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Madhive

Programmatic TV advertising platform with targeting

Business Analyst

Business OperationsConfirmed live in the last 24 hours
Full-timeNew York, NY, USA$95k - $120k /yr

About the Job

Requirements

  • 2-4 years of experience, preferably in adtech, digital media, programmatic, or a closely related ecosystem, ideally in strategy, business operations, revenue operations, consulting, or similar execution-heavy roles.
  • Proven experience leading cross-functional projects from strategy through execution, with clear examples of driving outcomes.
  • Strong analytical and structured thinking skills with the ability to synthesize business performance data into clear executive narratives.
  • Exceptional Google Slides skills, with experience building board-level, investor, and executive-facing materials from scratch.
  • Comfort working directly with revenue, product, and financial data to inform decision-making.
  • Strong project management discipline, including defining milestones, managing stakeholders, and mitigating risk.
  • Ability to operate in ambiguity and fast-moving, high-growth environments.
  • Strong written and verbal communication skills, with the ability to influence senior stakeholders.
  • Low ego, high ownership, and strong accountability.

Responsibilities

  • Partner closely with the CEO to translate ideas into structured narratives, strategic plans, and presentation materials.
  • Build and own executive-level decks for board meetings, investor updates, and leadership offsites.
  • Assist with cross-functional strategic initiatives by defining scope, milestones, owners, and success metrics.
  • Drive end-to-end project management for CEO-sponsored priorities, ensuring timelines are met and risks are proactively managed.
  • Establish clear operating cadences, tracking mechanisms, and reporting structures for high-impact initiatives.
  • Conduct research and synthesize complex information into clear, actionable insights.
  • Analyze business performance data to inform decision-making and highlight risks or opportunities.
  • Prepare briefing materials ahead of key internal and external meetings.
  • Identify operational gaps and implement scalable solutions.
  • Act as connective tissue across departments to maintain alignment on CEO priorities.

About the Company

Madhive

Programmatic TV advertising platform with targeting

MadHive provides a full-stack platform for programmatic TV advertising in Connected TV (CTV) and OTT. It serves broadcasters, brands, agencies, and ad tech platforms, offering tools to plan campaigns, forecast performance, build RFPs, and manage dayparts (airing ads at specific times). The platform also delivers advanced reporting, brand lift studies, and web/mobile attribution to measure campaign impact. It stands out with its decisioning engine and data mapping that cover 100% OTT markets across 210 US DMAs, allowing precise targeting of hard-to-reach audiences. Revenue comes from fees for using the platform and services, with customizable options for clients to bring their own data, order systems, or deal IDs. The company’s goal is to help clients plan, execute, and measure TV ad campaigns more accurately and quickly, improving performance and accountability in the evolving CTV advertising space.

Company size
201-500
Company stage
Late Stage VC
Total funding
$306.4M
Headquarters
New York City, New York
Founded
2016

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