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Marketbridge

Data-driven marketing and sales consultancy

B2B Marketing Account Director

Account ManagementPosted on Nov 10
Full-timeLondon, UK£53k - £62k /yr

About the Job

Requirements

  • Extensive B2B marketing agency experience.
  • Experience managing teams and the ability to inspire and mentor.
  • Strong organisational and multitasking skills.
  • Ability to work independently and use initiative.
  • Exceptional attention to detail and accuracy.
  • Ability to prioritise conflicting responsibilities and manage workloads for self and others.
  • Ability to think strategically and communicate recommendations succinctly.
  • Strong creative judgment and ability to pool resources effectively.
  • Strong negotiation skills and ability to maintain margin through effective forecasting.
  • Ability to remain calm under pressure in fast-paced environments.
  • Excellent verbal, written, and presentation skills.
  • Ability to influence, motivate, and enthuse others.
  • Strong problem-solving skills and ability to adapt quickly to change.
  • Ability to build strong partnerships with clients and internal teams.

Responsibilities

  • Build trusted relationships across client levels and inspire clients through strategic and creative thinking.
  • Drive long-term client planning and growth with the Client Director and wider management team, including developing and activating account plans.
  • Identify opportunities for account expansion and growth, and assemble agency members to address them.
  • Develop knowledge of client markets, industries, and competitors and apply it to internal and external briefings, presentations, briefs, and growth engagements.
  • Maintain a deep understanding of Marketbridge solutions and services and clearly explain their value and relevance to clients.
  • Lead strategic account development and challenge creative solutions from pitch through delivery and impact.
  • Ensure best-practice standards are consistently followed across client work.
  • Identify market developments and industry trends that create opportunities for clients and the agency.
  • Review work before client presentation to ensure it meets the strategic and creative brief and quality standards.
  • Participate in strategic planning and commercial performance reviews.
  • Maintain and develop knowledge of marketing channels, trends, technologies, and tools.
  • Manage the team to deliver high levels of client experience, considering relationships, capabilities, skills, and team composition.
  • Develop and proactively manage personal development plans for direct team members, and oversee plans managed by those team members.
  • Enable and support the team’s development through active learning about Marketbridge’s services, marketing trends, client industries, and competitors.
  • Use a coaching style to support the Client Director in building a high-performing team.
  • Own account financial performance, including forecasting, budget management, fee negotiation, and invoicing.
  • Keep the Client Director informed about account financial performance and opportunities.

Desired Qualifications

  • Experience working within a fully integrated B2B marketing agency.
  • Experience planning and selling Pan-European marketing communication strategies.
  • Experience managing a team.
  • Extensive experience presenting ideas.
  • Experience working with technology clients.

About the Company

Marketbridge

Data-driven marketing and sales consultancy

MarketBridge is a consultancy focused on data-driven marketing and sales strategies for subscription-based and dynamic markets. It helps clients grow by combining analytics, customer insights, and strategic planning to bridge strategy and execution. The company works through tailored project-based engagements and long-term partnerships, acting as an extension of clients’ teams to analyze, design, build, and optimize go-to-market strategies. Core offerings include sales enablement, marketing effectiveness, and strategic agility, all backed by a scientific approach to data and analytics. With more than 25 years in business, MarketBridge differentiates itself through its hands-on, metrics-driven methodology and deep experience helping enterprises and mid-sized firms improve performance and achieve measurable growth. The goal is to deliver actionable insights and precise execution that drive sustained growth for clients.

Company size
201-500
Company stage
Debt Financing
Total funding
$8M
Headquarters
Bethesda, MD
Founded
2000

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