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Clay

Combines many data sources with AI for sales teams

Field Growth - AMER West

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeSan Francisco, CA, USA$170k - $200k /yrHybrid

About the Job

Requirements

  • Four to eight years of experience in field or regional marketing at a B2B company with a meaningful sales-led motion, ideally as the marketing lead for a specific sales region.
  • A track record of running third-party tradeshows and hosted first-party dinners or executive events, supported by pipeline results.
  • Comfort owning a budget and being evaluated on sourced pipeline, cost per opportunity, and return on investment.
  • Credibility with sellers and sales leaders, including the ability to gain representatives' buy-in and follow-through.
  • Ability to execute polished events at volume while maintaining focus on the pipeline.
  • Operational rigor in building target lists, invitation plans, and follow-up programs before booking venues.
  • Use of agents and automation to plan, promote, and follow up on programs efficiently.

Responsibilities

  • Establish the AMER West program calendar and target-account list with regional sales leadership, then run the initial tradeshows and dinners.
  • Allocate event budget with sellers to maximize return on investment, and report sourced pipeline, acceleration and expansion impact, and cost per opportunity for each program.
  • Equip sales representatives with invitation templates and target lists, encourage them to invite appropriate attendees to dinners, and drive follow-up on tradeshow leads through conversion to meetings and opportunities.
  • Establish a regular working rhythm with AMER West sales managers and directors for planning, pipeline reviews, and post-event retrospectives.
  • Partner with the AMER East counterpart to maintain a consistent cadence, playbook, and reporting across regions.
  • Use agents and automation to operate programs efficiently, and help shape the scope of future field marketers in the region as the team grows.

Desired Qualifications

  • Experience building in Clay.

About the Company

Clay

Combines many data sources with AI for sales teams

Clay builds software that sales and marketing teams use to find and contact likely customers, with data from many outside providers and AI agents in one workspace. It coined the job title GTM engineer in 2023 for people who build automated systems to find and win customers, and the role has since spread across tech companies. Users fill spreadsheet-like tables of companies and people with contact details and company facts from data vendors, while its AI agent Claygent researches each account on the web. The results feed email campaigns, ads, and customer databases, and companies pay for plans that include credits for data and for automated actions. Clay was founded in 2017 and is based in New York City.

Company size
201-500
Company stage
Series D
Total funding
$317M
Headquarters
New York City, New York
Founded
2017

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