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Dentsu

Marketing analytics and digital advertising solutions

Digital Planner

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeMexico City, CDMX, MexicoNo salary listedIn-person

About the Job

Requirements

  • A completed licenciatura degree is required.
  • Two to three years of experience is required.
  • Experience with digital media platforms for branding and performance, including Meta, Google, DV360, TikTok, Amazon DSP, and Pinterest, is required.
  • Ability to create executive-level presentations in PowerPoint is required.
  • Intermediate Excel skills, including pivot tables and data filters, are required.
  • Intermediate English proficiency is required.

Responsibilities

  • Develop strategic planning for the area according to account needs and the objectives in briefs for different brands.
  • Generate new client proposals to create projects and increase brand activities and assigned budgets; communicate regularly with vendors and research industry trends.
  • Implement digital campaigns, including planning, media buying, reporting, campaign optimization, and reconciliation; manage materials with creative agencies and clients, including technical specifications and review meetings.
  • Ensure projected investment is spent month by month, confirm plans and investments in the system, and generate investment reports for assigned brands.
  • Prepare campaign reports, including post-buy and competitor reports.
  • Analyze results and performance.
  • Serve as the client-facing contact.

About the Company

Dentsu

Marketing analytics and digital advertising solutions

Dentsu International is a global marketing and advertising partner that helps brands grow by navigating the digital economy and using data-driven insights. Its services include consumer intelligence to understand customer behavior, digital marketing and advertising to reach audiences, customer experience management (CXM) to improve interactions, and gaming solutions to engage audiences. The company earns revenue through service fees, project work, and long-term contracts with a diverse mix of clients across retail, technology, and entertainment. Its approach combines research and analysis to set industry-focused insights and drive growth, while collaborating across disciplines to deliver integrated marketing solutions. Dentsu also pursues social impact initiatives, promoting inclusion and positive change in the industry and communities.

Company size
10,001+
Company stage
IPO
Headquarters
Tokyo, Japan
Founded
1901

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