Primary Care Medical Assistant
About the job
- Provide concierge-level customer service and demonstrate a strong work ethic.
- Maintain a high level of professionalism and confidentiality.
- Demonstrate the ability to work effectively in an innovative, fast-paced environment.
- Be highly organized and detail oriented.
- Communicate clearly and effectively, verbally and in writing, with patients, the clinical care team, and external parties in a courteous and friendly manner.
- Complete an accredited Medical Assistant certification program.
- Have training in phlebotomy.
- Provide proof of U.S. citizenship or eligibility to work in the United States with a permanent resident card.
- Pass the pre-employment drug screen and background check, and be eligible for and complete employee references.
- Room patients efficiently while modeling customer-service-first values.
- Schedule patient appointments immediately following clinic visits or via phone or portal.
- Assist patients in setting up their patient portal at the end of their visit.
- Ensure patients review and complete all forms, consents, and billing requests.
- Protect patients’ rights by following HIPAA and maintaining patient confidentiality.
- Obtain blood samples via venipuncture.
- Enter data in the electronic medical record (EMR), including preparing the EMR for visits with upcoming or overdue preventive maintenance flags, such as immunizations and screenings.
- Review current medications, update medication lists, and prepare medication orders for provider refills and signature.
- Measure and record patient vital signs in the EMR.
- Prepare equipment, instruments, and patients for examinations; assist providers with exams, procedures, and medical treatments as needed.
- Clean and disinfect examination rooms following patient visits.
- Receive and direct phone calls, check in patients, and obtain information needed to file and update patient records.
- Support proactive chronic disease management and population health by pulling reports for patient populations needing improved control of chronic conditions, reviewing medication adherence, calling patients to encourage visits, and sending communications about follow-up needs.
- Administer intramuscular injectables and medications to patients as ordered.
- Transmit patient prescription refills as directed.
- Communicate frequently with providers about patient care opportunities and needs.
- Manage inventory of supplies and medical equipment and order supplies as needed.
About the company
Herself Health provides primary care tailored for women aged 65 and older. It accepts traditional Medicare, Medicare Supplements, and most Medicare Advantage plans to ensure access. The practice starts with a comprehensive welcome visit where a medical assistant and doctor review health history, perform exams, and set personal health goals, followed by in-house labs for quick screenings. Ongoing preventive care is delivered through unrushed, personalized visits with clinicians trained in women’s health for seniors. Revenue comes from insurance reimbursements, while the model emphasizes building trust by inviting prospective patients to meet the clinicians in person. The goal is to improve quality of life by aligning life goals with health goals and delivering proactive, patient-centered care that addresses the unique needs of senior women.
Company Size
51-200
Company Stage
Late Stage VC
Total Funding
$70M
Headquarters
Saint Paul, Minnesota
Founded
2022
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Simplify's Take
What believers are saying
- November 2025 Midi partnership expands reach to 50-64 women and cross-referrals.
- January 2026 membership creates new cash-pay revenue beyond Medicare fee-for-service.
- Prior funding, including $37 million Series B, finances clinic expansion and hiring.
What critics are saying
- Medicare dependence exposes Herself Health to reimbursement cuts and utilization management.
- Eagan growth, five-clinic staffing, and membership rollout strain operations and capital.
- Direct rivals like Midi and large health systems can copy women-centered primary care quickly.
What makes Herself Health unique
- Built for women 65+, Herself Health targets an underserved Medicare primary-care niche.
- Five Twin Cities clinics and hybrid virtual care deepen local patient relationships.
- Midi partnership and 2026 membership add menopause, DEXA, and mammography services.
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Benefits
- Health Insurance
- Paid Vacation
- Paid Holidays
- Performance Bonus