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Molton Brown

British fragrance and cosmetics brand

Marketing Manager

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeLondon, UKNo salary listedIn-person

About the Job

Requirements

  • A degree or equivalent is required.
  • At least 7 years of relevant marketing experience, ideally in the beauty, fragrance, or luxury consumer sector.
  • Experience developing and delivering integrated, multichannel brand marketing strategies and campaign activations.
  • Experience working within a global brand or multi-market business and translating global strategies into effective local execution.
  • Proven experience managing agency partners across media, public relations, influencer marketing, and experiential activations.
  • Experience developing retail engagement plans and brand partnerships that drive consumer engagement, brand desirability, and commercial performance.
  • Strong project management skills, including experience managing budgets, multiple stakeholders, and cross-functional teams.
  • Management experience.
  • Ability to develop strategy for both long-term and tactical objectives, with business and consumer focus and the ability to turn insight into actionable projects.
  • Strong analytical, communication, and presentation skills, organization, and attention to detail.
  • Initiative and a focus on delivering tangible results.
  • Collaborative approach and ability to work as part of a team.
  • Passion for product, brand, and retailing, with a consumer-focused approach.

Responsibilities

  • Develop and lead integrated UK and Ireland marketing plans aligned with the global marketing calendar and business objectives.
  • Translate global campaigns and new product launches into scalable activation strategies and plans, working with the Marketing Director and global and local teams to ensure consistent brand execution and commercial impact.
  • Lead public relations, influencer, and media agency partners, developing integrated strategies and annual plans to build brand awareness, desirability, and customer acquisition.
  • Oversee campaign delivery across paid and earned channels, ensuring effective integration, clear performance measures, and continuous optimization.
  • Provide strategic direction to the Brand Manager on UK and Ireland retail marketing plans.
  • Oversee the development and execution of retail engagement initiatives across standalone stores and outlets, including in-store materials, communications, events, and activations.
  • Develop and lead the brand partnerships strategy, identifying and securing partnerships that strengthen brand desirability, increase awareness, and drive customer acquisition.
  • Lead partnership development and activation, ensuring alignment with brand positioning, marketing priorities, and commercial objectives, and evaluate performance to inform future opportunities.
  • Manage marketing budgets, investment allocation, and performance reporting, ensuring effective governance and value from marketing spend.
  • Lead, develop, and inspire direct reports by setting clear objectives, supporting professional development, and conducting regular performance reviews.
  • Oversee global activation tools and programmes to drive consistency, efficiency, and effective implementation across markets.

About the Company

Molton Brown

British fragrance and cosmetics brand

Molton Brown creates premium fragrance and personal care lines, including Eaux de Parfum, Toilette, Bath, Body, Hair and Home products, all Made in England. The brand sources high-quality ingredients and collaborates with perfumers to craft long-lasting, distinctive scents. They operate their own Elsenham manufacturing facility and avoid animal testing, reflecting a commitment to sustainability and environmental friendliness. As part of Kao Corporation, they leverage global reach while maintaining a distinctly British identity. Their goal is to offer luxury, enduring fragrances and beauty products that honor their London heritage, support responsible sourcing, and minimize environmental impact.

Company size
501-1,000
Company stage
Acquired
Total funding
Not listed
Headquarters
London, United Kingdom
Founded
1973

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