ServiceNow provides a cloud-based digital workflow platform that helps large organizations automate and streamline operations across IT, customer service, HR, security, and other business areas. Its Now Platform hosts a suite of applications via a SaaS model, where customers subscribe to access, update, and receive support and optional consulting services. The platform works by offering configurable workflows and automation across multiple business processes, enabling integration with existing systems and data, with regular updates delivered as part of the subscription. This approach differentiates ServiceNow from competitors through its enterprise-grade, cross-domain workflow platform, strong integration capabilities, and emphasis on a unified experience across IT and business operations. The company’s goal is to help customers modernize operations, reduce costs, and improve service delivery and experiences for employees and customers through automated digital workflows.
Company Size
10,001+
Company Stage
IPO
Headquarters
Santa Clara, California
Founded
2004
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Generous family leave
Flexible PTO
Matched Donations
Retirement benefits
Annual learning stipends
Paid volunteer time
INRY, a ServiceNow partner, has deployed ServiceNow EmployeeWorks as an AI-powered employee portal, replacing its legacy system in just six weeks. The platform integrates with tools like Microsoft Teams, Jira, and SharePoint, allowing employees to handle tasks such as opening tickets, submitting PTO requests, and filing expense reports without switching applications. The deployment delivered immediate results: median submission time for self-service allocation requests dropped 60%, whilst request completion rates reached 97%. The platform maintains strong internal customer satisfaction scores. ServiceNow EmployeeWorks enables employees to complete tasks across departments through a conversational AI interface. INRY, which serves over 200 customers across North America, is now extending the platform to additional employee processes and rolling it out to clients as an implementation partner.
Salesforce and ServiceNow are competing for investor attention as both software giants integrate AI into enterprise solutions. Salesforce dominates customer relationship management with its Agentforce 360 Platform, serving over 150,000 companies globally. For the fiscal year ending January 2026, Salesforce reported revenue of nearly $41.5 billion, up 9.6% year-over-year, with net income of approximately $7.5 billion and an 18% net margin. Free cash flow reached nearly $14.4 billion. ServiceNow focuses on automating workflows across IT and human resources for approximately 8,700 enterprise customers. For the year ending December 2025, the company reported revenue of roughly $13.3 billion, up 20.9% year-over-year, with net income of close to $1.7 billion and a 13.2% net margin. Salesforce maintains a debt-to-equity ratio of approximately 0.3x, whilst ServiceNow partners strategically with Nvidia, Microsoft, Accenture, and Infosys.
The US federal debt surpassing $40 billion has intensified scrutiny of Washington's fiscal position and its potential impact on equity markets, particularly large-cap growth stocks. ServiceNow, valued at $144.6 billion, operates a workflow and AI platform for enterprise IT, HR, and customer service processes. The company faces questions about sustaining its growth narrative as enterprises manage AI-driven workflows amid changing rate environments. Zscaler, a $31.2 billion cloud security firm, offers Zero Trust security solutions generating approximately $3.4 billion in service revenue. The company targets recurring cybersecurity spending among Fortune 500 clients, though shifting security budgets may influence its growth trajectory and margins. Both stocks exemplify how large-cap growth equities with strong balance sheets could respond differently as investors reassess inflation and discount rates against rising sovereign risk concerns.
As filed with the Securities and Exchange Commission on April 23, 2025
Adaptiva has joined the ServiceNow Build Partner Program to expand access to its ServiceNow Configuration Management Database (CMDB) integration. The integration, previously available directly from Adaptiva, will now be offered through the ServiceNow Store. The integration allows organisations to use ServiceNow CMDB data to manage device groups and direct patching and endpoint management strategies through Adaptiva's OneSite platform. Teams can define managed device groups based on CMDB criteria, with changes in ServiceNow automatically reflected in Adaptiva. "Teams shouldn't have to recreate information they already maintain in ServiceNow every time they need to manage or patch endpoints," said Dr Deepak Kumar, founder and CEO of Adaptiva. The integration uses ServiceNow's Table API and includes settings validation features for administrators.