Generac Power Systems provides backup power solutions for homes and businesses by selling generators and related equipment, including home standby units, portable generators, and industrial power products. Its systems automatically supply electricity during outages and can be monitored remotely, with maintenance services to keep them running. The company differentiates itself through a wide dealer network, direct and partner sales, and a diversified product line that serves residential, commercial, and industrial customers, along with clean energy options. Its goal is to ensure reliable power availability in varied settings—telecommunications, healthcare, and manufacturing—while emphasizing sustainability and accessible, scalable backup and clean energy solutions.
Company Size
1,001-5,000
Company Stage
IPO
Headquarters
Waukesha, Wisconsin
Founded
1959
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Diesel Generator Set Market powers critical infrastructure on reliability and backup needs. According to a recent market report, the Diesel Generator Set Market is on a steady growth trajectory, driven by the increasing demand for reliable backup power in critical infrastructure, the growth of data centers and healthcare facilities, and the need for power in remote and off-grid locations. Diesel generator sets, which combine a diesel engine with an electric generator to produce electricity, are a proven and reliable source of backup power. The market is being propelled by the need for uninterrupted power supply, the growth of industrialization, and the increasing frequency of power outages. The market is being shaped by several key trends. The increasing adoption of advanced diesel generator sets with improved fuel efficiency and lower emissions is driven by environmental regulations. The integration of generator sets with energy storage systems and renewable energy sources is enabling hybrid power solutions that reduce fuel consumption and emissions. The development of smart monitoring and control systems is enhancing the reliability and performance of diesel generator sets, enabling remote diagnostics and predictive maintenance. The growing focus on sustainability is driving demand for generator sets that can run on alternative fuels, such as biodiesel and renewable diesel. Market segmentation reveals that the industrial segment holds the largest share, driven by the need for reliable power in manufacturing and processing facilities. The commercial segment is also significant, with data centers, hospitals, and office buildings relying on diesel generator sets for backup power. The residential segment is emerging as a high-growth application, driven by the increasing frequency of power outages and the desire for home backup power. Key players in the market include Cummins, Caterpillar, Generac, and Kohler, who are investing in R&D to develop advanced diesel generator sets. Regionally, Asia-Pacific is the largest market for diesel generator sets, driven by rapid industrialization and urbanization in countries like China and India. North America and Europe are also significant markets, driven by the growth of data centers and the need for reliable backup power. The future of the diesel generator set market is bright, with new opportunities in developing hybrid power solutions, expanding into emerging markets, and developing generator sets that can run on alternative fuels. As the world seeks to balance reliability with sustainability, diesel generator sets will remain essential components of the global power infrastructure. Understand Market Analysis shifts with well-researched analysis:
Is Generac Holdings Inc. (GNRC) stock a top AI infrastructure play after $2.4 billion Amazon deal? Published September 22, 2026 at 2:45 am EDT Generac Holdings Inc. (NYSE:GNRC) is gaining momentum in its efforts to evolve from a traditional generator manufacturer into a major power infrastructure supplier for the rapidly expanding data center industry. On September 16, the company announced a long-term supply agreement to provide backup generators for Amazon data centers. The agreement represents a potentially significant catalyst for Generac, with deliveries expected to be worth approximately $2.4 billion in 2027 and 2028. Generac also issued a warrant to Amazon NV Investment Holdings to purchase up to 1.69 million shares of Generac common stock at an exercise price of $200.93 per share. Following the announcement, shares of Generac moved higher as investors assessed the potential impact of the agreement on the company's data center growth prospects. In a September 16 research note, Cantor Fitzgerald reiterated its Overweight rating on Generac and maintained a $333 price target. The firm described the long-term supply agreement as an important data center disclosure that is central to the investment thesis surrounding the company. Amazon deal expands Generac's data center exposure. The rapid expansion of Amazon.com, Inc. (NASDAQ:AMZN)'s cloud computing and artificial intelligence infrastructure is creating additional demand for reliable backup power systems. Generac is positioned to benefit from this trend as data centers require resilient power infrastructure to maintain operations during grid disruptions. The opportunity builds on an already substantial data center business. When Generac Holdings Inc. reported second quarter results, it noted that its backlog had reached a $1.6 billion backlog, excluding committed volumes from its second hyperscale customer, for products serving the data center market. The Amazon agreement therefore provides an additional avenue for the company to capitalize on growing hyperscale data center investment. The agreement could also improve Generac's revenue visibility over the next several years while increasing its exposure to hyperscale customers and AI-related infrastructure spending. Generac has been investing in additional manufacturing capacity to address this demand, including plans to invest roughly $250 million through the end of 2027 to expand production capacity. Risks to consider. Despite the potential benefits, investors should distinguish between the agreement's initial commitment and its longer-term potential. While the current deal includes approximately $2.4 billion of expected deliveries in 2027 and 2028, The warrant structure provides for additional shares to vest as cumulative gross payments from Amazon and its affiliates for backup generators increase, with the vesting schedule extending up to $8 billion of aggregate payments. The full $8 billion should not be viewed as contracted revenue. Generac Holdings Inc. must also expand its production capacity for large-megawatt generators while maintaining delivery schedules and product performance. Manufacturing bottlenecks, supply-chain constraints or delays in expanding capacity could prevent the company from converting strong demand into revenue and earnings as quickly as anticipated. The Amazon relationship also introduces an element of customer concentration risk. A substantial portion of expected future sales could become linked to one hyperscale customer, leaving Generac exposed to changes in Amazon's data center construction plans, capital spending priorities or infrastructure requirements. Hedge fund positioning. Institutional interest in Generac Holdings Inc. has increased. According to Insider Monkey's database, 74 hedge funds held positions in the company at the end of the second quarter, up from 66 in the first quarter. However, some major hedge funds reduced their exposure during the period. Ariel Investments trimmed its position by 23% to approximately $292.21 million, while DE Shaw reduced its stake by 27% to about $280.25 million. Short interest has also edged higher. Approximately 2.44 million shares were held short as of August 31, compared with 2.05 million shares on July 31. This represented short interest of approximately 4.51% of the company's shares. The verdict. The Amazon agreement strengthens Generac's position in the data center power market and provides greater visibility into potential demand from the rapidly expanding AI infrastructure ecosystem. The deal also adds to an existing $1.6 billion data center backlog, excluding committed volumes from its second hyperscale customer, and comes as the company expands manufacturing capacity to address rising demand. Overall, the agreement represents a meaningful expansion of Generac's exposure to hyperscale data center infrastructure, but execution and the pace of future orders will remain important factors in determining how much of the opportunity ultimately translates into revenue and earnings.
AI moves from the spotlight to the factory floor: industrial leaders share what comes next. Executives from FANUC America, Honeywell, Generac and Briggs & Stratton discuss how artificial intelligence is changing robotics, manufacturing operations, workforce productivity and industrial safety. Artificial intelligence is rapidly becoming embedded in industrial operations, moving beyond experimentation and into robotics, factory systems, worker support and production processes. At IMTS in Chicago, executives from FANUC America, Honeywell, Generac and Briggs & Stratton discussed how AI is already influencing manufacturing and what the next phase of adoption could look like. The discussion, moderated by Praveen Rao, Global Director of Manufacturing at Google Cloud, highlighted a common theme: AI is increasingly becoming part of the infrastructure behind industrial operations rather than a standalone technology. AI could eventually become invisible in manufacturing. Mehul Patel, Chief Technology Officer at Honeywell Technologies, suggested that the industry may eventually stop talking about AI altogether because it will become integrated into everyday manufacturing processes. Patel described a future in which industrial systems do more than predict what might happen. AI-enabled systems could identify what is happening, explain why it is happening and recommend the actions required in response. While humans will remain involved in certain industries and applications, Patel said stronger safeguards could allow some processes to operate with less direct human intervention. This shift would represent a transition from AI as a visible technology initiative to AI as an embedded layer within industrial decision-making and automation. FANUC sees AI expanding the role of industrial robots. Mike Cicco, President and CEO of FANUC America, said the industry is still at an early stage in understanding how AI agents can influence physical robots and machines. FANUC has experienced significant growth in robot demand as interest in AI and automation has increased. The company produced 500,000 robots between entering the U.S. market in 1982 and 2017. That number doubled to 1 million by 2023, according to Cicco. FANUC has also expanded its work with Google Cloud, integrating the Gemini Enterprise platform and Intrinsic robotics software into its robotics ecosystem. The combination of cloud computing, AI models and industrial robots could allow machines to access significantly greater computing and learning resources. One example discussed at IMTS involved workers communicating instructions in a simple, natural format. Rather than requiring specialized programming, an operator could identify the parts or task required, with the information then processed through cloud-based AI before being translated into instructions for robotic systems. Multiple robots could potentially work with the same AI infrastructure and coordinate their activities. "Now all the things that used to be hard coded into the robot are now completely flexible." This points toward a manufacturing environment where programming-intensive automation could increasingly give way to more adaptable, AI-driven robotic systems. No-Code and low-code tools could expand access to automation. The increasing accessibility of AI could also change who is able to interact with industrial automation. Brad Witter, Senior Vice President at Generac, said manufacturing environments could see greater adoption of no-code and low-code technologies. Instead of requiring specialized programming expertise, workers could use simpler interfaces, including "point and click" systems, to establish predictable machine behavior. Such tools could make automation easier to deploy and modify across manufacturing environments. The change is particularly significant as manufacturers seek to connect more workers with advanced automation without requiring every employee to become a robotics or software specialist. AI could shift workers from data analysis to decision-making. AI's impact may also extend beyond machines and into the daily responsibilities of manufacturing and supply chain employees. Erik Syrjanen, Senior Vice President of Supply Chain at Briggs & Stratton, highlighted the amount of time employees currently spend analyzing data within enterprise systems. As AI becomes increasingly capable of connecting with systems such as Oracle and SAP, it could automate portions of data analysis and recommendation processes. The potential result is a shift in the role of employees - from spending significant amounts of time interpreting data toward determining what actions should be taken based on the information. Rather than eliminating the human role, this model emphasizes worker augmentation, with AI handling more of the analytical workload while employees focus on decisions, strategy and execution. AI and robotics will need strong safety layers. The growing capabilities of industrial AI also raise questions about safety and security, particularly when software systems become connected to physical machines. During the IMTS discussion, executives emphasized the importance of protective mechanisms between AI-generated instructions and physical machine actions. Cicco explained that FANUC's systems include protection layers designed to prevent robots from carrying out movements that could potentially harm people or the machines themselves. Patel added that physical actions are ultimately managed through control systems, creating an additional layer between AI reasoning and machine behavior. For industrial environments, this distinction is critical. AI may determine what should happen, but control systems and safety mechanisms can govern whether and how a physical action actually occurs. "AI plus the control systems is where the breakthroughs are going to happen." From AI experimentation to industrial infrastructure. The discussions at IMTS point toward an industrial landscape where AI increasingly operates behind the scenes. Robotics, cloud platforms, enterprise software, computer vision, factory automation and worker interfaces are becoming more interconnected. As these systems mature, AI may become less visible to workers while becoming more deeply embedded in how factories operate. The next stage of industrial AI is therefore not simply about adding intelligence to individual machines. It is about connecting intelligence across entire production environments - helping robots adapt, enabling workers to interact with automation more naturally, improving access to operational information and supporting decisions across manufacturing and supply chain functions. For manufacturers, the evolution will also depend on maintaining the right balance between automation, human oversight and safety. As Patel's prediction suggests, the future may arrive when manufacturers no longer need to explicitly discuss whether they are using AI. Instead, AI could simply become part of how industrial work gets done. Key takeaways. * AI is moving deeper into manufacturing operations, with applications spanning robotics, cloud platforms, enterprise systems and worker support. * Industrial robots are becoming more adaptable, with AI and cloud technologies reducing dependence on traditional hard-coded programming. * No-code and low-code automation could allow more factory workers to interact directly with advanced technologies. * AI can augment workers by reducing time spent on repetitive data analysis and allowing employees to focus more on decisions and strategy. * Safety and control systems remain critical as AI becomes increasingly connected to physical machines. * The long-term direction is toward embedded AI, where artificial intelligence becomes an underlying part of industrial operations rather than a separate technology layer. The road ahead. The IMTS conversation demonstrates how quickly the relationship between artificial intelligence and physical industry is evolving. From robotic arms and cloud-based intelligence to worker augmentation and automated decision support, AI is increasingly moving from the digital world into the physical factory.
Official partnership with Generac. AB Group, Inc. September 21, 2026 by AB Group Inc AB Group, Inc. is proud to announce the establishment of an official supply partnership with Generac, expanding its capability to deliver reliable power generation, energy storage, and energy management solutions to its customers. Generac is a globally recognized provider of energy technology solutions, with a portfolio spanning residential, commercial, and industrial power generation, energy storage, transfer switches, and energy management technologies. Founded in 1959, Generac has built a broad portfolio designed to support reliable and resilient power across a wide range of applications. This partnership strengthens AB Group, Inc.'s mission to provide dependable, high-quality, and OEM-backed power solutions supported by reliable sourcing and professional project execution. Through this partnership, AB Group, Inc. will provide access to Generac's comprehensive portfolio, including: * Commercial and industrial standby generators * Diesel and natural gas generator systems * Portable and mobile generators * Automatic transfer switches and power distribution solutions * Battery energy storage systems (BESS) * Microgrid and energy management solutions * Light towers, pumps, and mobile power equipment Supporting reliable power and energy resilience. With access to Generac's advanced power and energy technologies, AB Group, Inc. continues to strengthen its ability to support government, commercial, industrial, and critical infrastructure customers with scalable solutions designed to maintain power continuity, enhance operational resilience, and support evolving energy requirements. Looking ahead. AB Group Inc. is excited to collaborate with Generac to deliver reliable, innovative, and future-ready power solutions that support the evolving needs of its government, commercial, industrial, and professional customers. #ABGroup #Generac #OfficialSupplyPartner #PowerGeneration #EnergySolutions #EnergyStorage #PowerSystems #EnergyResilience #IndustrialSolutions #CriticalInfrastructure AB Group Inc September 21, 2026
Generac trades at 39.9 times earnings, the highest multiple among its five-company peer group, despite ranking last in revenue growth at 0.6% over the past year. Competitor AZZ trades at 20.0 times earnings with 5.7% revenue growth and a 16.2% operating margin, compared to Generac's 9.5%. The premium reflects Generac's data centre order book. The company reported a $1.6 billion backlog in July, with $1.35 billion scheduled for 2027 delivery. A regulatory filing revealed a new Amazon agreement for approximately $2.4 billion in backup generators across 2027 and 2028, nearly matching Generac's $4.44 billion trailing twelve-month revenue. Generac is tripling production capacity for large megawatt generators and expects mid- to high teens revenue growth in 2026, with commercial and industrial segment growth in the low 30s percent range.