentive
Director of Engineering
Attentive
Personalized SMS marketing platform for eCommerce
About the Role
Attentive sends billions of messages each year for more than 8,000 brands, helping drive tens of billions of dollars in revenue for our customers. Behind every message is a series of decisions: who should receive it, what it should say, when it should send, which offer to include, and which channel to use.
We’re building the next generation of that decision-making system: an autonomous marketing agent designed to transform how brands plan, execute, and optimize their marketing. Marketers will set the goals and boundaries, while the platform develops strategies, takes action, measures results, and continuously improves over time.
In this role, you’ll build the engineering systems that make that vision possible. You’ll work at the intersection of agentic planning, real-time behavioral signals, platform capabilities, experimentation, and reliable execution at massive scale. Your work will help turn increasingly sophisticated AI systems into dependable products that can make and act on millions of marketing decisions.
The opportunity extends beyond Attentive’s own channels. Through APIs and MCP, we’re building toward a future where this intelligence can operate across a brand’s broader marketing stack, including external email providers, advertising platforms, websites, and custom agents.
This is an opportunity to help evolve Attentive from a platform that powers messages into one that coordinates and continuously improves a brand’s broader marketing program.
This hybrid role is based in our New York office, with in-office collaboration Tuesday through Thursday each week.
What You’ll Accomplish
Your Expertise
You'll get competitive perks and benefits, from health & wellness to equity, to help you bring your best self to work.
For US based applicants:
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Attentive provides a personalized SMS marketing platform for eCommerce and DTC brands, helping businesses engage customers through targeted text messages to drive revenue. The product works by offering a subscription-based platform with APIs and webhooks that enable seamless, automated SMS campaigns; users can create, manage, and distribute customized messages and access analytics to optimize performance. The company differentiates itself through a focus on personalized, scalable SMS communications for online brands, strong API/webhook integrations, and data-driven insights, rather than generic marketing tools. Attentive’s goal is to help businesses grow revenue and strengthen customer relationships by delivering timely, relevant texts that nurture engagement.
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