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Fanatics

China-based licensed sports merchandise retailer

Graphic Designer - Creative Marketing

Graphic DesignConfirmed live in the last 24 hours
Full-timeNew York, NY, USA$70k - $85kIn-person

About the Job

Requirements

  • Have 3–5 years of graphic design experience, including required direct experience in sports design and campaign-based creative for teams, leagues, sports brands, or agencies supporting sports clients.
  • Provide a portfolio showcasing creativity and brand consistency across digital and physical media, including real-world, multi-channel sports campaigns; speculative work is not accepted.
  • Have expertise in Adobe Creative Suite, including Photoshop, Illustrator, and InDesign, and proficiency in Figma, Sketch, or similar tools.
  • Have experience designing for digital channels, including email, web, paid media, and social, and for physical packaging or printed materials.
  • Understand layout, composition, typography, and color, with strong attention to craft and detail.
  • Be able to manage multiple projects, take initiative, and deliver high-quality work on deadline.

Responsibilities

  • Design and execute sports-focused marketing campaigns, promotional assets, and product visuals across digital, social, and e-commerce channels.
  • Assist with branding for activations such as Comic Con, Topps Rip Night, WrestleMania, and World Baseball Classic.
  • Develop brand-right creative that reflects the Topps voice while advancing visual innovation, grounded in sports culture and athlete storytelling connected to trading cards.
  • Partner with Marketing, Product, and Packaging teams to deliver cohesive, campaign-driven creative for major sports product launches and drops across MLB, NBA, Disney, WWE, and other properties.
  • Create digital assets such as landing pages, emails, banner ads, and social content for major product drops, events, and releases.
  • Contribute to insert card design and print collateral for physical collectibles.
  • Maintain and evolve the Topps visual identity system and design templates, ensuring consistency across touchpoints.
  • Provide creative direction and mentorship to other designers as needed.

Desired Qualifications

  • Have familiarity with collectibles, sports, or pop culture brands; passion for the Topps brand is highly valued.

About the Company

Fanatics

China-based licensed sports merchandise retailer

Fanatics China is a joint venture between Fanatics Inc. and Hillhouse Capital that localizes and scales licensed sports merchandise for China. It designs, manufactures, and markets fan gear for Chinese consumers, operating a multi-channel model that includes building and running e-commerce sites for global leagues and teams, exploring online marketplaces, and developing physical retail concepts. Its product workflow combines technology, data, and on-demand manufacturing to manage the entire supply chain, enabling fast response to demand. The company differentiates itself through a China-focused approach backed by Hillhouse’s network and investments, its end-to-end vertical commerce model, and partnerships with hundreds of sports organizations, which together help it navigate China’s complex retail landscape. The goal is to satisfy a previously underserved Chinese market for licensed sports merchandise by creating localized products and channels that connect fans with official gear.

Company size
10,001+
Company stage
Growth Equity (Venture Capital)
Total funding
$5.2B
Headquarters
Huangpu, China
Founded
1995

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