Cermati.com

Financial product marketplace and application service

Digital Performance Marketing Manager

Performance & Paid MarketingConfirmed live in the last 24 hours

Full-timeJakarta, IndonesiaNo salary listedIn-person

About the Job

Requirements

A degree in Engineering, Computer Science, or Mathematics is ideal.
Experience performing data analysis and reporting using SQL and business intelligence tools is preferable.
Use numerical, financial, and technology skills to work independently and achieve results.
Be eager to learn, implement, and use marketing technology to scale and optimize marketing activities.
Work collaboratively and conduct iterative experiments to improve marketing performance.

Responsibilities

Manage online marketing channels to promote financial products to segmented audiences.
Acquire customers while maintaining a healthy customer acquisition cost through online marketing channels.
Conduct primary research to uncover current unique trends in personal finance across digital channels, including app installs, affiliate marketing, social media, search engine optimization, and search engine marketing.
Monitor and analyze the online customer journey to improve customer experience on mobile apps and the website.
Translate marketing data into business insights and decisions.
Brainstorm, iterate on, and develop social media, content, and performance marketing strategy.

Desired Qualifications

Experience performing data analysis and reporting using SQL and business intelligence tools.

Job Description

Managing various online marketing channel to promote financial products to segmented audiences
Acquire customers while maintaining a healthy CAC through various online marketing channel
Conducting primary research to uncover current unique trends in personal finance in digital channel (e.g. app install, affiliate, social media, SEO and SEM)
Monitor and analyze customer journey online to improve customer experience on using our mobile apps / website
Translating marketing data into business insights and decisions

Qualifications

Graduate from a reputable university with degree in Engineering, Computer Science or Mathematics would be ideal
A results driven, independent thinker with superior numerical, financial and technology skills
Experienced on performing data analysis and reporting using SQL and BI tools is preferable
Eager to work in a creative and collaborative environment to do iterative experiments to improve marketing performance
Eager to learn, implement and utilize various marketing technology to help scaling & optimizing the company marketing activities
Energized by brainstorming and iterating on and developing social media, content and performance marketing strategy

Additional Information

About the Company

Cermati.com

Financial product marketplace and application service

Cermati operates a financial e-commerce platform in Indonesia that lets users research, compare, and apply for financial products such as credit cards, loans, mortgages, auto loans, savings accounts, insurance, and bill payments. It aggregates product information from banks and financial institutions into a standardized format and guides, and sometimes processes, applications on behalf of partners, earning commissions from successful applications. The service differentiates itself by offering free access, a wide product catalog, and handling parts of the application and documentation flow to speed up approvals, turning a simple comparison site into an integrated fintech marketplace. Its goal is to expand financial inclusion in Indonesia by making financial products easier to find, compare, and access for people who are online but historically underserved by formal finance.

Company size: 501-1,000
Company stage: Series A
Total funding: $1.9M
Headquarters: Jakarta, Indonesia
Founded: 2015

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