T

The Marketing Practice

Global B2B marketing agency delivering ABM

Associate Creative Director

Full-TimeUpdated on 10/23/2026
$100k - $125k
Senior
Remote in USA
RemoteRemote work is limited to eligible residents of CA, CO, IL, WA, and TX. Hiring limited to residents of CA, CO, IL, WA, and TX.
Art, Graphics & AnimationGraphic Design

About the job

Requirements
  • Seven or more years of experience in a design-based creative role.
  • A portfolio demonstrating creative thinking and craft.
  • An eye for detail and high standards for work.
  • Experience working in B2B or B2C marketing.
  • Ability to simplify complex information and make it impactful.
  • Ability to switch between conceptual thinking and day-to-day content creation.
  • Understanding of how creativity works across different platforms and what makes ideas stick.
  • Mastery of creative programs including the Adobe Suite.
  • Proficiency in telling stories and presenting ideas using Microsoft PowerPoint.
  • Interest in technology and its role in everyday life, with an opinion on artificial intelligence.
  • Appreciation for processes and systems, and judgment about when to adapt them to meet the needs of the work and people.
Responsibilities
  • Work day-to-day with a multidisciplinary team including designers, art directors, writers, strategists, and media specialists.
  • Manage client relationships from a creative perspective by understanding and interpreting client ideas and goals and helping shape them into work the creative team can build.
  • Guide and oversee project direction in partnership with a Creative Director, balancing when to challenge and when to deliver.
  • Lead creative projects from ideation to execution, present work, lead client conversations, and provide creative input.
  • Distill complex information into simple benefits.
  • Set an example for quality and detail for the team and clients.
  • Develop visual-verbal conceptual work in collaboration with writers, contributing headlines and responding to visual ideas from writers.
  • Take a strategic approach to client challenges, including considering funnels, personas, and go-to-market strategy.
  • Create bold, original concepts and deliver them across B2B communications, including brand awareness campaigns and account-based marketing.
  • Own and advocate for creative ideas while adapting them as required.
  • Generate ideas that are surprising and distinctive while relevant to the target audience, express the client proposition, are easy to understand, and interact thoughtfully and playfully with copy.
  • Lead creative work using wit, intelligence, and lateral thinking; translate complex business offerings into feelings; make work distinctive, inviting, and easy to understand; suit the audience and medium while meeting brand requirements; and fit, evolve, and artfully redirect brands.
Desired Qualifications
  • Agency experience is preferred but not essential.
  • Experience with animation and artificial intelligence programs is a plus.

About the company

T

The Marketing Practice

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The Marketing Practice (TMP) is a global B2B marketing agency that builds end-to-end marketing programs for large technology companies. Its services span account-based marketing (ABM), demand and lead generation, media and audience insights, and digital experience consulting, all delivered as integrated strategies designed to align marketing with sales and drive measurable revenue growth. TMP differentiates itself by offering a broad, unified suite of capabilities under one roof, a strategy reinforced through strategic acquisitions (e.g., Omobono, Kingpin Communications, 90octane, Campaign Stars, Rombii) and a growing global footprint across the UK, US, Germany, Singapore, and Australia. With significant private equity backing and a leadership transition in 2025, TMP aims to help blue-chip enterprise technology clients achieve scalable growth and stronger revenue outcomes through data-driven marketing and sales enablement.

Company Size

201-500

Company Stage

Growth Equity (Venture Capital)

Total Funding

$26.4M

Headquarters

London, United Kingdom

Founded

2002

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Simplify Jobs

Simplify's Take

What believers are saying

  • TMP ranked top five in B2B Marketing's US Brand Specialist and Demand Generation categories.
  • TMP's updated 2026 site says it works with tech leaders across multiple regions.
  • TMP's 2025 CEO appointment and 2026 leadership hires signal continued investment in growth.

What critics are saying

  • TMP's June 2026 site cites 400-plus specialists, not the 500-plus claimed earlier.
  • James Clifton's 2025 CEO handoff introduces execution risk during global integration.
  • Horizon-backed acquisition sprawl can dilute culture and margins if client growth slows in 2026.

What makes The Marketing Practice unique

  • TMP combines ABM, demand generation, and digital experience under one B2B platform.
  • TMP now operates across the US, UK, Europe, and APAC with 400-plus specialists.
  • TMP holds ISO 27001 certification, strengthening enterprise trust around client data security.

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Benefits

  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • Health Savings Account/Flexible Spending Account
  • Unlimited Paid Time Off
  • Paid Sick Leave
  • Paid Holidays
  • Parental Leave
  • Life Insurance
  • Disability Insurance
  • Wellness Program
  • Mental Health Support

Growth & Insights and Company News

6 month growth

2%

1 year growth

1%

2 year growth

0%
Marketing Dive
Dec 9th, 2024
The Marketing Practice has appointed James Clifton as its Chief Executive Officer

James was appointed MISSION Group Chief Executive in April 2019, a role he leaves to join The Marketing Practice.

Insider Media
Dec 6th, 2024
New CEO appointed at The Marketing Practice

Clifton was appointed MISSION Group chief executive in April 2019, a role he leaves to join The Marketing Practice.

Michael Kors
Oct 9th, 2023
The Marketing Practice Appoints New ECDs To Drive Global Growth

The Marketing Practice, a global B2B marketing agency that specializes in brand activation, ABM and demand generation, hired Dan Schrad as its new Executive Creative Director (ECD) for North American and APAC regions.

High Digital
Aug 15th, 2023
High Digital Announces Tech Partnership with The Marketing Practice

High Digital announces tech partnership with The Marketing Practice.

MarComm News
Feb 22nd, 2023
Former Grey Group chief technology officer and BBC Maestro cofounder joins B2B marketing leader – Marketing Communication News

The Marketing Practice has announced the appointment of Gregory Roekens as its new chief technology officer.