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The Pokémon Company

Licenses IP for games, cards, media

Brand & Creative Services Partner

ContractUpdated on 10/17/2026
$86k - $150k/yr
Mid
Bachelor's
Bellevue, WA, USA
HybridHybrid work environment.
Growth & MarketingBrand & Creative Marketing

About the job

Requirements
  • Three to four years of professional experience in toy product development, with a strong focus on plush products.
  • A bachelor's degree in a related field or demonstrated equivalent applicable experience.
  • Working proficiency in Adobe Photoshop and Illustrator, including reviewing creative files, validating asset accuracy, and providing feedback to ensure compliance with brand standards.
  • Verbal and written communication skills.
  • Interpersonal and customer service skills.
  • Organizational skills and attention to detail.
  • Time management skills and the ability to meet deadlines.
  • Analytical and problem-solving skills.
  • Stakeholder management skills and the ability to prioritize multiple projects and drive timely resolution.
  • Understanding of the project or product being developed, or the ability to learn quickly.
  • Proficiency in Microsoft Office Suite.
Responsibilities
  • Review and approve submissions for assigned partners, ensuring products align with brand guidelines and use only art assets provided by The Pokémon Company International for licensed products.
  • Identify potential schedule challenges and escalate them to the manager with proposed solutions.
  • Guide partners toward an acceptable interpretation of the brand appropriate to their product.
  • Work with internal business partners and licensees to determine the best product and character rollout for each, based on the company’s focus characters for the year, the licensee’s capabilities, target market, and product refresh frequency.
  • Assist internal and external stakeholders in representing the brand through products and marketing materials.
  • Communicate daily with internal and/or external partners by phone, Zoom, or email.
  • Maintain accurate development records for each item from concept through approval.
  • Assist in developing process documents, tools, and training materials for internal and external stakeholders.
  • Create presentations and assist with projects as needed.
  • Organize and record product samples.
  • Distribute new assets and information to licensees as needed.
  • Arrange and attend on-site and off-site business meetings with licensees; some travel may be required.
  • Perform other managerial and administrative duties consistent with the position, as assigned by the manager.
Desired Qualifications
  • Knowledge or understanding of product timelines, publishing functions, processes, and formats.
  • Project management experience.
  • Additional languages.
  • Factory or industry knowledge.

About the company

The Pokémon Company manages and licenses the Pokémon IP across video games, trading cards, anime, and merchandise, coordinating the franchise for partner products and services. Its offerings include core video games, the Pokémon Trading Card Game, animated series and films, and licensed merchandise, with Pokémon GO as a prominent freemium mobile game using augmented reality. It differs from competitors by being a consortium of Nintendo, Game Freak, and Creatures, which enables centralized control and consistent cross-media branding and licensing. Its goal is to grow and sustain the Pokémon brand by delivering games and media, expanding partnerships, and engaging fans worldwide through ongoing releases, events, and new ways to experience Pokémon.

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

Japan

Founded

1998

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What believers are saying

  • June 30, 2026's 30th Celebration TCG adds Futuristic rare and all-foil collector demand.
  • August 31, 2026's PokémonXP and World Championships deepen community engagement before holiday sales.
  • September 9, 2026's Pokémon Champions Z Mega Evolution update refreshes competitive play.

What critics are saying

  • August 2026's Ben Tsai voyeurism lawsuit ties Pokémon International to employee-safety failures.
  • The ongoing Palworld patent case risks a narrow loss that weakens Pokémon imitation defenses.
  • Pokémon Winds and Waves in 2027 must land flawlessly; a flop damages every line.

What makes The Pokémon Company unique

  • Pokémon owns a cross-media IP flywheel spanning games, TCG, animation, merchandise, and events.
  • The Pokémon Center and live championships create direct fan monetization beyond licensing.
  • Nintendo, Game Freak, and Creatures align control, protecting canon and release discipline.

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Benefits

  • 100% employer-paid healthcare premiums for you
  • Generous paid family leave
  • Employer-paid life insurance
  • Employer-paid long and short-term income protection insurance
  • US Employees: 401k Employer Matching
  • UK/IRE Employees: Pension Employer Contributions
  • Fitness reimbursement
  • Commuter benefit
  • LinkedIn learning
  • Comprehensive relocation package
  • Hybrid work environment

Company News

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Back in August, we announced Niantic would spin out from Google to become an independent company. Today, we are thrilled to disclose that our mission will be backed by global giants in the game, entertainment and technology sectors.

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Sep 30th, 2024
Pokémon UNITE will close its servers in Belgium and the Netherlands in November 2025

Pokémon UNITE will close its servers in Belgium and the Netherlands in november 2025.

One Esports
Sep 16th, 2024
Gotta catch 'em all! How to get limited edition 7 Eleven Pokemon card

Pokemon fans in the Philippines are in for a treat as 7 Eleven has partnered with The Pokemon Company and Niantic Inc. to bring the beloved franchise to life in stores nationwide.

Nintendo Life
Sep 4th, 2024
Pokémon Sleep Has Double The Number Of Monthly Users In Japan Than The US

Over in Japan, Pokémon Sleep is currently the most downloaded mobile app in the Health & Fitness category and has the largest revenue share, according to Sensor Tower (reported by Famitsu, and shared by Automaton Media).

Pokemon Go Florida
Aug 20th, 2024
Pokémon Horizons: The Series Part 4 Set to Premiere on November 22, 2024, Exclusively on Netflix

Following the successful launch of Part 3, The Pokémon Company International has announced the premiere date for Part 4 of "Pokémon Horizons: The Series."