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Sunrise Senior Living

Personalized senior living and care services

Director of Sales - Multiple Teams

Field SalesConfirmed live in the last 24 hours
Full-timePotomac Falls, VA, USAIn-person

About the Job

Requirements

  • Proven sales and marketing success.
  • Strong negotiation and relationship-building skills.
  • Proficiency with customer relationship management tools and Microsoft Office.
  • Flexibility to work evenings and weekends.

Responsibilities

  • Lead the community’s marketing and sales strategy to drive occupancy, revenue, and long-term growth.
  • Analyze local market trends and create sales and marketing plans.
  • Build and manage referral networks to generate consistent leads.
  • Advance prospects from inquiry through commitment using customer relationship management tools.
  • Conduct weekly strategy meetings with the Executive Director.
  • Submit regular sales performance reports.
  • Meet or exceed occupancy and revenue targets.
  • Leverage pricing, services, and inventory strategies to maximize top-line performance.
  • Conduct competitive analysis and adjust strategy accordingly.
  • Deliver professional presentations to referral partners.
  • Secure and maintain required credentialing with healthcare facilities.
  • Strengthen community partnerships to grow census.
  • Coordinate resident assessments and paperwork completion.
  • Ensure regulatory compliance and smooth transitions.
  • Manage the sales budget and expense controls.
  • Train and coach community teams on sales accountability.

About the Company

Sunrise Senior Living

Personalized senior living and care services

Sunrise Senior Living provides personalized care and services for older adults, with options including independent living, assisted living, memory care, skilled nursing, and hospice coordination. It works by designing tailored care plans for each resident and charging monthly fees for living arrangements and ongoing care. The company differentiates itself through its focus on customized resident care, a broad suite of services under one roof, and a commitment to community involvement, environmental stewardship, and sustainable operations. Its goal is to help residents live longer, healthier, and happier lives in a supportive, engaging community.

Company size
10,001+
Company stage
Series B
Total funding
$32M
Headquarters
Tysons, VA
Founded
1981

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