Vice Presidents of B2B Technology at Highwire serve as leaders as part of Highwire’s B2B Technology Industry Sector Team, helping shape strategy, drive growth, and deliver impactful communications programs for the world’s most innovative and influential B2B technology brands. They oversee a portfolio of complex, high-value accounts, lead senior client relationships, and guide teams in delivering consistent, exceptional results.

This role represents a leadership opportunity for strategic, hands-on communications professionals with 10+ years of agency experience and deep fluency in the B2B technology ecosystem—spanning enterprise software, artificial intelligence, cloud infrastructure, SaaS platforms, developer tools, data and analytics, and the full spectrum of B2B technology innovation. Vice Presidents mentor teams, contribute to thought leadership, and play an important role in new business development, talent growth, and the continued evolution of Highwire’s B2B Technology Industry Sector Team.

Key Responsibilities

Practice & Client Leadership

Serve as a lead for a portfolio of key B2B technology accounts, setting strategic direction and ensuring best-in-class delivery.
Advise clients across enterprise software, artificial intelligence, cloud infrastructure, SaaS platforms, developer tools, data and analytics, compliance technology, and emerging B2B technology categories.
Define and oversee integrated, multi-channel communications strategies that build brand authority, trust, and long-term market leadership in one of the most competitive and fast-moving technology environments.
Provide executive-level counsel on messaging, positioning, reputation management, issues response, and navigating rapidly evolving market dynamics—from AI disruption to global regulatory and compliance shifts.
Guide teams in translating complex B2B technology concepts into clear, compelling, and business-relevant stories for audiences ranging from C-suite executives and boards of directors to developers and technical buyers.
Own senior client relationships, acting as a trusted advisor and escalation point while ensuring client satisfaction, retention, and expansion.
Identify and drive organic growth opportunities across existing accounts, including expanded thought leadership, research-driven storytelling, and executive visibility programs.
Oversee financial performance for assigned accounts, including budgets, forecasting, staffing models, and margin management.

Media, Thought Leadership & Market Influence

Contribute to Highwire’s point of view on B2B technology trends, including AI acceleration, increasing security and compliance demands, fragmented media landscapes, and evolving buying committee dynamics.
Maintain and deepen relationships with top-tier B2B technology, enterprise, trade, business, and policy media, as well as analysts and key industry influencers.
Oversee thought leadership programs grounded in market intelligence, proprietary data, product innovation, and timely industry insights that cut through AI-generated noise and position clients as authoritative voices.
Guide executive visibility strategies, including media training, keynote placements, bylined content, and conference speaking opportunities for C-suite executives, founders, and technical leaders.
Support integrated amplification strategies across earned, owned, and social channels to extend the reach of product launches, research, and executive commentary, connecting with decision-makers across the buying cycle.
Represent Highwire and its clients at major B2B technology industry events and conferences (e.g., AWS re:Invent, Gartner IT Symposium, Salesforce Dreamforce, Microsoft Ignite, and relevant enterprise and developer forums).

Agency Operations, Leadership & Growth

Lead, mentor, and develop account teams, setting a high standard for strategic thinking, client service, and quality.
Support team growth through recruitment, coaching, performance management, and professional development.
Play a key role in new business development, contributing to pitch strategy, proposal development, and client presentations.
Partner with agency leadership and peers to support Highwire’s B2B Technology Industry Sector Team go-to-market efforts and service evolution, including collaboration across cybersecurity, health, financial services, and energy practices.
Contribute to agency marketing initiatives, including award submissions, case studies, and promotion of proprietary B2B technology research and market intelligence.
Champion Highwire’s culture of inclusion, empowerment, collaboration, and continuous improvement, and uphold the firm’s commitment to DIBs (Diversity, Inclusion & Belonging).

Success Factors

10+ years of PR or strategic communications experience, with significant agency leadership experience (required).
Deep expertise leading communications for B2B technology companies, including enterprise software, AI, cloud, SaaS, data and analytics, developer platforms, or compliance technology.
Proven success owning and scaling integrated, multi-channel communications programs for complex, high-growth B2B technology clients navigating long buying cycles and diverse buying committees.
Strong command of the B2B technology media landscape, analyst community (e.g., Gartner, Forrester, IDC), and key industry influencers.
Demonstrated ability to craft data-informed, creativity-driven narratives that rise above market noise and connect with decision-makers from the boardroom to the developer community.
Exceptional strategic writing, editing, and storytelling capabilities, with fluency in translating technical complexity into business impact.
Demonstrated experience providing executive-level client counsel and managing senior stakeholder relationships, including C-suite and board-level engagement.
Track record of building, mentoring, and retaining high-performing teams.
Strong business acumen, including experience with forecasting, resourcing, and revenue growth.
Experience supporting and winning new business in a competitive agency environment.
Confident, collaborative, and decisive leader with a passion for B2B technology innovation and the evolving dynamics of enterprise buying and influence.
Thrives in a fast-paced, high-growth environment while balancing strategic and operational priorities across a diverse portfolio of technology clients. #LI-Remote

About Highwire

Highwire is a strategic marketing communications agency at the intersection of innovation and industry. We partner with ambitious companies and established brands to navigate complexity, lead markets, and grow with purpose. With integrated expertise in strategic marketing and communications, corporate reputation, creative, and insights, we cut through the noise to deliver bold ideas and measurable impact across B2B technology, healthcare, cybersecurity, energy, professional and financial services, and more.

At Highwire, we believe that storytelling fuels transformation. We know that the most impactful stories represent all voices and perspectives. As a values-driven agency, we foster an inclusive environment where everyone—regardless of age, race/ethnicity, size, shape, gender identity, sexual orientation, religion and different abilities–can feel safe, celebrated and worthy.

We ensure that every Highwire Walker has the requisite support to soar in their careers. Our commitment to diversity, inclusion and belonging is foundational and embedded in our business and culture. We aspire to change our industry and build a better future for all.

Our people-first culture is driven by four core values:

Team Empowerment
Growth Mindset
Inclusion Always
Fierce Distinction

We’re looking for individuals with big ideas, strong opinions, and the energy to bring them to life. If you thrive in an environment that values personal accountability, high standards, and boundless motivation, this is the opportunity for you. Be part of our award-winning culture and contribute to an exciting and growing business where you can make a real impact.

Highwire. Above all.

Our people-first culture is reflected in the meaningful benefits, flexibility, and support we offer:

Competitive salary with merit-based opportunities for growth
Flexible hybrid work model tailored to your schedule and lifestyle
Generous vacation policy, including extended summer and winter breaks
Early log-off on Fridays through our Empower Hours program
401(k) plan with employer matching
Comprehensive medical, dental, and vision coverage, plus FSA options
Paid parental leave benefits
Commuter benefits
Annual Growth Mindset stipend for books, events, or learning experiences
Monthly technology reimbursement
Wellness benefit program for mental and physical health
501c3 donation matching program
Mentorship and ongoing professional development opportunities
Monthly recognition and team celebrations
Employee referral and new business referral bonuses
Quarterly Highwire events and team gatherings
Dog-friendly office environment
A supportive, inclusive, and collaborative workplace where you can grow and do your best work

Location & Work Environment

Highwire offers both remote and hybrid work options, depending on where you live.

Hybrid: Candidates located within commuting distance of our New York, NY or San Francisco, CA offices follow a hybrid schedule, with three in-office days per week.

Remote: We hire for fully remote roles in the following states: California, Colorado, Connecticut, Florida, Georgia, Illinois, Iowa, Kansas, Maryland, Massachusetts, Michigan, New Hampshire, New Jersey, New York, North Carolina, Ohio, Oregon, Pennsylvania, Rhode Island, South Carolina, Tennessee, Texas, Utah, Virginia, Washington, and Washington, D.C..

Please note: We are only able to consider candidates who reside in one of the locations listed above at the time of hire.

Join the Highwire team

If you’re inspired by the opportunity to shape meaningful stories and grow alongside a team that values innovation, accountability, and inclusion, apply below to start the conversation.

Please note: This posting may be used to build our talent pipeline, connect with top professionals in the industry, or extend reach across multiple locations. We welcome all interested candidates to apply and explore opportunities at Highwire!

About the company

HighWire provides a digital publishing platform and services for scholarly publishers to host journals and books, manage manuscript submission and peer review, and handle subscriptions. It offers an end-to-end, integrated workflow from author submission through editorial review to publication and monetization. By focusing on the scholarly publishing niche, HighWire differentiates itself with long-standing relationships and a full suite tailored to publishers’ needs rather than generic publishing tech. The goal is to streamline scholarly communication by delivering scalable technology-enabled tools that simplify content production, review workflows, and revenue management for publishers, societies, and university presses.

Company Size

51-200

Company Stage

Growth Equity (Venture Capital)

Total Funding

$1.2M

Headquarters

West Windsor Township, New Jersey

Founded

2008

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Simplify's Take

What believers are saying

June 30, 2026 AcroIntelligence gives Highwire a differentiated AI product selling point.
O'Dwyer’s 2026 rankings placed Highwire second, signaling strong market momentum and visibility.
June 15, 2026 CFO hire Kelly Losko supports scaling after the Bliss acquisition.

What critics are saying

AI-native competitors will commoditize media monitoring and pitch work by 2027, crushing retainers.
The Bliss integration can distract leaders and trigger client defections during 2026 account reviews.
Highwire depends on reputation-sensitive tech and healthcare clients; one crisis can rapidly destroy pipeline.

What makes Highwire unique

Highwire blends technology PR, sector specialization, and in-house AI tooling across campaigns.
The January 14, 2026 Bliss acquisition broadened Highwire into healthcare and financial services.
Highwire’s March 31, 2026 Health and June 30, 2026 AcroIntelligence launches deepen productized communications.

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Benefits

Health Insurance
Dental Insurance
Paid Parental Leave
Hybrid Work Options
401(k) Company Match
Home Office Stipend
Wellness Program

Growth & Insights and Company News

Headcount

6 month growth

-9%

1 year growth

-9%

2 year growth

-9%

GlobeNewswire

May 13th, 2025

Highwire Appoints Powerhouse Michael O'Brien As Ceo

SAN FRANCISCO, May 13, 2025 (GLOBE NEWSWIRE) -- Highwire, a strategic marketing communications agency partnering with brands at the intersection of innovation and industry, today announced the appointment of Michael O’Brien as its new chief executive officer, to further accelerate the agency’s growth and lead Highwire’s journey into a new era of integrated services and impactful client programs. O’Brien brings over 30 years of experience driving growth and excellence for some of the world’s most iconic brands. He served as chief client officer for over 10 years of his 23-year career at Ketchum. There, he transformed client service by focusing on growth, reducing revenue attrition, and creating a more purposeful approach to client management. O’Brien was also responsible for global business development and strategic planning. He will succeed Carol Carrubba, who is currently serving as interim CEO

ForexTV

Mar 20th, 2025

Highwire Achieves Double-Digit Growth in 2024, Elevates Michael Byrnes to Chief Growth Officer

To sustain and accelerate this momentum, Highwire has promoted Michael Byrnes to Chief Growth Officer.

The Robot Report

Dec 28th, 2024

Bay Area Events Note The Convergence Of Ai And Robotics

The San Francisco Bay Area is a nexus of AI and robotics. Source: Adobe Stock. The San Francisco Bay Area is the nexus of the artificial intelligence revolution in the U.S., anchored by San Francisco, with the renaissance of robotics investment and innovation in Silicon Valley. AI is merging with and embodied by robotics here. For instance, Waymo’s driverless cars are a common sight in San Francisco. NVIDIA CEO Jensen Huang said the future of AI is physical AI, embodied by robotics including self-driving cars

GlobeNewswire

Dec 19th, 2024

Highwire Appoints Mike Steavenson As Executive Vice President Of Enterprise Technology Practice, Elevates Jason Mayde To Cto

SAN FRANCISCO, Dec. 19, 2024 (GLOBE NEWSWIRE) -- Highwire, a high-impact communications and marketing partner for global technology and healthcare companies, is proud to announce the appointment of Mike Steavenson as Executive Vice President of its Enterprise Technology Practice and the elevation of Jason Mayde to Chief Technology Officer (CTO). By expanding its technology leadership team, Highwire bolsters its commitment to harness the transformative power of AI in every aspect of its business and to offer clients unparalleled expertise in both B2B technology and AI. Highwire is committed to leveraging AI in a way that ensures quality, safeguards ethics, and complies with all applicable regulations. This approach harnesses the power of AI responsibly to drive innovation, efficiency, and impactful results for clients. “AI is transforming every industry, including communications and marketing, so investment in enterprise and technology talent distinguishes Highwire as we guide our clients in this new era,” said Highwire interim CEO Carol Carrubba

PRWeek

Jul 30th, 2024

Highwire PR hires Real Chemistry's Chuck Hemann

At the start of the year, Real Chemistry named group president and managing partner Kevin Johnson to oversee capabilities, including social media planning and activation; starpower, its pop culture and influencer agency; paid media; and omnichannel practices.

Highwire

Vice President - Public Relations, B2B Technology

About the job