Dentsu

Marketing analytics and digital advertising solutions

Group Head - Digital Planning

Performance & Paid MarketingConfirmed live in the last 24 hours

Full-timeGurugram, Haryana, IndiaNo salary listedIn-person

At least 6 years of experience in media planning at an agency or on the marketing side of a large advertiser.
A strong track record of media planning across offline and digital platforms; offline experience is preferred.
Comprehensive knowledge of the media landscape and its use in strategic planning.
Demonstrated ability to manage and grow client relationships.
Experience leading and developing diverse business teams.
Excellent communication and presentation skills, including storytelling and creating persuasive presentation decks.
Technical focus and exposure to media tools, consumer panels, and systems.
Exposure to Comscore, GWI, IRS, DV360, Facebook Business Manager, Google AdWords, Meta Ads, Search Ads 360, Google Analytics, Amazon, LinkedIn, and ad verification tools.
Experience across OTT, display, and biddable media.
Ability to analyze data and communicate recommendations based on findings to team members and leaders.

Develop and execute strategic business plans to drive growth and retention for key clients.
Lead media planning across digital channels, ensuring integration and coherence with the overall media strategy.
Build strong client relationships, understand client needs, and provide tailored solutions to meet their objectives.
Manage and mentor business teams, encouraging collaboration and high performance.
Work with buying, operations, finance, strategy, and analytics teams to deliver comprehensive services.
Craft narratives and presentations to communicate strategies and results to clients and stakeholders.
Lead new-business pitches in partnership with the management team and other departments.
Monitor industry trends and competitor activities to adjust strategies and maintain a competitive position.

Job Description:

Develop and execute strategic business plans to drive growth and retention for key clients.
Lead media planning across both digital channels, ensuring integration and coherence with the overall media strategy.
Foster strong client relationships, understanding their unique needs, and providing tailored solutions to meet their objectives.
Manage and mentor business teams, encouraging collaboration and high performance.
Work closely with cross-functional teams, including buying, operations, finance, strategy, and analytics, to deliver comprehensive services.
Craft compelling narratives and presentations to effectively communicate strategies and results to clients and stakeholders.
Lead new business pitches, driving the process in partnership with the management team and other departments.
Monitor industry trends and competitor activities to proactively adjust strategies and maintain a competitive edge.

Key Skills Required:

Work Experience: 6+ years and above in media planning in an agency or on the marketing side of a large advertiser.
Strong track record of media planning across both offline (preferred) and digital platforms.
Comprehensive knowledge of the media landscape and the ability to leverage this in strategic planning.
Demonstrated ability to manage and grow client relationships.
Experience leading and developing diverse business teams.
Excellent communication and presentation skills, with a knack for storytelling and creating persuasive presentation decks.
You’re technically focused and have had exposure to media tools, consumer panels & systems
Exposure to tools and platforms such as Comscore, GWI, IRS, DV360, Facebook Business Manager, Google AdWords, Meta Ads, Search Ads 360, Google Analytics, Amazon, LinkedIn and Ad Verification Tools.
Experience across OTT, Display and Biddable Media.
You possess an ability to analyse data and articulate recommendations based on your findings to your team members and leaders
You can be innovative and creative, flexible with your thinking and adaptable to changing situations
You’re a big picture thinker! Growth and professional development are important to you and your career.

Location:

Gurugram

Brand:

Dentsu X

Time Type:

Full time

Contract Type:

Permanent