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Sony Music Entertainment

Global music label managing artists' royalties

College Marketing Representative

Marketing Generalist & ManagementUpdated on Nov 10
Part-timeRemote in USANo salary listed

About the Job

Requirements

  • Be an undergraduate student currently enrolled at a four-year university in Houston with at least two years remaining before graduation.
  • Be able to manage your own hours and be accountable for assigned work.
  • Have a passion for music, an understanding of how peers discover and consume music, and a strong interest in music business and marketing.
  • Understand social media marketing, stay current on trends, and actively create content on TikTok, Instagram, X, and YouTube.
  • Be available for 20 hours per week.
  • Have transportation and live within 30 minutes of Houston.
  • Have a flexible schedule for team conference calls and tour coverage.

Responsibilities

  • Promote 10–20 artists each month through digital and in-person marketing across campus and the college town.
  • Build relationships with campus and local influencers, including college radio, student organizations, newspapers, and community media, to create opportunities for reviews, radio plays, interviews, and exposure.
  • Maintain a local social media presence promoting assigned artists using supplied digital assets and original content.
  • Implement in-person marketing initiatives at record stores, lifestyle shops, and on campus.
  • Research online sites, forums, and networks suited to the 18–24-year-old demographic for each artist.
  • Research and attend local and campus events that support artist promotion.
  • Attend artist shows to distribute promotional materials and gather feedback from fans.
  • Submit a detailed report on marketing successes and initiatives for each campaign.

About the Company

Sony Music Entertainment

Global music label managing artists' royalties

Sony Music Entertainment discovers, nurtures, and promotes musical talent while managing music rights and royalties, earning revenue from music sales, streaming, licensing, and live performances. Its offerings include distributing music across formats and licensing deals, with the Artist Portal providing artists with transparent royalty analytics to view earnings. The company differentiates itself through a diversified, multi‑stream revenue model combined with direct artist support and clear financial transparency. Its goal is to be a leading global partner for artists, helping grow talent and ensure fair compensation and broad audience reach.

Company size
10,001+
Company stage
Growth Equity (Non-Venture Capital)
Total funding
$700M
Headquarters
New York City, New York
Founded
1929

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