Human Resources Officer
About the job
- A bachelor's degree in Human Resources, Business Administration, or a related field is required.
- At least three years of experience in a generalist human resources role in Morocco is required.
- Strong knowledge of Moroccan labor law, CNSS, and social regulations is required.
- Fluency in spoken and written English, French, and Arabic is required.
- The ability to work independently and a problem-solving, service-oriented mindset are required.
- Maintain up-to-date employee records and ensure proper documentation.
- Prepare contracts, handle CNSS/AMO registrations, and complete administrative follow-ups.
- Track working hours, attendance, and leave.
- Coordinate payroll inputs and liaise with the local payroll provider to ensure accurate monthly salary processing.
- Ensure compliance with Moroccan labor laws and social declarations, including CNSS and AMO.
- Coordinate with HQ to support onboarding of new hires in Morocco.
- Organize local onboarding logistics, including workstations, office access, and welcome materials.
- Deliver HR induction sessions and share relevant local policies and procedures.
- Assist new employees with required paperwork and integration into the local office.
- Serve as the main point of contact for Morocco-based employees with HR-related inquiries.
- Promote a positive work culture, employee well-being, internal communications, team activities, and engagement initiatives.
- Apply company policies locally and ensure alignment with labor law requirements.
- Keep records and processes audit-ready.
- Provide HR-related reporting and updates to the regional HR team.
About the company
WEbook.com is a digital marketplace that combines entertainment, travel, and sports experiences in one app, allowing users to discover and book tickets, restaurant and hotel reservations, flights, and access to sports facilities. It works by bundling multiple services into a single platform with features like ticket auctions, a resale marketplace, anti-scalping, social channels, live chat, and live streaming to create an interactive experience; it earns revenue from ticket sales and booking fees, while event organizers can use WEbook Pro with varied pricing and marketing tools. Its differentiation comes from the integrated suite of services, community-focused features, and interactive elements that go beyond traditional ticketing or travel apps, supported by partnerships to expand distribution. The company aims to reach a billion-dollar valuation and pursue an IPO, expanding from Saudi Arabia into Europe and other markets while growing both consumer experiences and organizer tools.
Company Size
1-10
Company Stage
Series B
Total Funding
$5M
Headquarters
New York City, New York
Founded
2007
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Simplify's Take
What believers are saying
- Webook.com secured exclusive ticketing for Riyadh Season 2025 and MrBeast's Beast Land.
- The June 2026 SmartMove deal opened Portugal, plus clubs and leagues across Europe.
- TruFan and trust-and-safety tools directly attack scalping, fraud, and queue abuse now.
What critics are saying
- SmartMove's undisclosed price risks expensive European expansion without proving profitability.
- Competition from Ticketmaster, regional super-apps, and club-owned platforms can compress margins by 2027.
- If Saudi mega-events slow, webook.com loses its core demand engine and brand legitimacy.
What makes webook.com unique
- Nadeem Bakhsh built webook.com around identity-linked ticketing and controlled resale, not generic ticketing.
- SmartMove acquisition in June 2026 gives webook.com European football infrastructure and local credibility.
- TruFan 2026 prioritizes genuine fans using engagement scores during high-demand releases.
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Company News
ZAWYA: The Helicopter Company, webook.com join forces to boost Saudi aerial tourism. By Staff Writer The Helicopter Company (THC), a PIF company and Saudi Arabia's leading commercial helicopter operator, has partnered with Saudi-built experiences platform webook.com to offer helicopter sightseeing tours through its website and app. The agreement expands THC's sales channels from its existing business-to-business offering into the consumer market, giving residents and visitors greater access to aerial tourism experiences across Saudi Arabia. Under the partnership, THC will continue operating helicopter sightseeing tours, while webook.com will market and sell tickets and provide digital services supporting bookings. The collaboration aligns with PIF's broader strategy to support tourism growth by expanding access to distinctive experiences and improving their delivery. For webook.com, the partnership adds helicopter tours to its portfolio of attractions and experiences across the Kingdom. THC said the agreement will open a new consumer market while supporting its role in the development of Saudi Arabia's growing tourism sector. Arnaud Martinez, CEO at THC, said: "We are excited to partner with webook.com, marking another step in the continued expansion of THC's services to meet the evolving needs of our customers. By bringing our helicopter tours onto one of the Kingdom's leading digital platforms, we are making it easier for more people to discover Saudi Arabia from above. THC is proud to support the growth of tourism and showcase the beauty and diversity of the Kingdom from a new perspective. This partnership reflects our continued commitment to delivering safe, world-class flight experiences, now made even easier to access and book." Nadeem Bakhsh, Chief Executive Officer of webook.com, said: "The tourism and experience economy in Saudi Arabia is growing fast, and so is the appetite for new ways to experience the Kingdom. With THC, a flight over Riyadh is now booked the same way as a music concert or a football match, on a platform built in Saudi and used by millions around the world. That's the role webook.com plays in the Kingdom's experience economy: making every fun moment easy to discover and book." -TradeArabia News Service Copyright 2026 Al Hilal Publishing and Marketing Group Provided by SyndiGate Media Inc. (Syndigate.info). Read the full article Create a free account to access this article and thousands more published daily.
Webook.com acquires SmartMove and expands across Europe. June 26, 2026 Webook.com has acquired the Portuguese company SmartMove, specialized in partner management, ticketing systems, access control, fan engagement, e-commerce and digital event operations. The acquisition marks a major milestone in Webook.com's international expansion strategy, establishing its first operational base in Europe and positioning the platform, designed to serve the world's most demanding events, to expand its technology, partnerships, and event operations across the continent. With more than 30 years in the market, SmartMove is one of the most established sports technology companies in Portugal. A market leader in its segment, the company provides the technology infrastructure that underpins the ticketing platforms and partner programs of the leading Portuguese clubs, as well as the Portuguese Football Federation (FPF), Liga Portugal, national cup competitions and corporate ticketing platforms. At the heart of this activity is the management of the clubs' member programs, known in Portugal as "Sócios", which represent an essential source of revenue and, often, are a prerequisite for fans to purchase tickets to matches. Therefore, SmartMove's platform holds a structural position in the commercial operations of Portuguese football. "The acquisition of SmartMove gives us something that cannot be built overnight: a consolidated presence and operational excellence at the heart of the European market", said Nadeem Bakhsh, Chief Executive Officer (CEO) of webook.com. "Together, we are prepared to reinvent the live events booking experience for fans and organizers". SmartMove's capabilities complement Webook.com's current strengths and offer true fans an easy and enjoyable ticket-buying experience. Together, the two platforms create a comprehensive offering for the Super App for Fun of webook.com, aimed at sports clubs, venues, events, festivals, restaurants, experience operators, flights, hotels and much more across Europe. The acquisition provides Webook.com with an experienced European team accustomed to operating under the highest standards and ready to grow in a continent that hosts one of the world's largest and most sophisticated live entertainment ecosystems. The operation has already led to new deals with clubs and major event organizers. António Precatado, SmartMove's chief executive officer, commented: "We have consolidated our position by becoming an essential component for the operation of Portuguese football and other sports, from membership enrollment to ticket sales and day-of-game access. With the backing of the platform, the investment and the international network of webook.com, we can now bring this model to clubs and venues across Europe". After reaching more than 17 million users in more than 180 countries and processing more than 40 million ticketing transactions, webook.com is accelerating its European presence in professional football, motorsports, live entertainment and fan experiences. Garrett Mercer I cover business, startups, and the companies shaping today's economy. My work focuses on breaking down complex topics into clear, useful insights, with a strong interest in growth strategies and market shifts. I aim to deliver content that is both informative and easy to understand for a wide audience.
Saudi platform enters Portuguese market to buy Smartmove for selling tickets in Europe. The acquisition aims at entering the European market. Webook will now set up a strategic hub in Lisbon, planning to hire new workers for the team. The Saudi technology platform Webook, operating in the entertainment and experiences sectors, came shopping to Portugal and acquired a majority stake in Smartmove, a Portuguese company with over 30 years of experience in digital ticketing solutions and sports fan management. According to a press release sent to newsrooms, the Saudi Arabia platform officially enters the European market through Lisbon, establishing its European strategic hub in the Portuguese capital. "From Portugal, the Saudi tech aims to accelerate the expansion of its offer to sports clubs, event organizers, venues, festivals and entertainment operators across Europe," reads the statement. The value and percentage of the Smartmove acquisition were not disclosed. The technology platform, which currently has 17 million users spread across 180 countries, plans to strengthen its engineering team in Portugal with new hires to develop new artificial intelligence solutions to combat ticket fraud and optimize the experience at large-scale events. Smartmove operates in Portugal, Brazil, and other international markets. In Portugal, it is responsible for the technological infrastructure supporting ticketing, membership programs, and digital platforms for clubs such as Sporting Clube de Portugal and Futebol Clube do Porto, as well as the Portuguese Football Federation and Liga Portugal. In the past year alone, Webook processed over 25 million ticket reservations, designed to handle two million users in a single queue and sell 90,000 tickets per event. Now, with the purchase of Smartmove, the Saudi platform wants to create a "Super App for Fun" for Europe. That is, integrate events, flights, hotels, and dining into a single platform for various European countries, like merging Booking with Ticketline and Blueticket. This idea was already outlined last April when Webook launched its strategy for the coming years. Quoted in the same press release, Nadeem Bakhsh, CEO of Webook, states that "the acquisition of Smartmove gives us something that cannot be built overnight: credibility and operational excellence in the heart of the European market. We operate with the DNA of a Silicon Valley startup and are ready to take the live event and entertainment booking experience for both fans and organizers in Europe to a new level." Already, António Precatado, general director of the Portuguese company that was bought, recalls that Smartmove earned its "position by becoming essential to the operation of Portuguese football and other sports, ranging from membership management to ticketing and access control on game day." Now, with the support of the Saudi technology platform, but also "[with] the investment and international network of Webook, we can now take this successful model to clubs and venues throughout Europe."
Saudi-born entertainment and sports tech platform marks its first European acquisition, exporting technology built in the Kingdom to global markets Riyadh, Saudi Arabia,June, 2026 – webook.co…
Webook.com expands into Europe through SmartMove acquisition. Saudi-born entertainment and sports tech platform marks its first European acquisition, exporting technology built in the Kingdom to global markets June 10, 2026 RELATED TOPICS RELATED COMPANIES Riyadh, Saudi Arabia - webook.com today announced the acquisition of SmartMove, a Portugal-based event technology company specialising in membership management, ticketing systems, access control, CRM, e-commerce, and digital event operations. The acquisition marks a major milestone for Saudi Arabia's technology sector, positioning webook.com as one of the Kingdom's first entertainment and sports technology companies to scale internationally through the acquisition of a European technology platform. It reflects the growing ability of Saudi-born companies to export technology, expand into global markets, and contribute to the ambitions of Vision 2030. Built in Saudi Arabia to power some of the region's most in-demand events, webook.com has grown into a global live experiences platform, reaching over 17 million users across more than 180 countries and processing more than 40 million ticket bookings. Through SmartMove, webook.com now establishes its first operational base in Europe, creating a platform to scale its technology, partnerships, and event operations across the continent. With more than 30 years of market presence, SmartMove is one of Portugal's most deeply embedded sports technology companies. The market-leading company operates the technology behind the ticketing platforms and fan membership of Portugal's biggest clubs, the Portuguese Football Federation (FPF), Liga Portugal, national cup competitions, and corporate ticketing platforms. The acquisition combines SmartMove's deep local expertise in club membership, ticketing, access control, and event operations with webook.com's strengths in event discovery, high-demand ticketing, fan engagement, anti-scalping AI, identity-linked ticketing, digital commerce, and scalable event infrastructure. "webook.com was built in Saudi Arabia with global ambition from day one," said Nadeem Bakhsh, Chief Executive Officer of webook.com. "This acquisition is a Saudi technology export story. It shows how companies from the Kingdom are now building platforms capable of competing internationally, acquiring global capabilities, and contributing to the future of sports and entertainment technology." He added: "Vision 2030 created the environment for Saudi companies to think bigger and build for the world. SmartMove gives us a strong operational foundation in Europe, with deep expertise in football membership, ticketing, and matchday access. Together, we are ready to innovate the live event and entertainment booking experience for fans and organizers across Europe." Portugal was selected as webook.com's European entry point due to its strong football culture, growing tourism sector, advanced digital capabilities, and active live entertainment landscape. Through SmartMove, webook.com gains an experienced European team, established client relationships, and a locally embedded technology platform. António Precatado, General Manager SmartMove commented "We built our position by becoming essential to how Portuguese football and other sports operate, from membership sign-up to ticketing and matchday access. With webook.com's platform, investment, and international network behind us, we can now bring that model to clubs and venues across Europe." "This is exactly the kind of global growth Saudi technology companies are capable of," Bakhsh added. "We are not only expanding internationally. We are taking Saudi-built infrastructure, operational expertise, and ambition into global markets." webook.com is expected to announce additional European partnerships and projects in the coming weeks as its international footprint continues to grow. About webook.com webook.com is a Saudi-born global technology platform for live experiences, built to operate at the scale and intensity of the world's most in-demand events. More than a ticketing provider, it brings together event discovery, ticketing, fan engagement, digital event operations, and integrated travel services, including flights, hotels, restaurants, and local experiences, into a single, end-to-end ecosystem. Its infrastructure is engineered for high-demand environments, with the ability to manage over 2 million users in a single queue and deliver high-volume ticket releases exceeding 65,000 tickets per event, with speed, reliability, and control. Advanced capabilities, including proprietary queuing systems, AI-driven anti-bot and anti-fraud technology, identity-linked ticketing, and controlled resale, help ensure fair and secure access at scale. Since launch, webook.com has reached over 17 million users across more than 180 countries and processed more than 40 million ticket bookings, while maintaining a 4.6+ app rating across iOS and Android. With a rapidly expanding international footprint, including Europe, webook.com is building the infrastructure powering how fans discover, access, and experience live events globally. About SmartMove Smartmove, Serviços de Mobilidade S.A., is a Portugal-based event technology company with more than 30 years of market experience. The company specialises in club membership management and ticketing systems, digital access control, CRM, e-commerce, and digital event operations. SmartMove is the technology partner behind the membership and ticketing platforms of Portugal's leading football clubs, including the "big three" Sporting CP, FC Porto, and SL Benfica, for 18 years until 2018, as well as the Portuguese Football Federation, FPF, Liga Portugal, and international football federations. The company also operates in Brazil and other international markets. SmartMove's product suite includes SmartFAN, fan-facing digital services and membership, SmartSPORTS, club and league operations, SmartARENA, venue management, SmartVENUE, exhibition and conference venues, and SmartEVENT, event management. For more information, visit www.smartmove.pt. The press release is provided for informational purposes only. The content does not provide tax, legal or investment advice or opinion regarding the suitability, value or profitability of any particular security, portfolio or investment strategy. 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