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Insurify

Digital insurance comparison with real-time quotes

Senior Manager - Media Operations and Data Partnerships

Business OperationsUpdated on Nov 11
Full-timeCambridge, MA, USA

About the Job

Requirements

  • Eight to ten years of experience in media operations, advertising operations, programmatic media, platform operations, or a related field.
  • Hands-on experience managing digital campaign execution or audience activation from planning through launch and reporting.
  • Working knowledge of the programmatic ecosystem, including demand-side platforms, supply-side platforms, ad exchanges, identity platforms, data marketplaces, and audience onboarding.
  • Experience working with first-party audiences, data onboarding, data licensing, or identity-based activation.
  • Project management skills and experience driving complex initiatives across commercial, technical, legal, and operational teams.
  • Ability to translate technical and operational requirements into clear plans and business recommendations.
  • Strong analytical judgment, attention to detail, communication, and follow-through.
  • A track record of creating structure and scalable processes in an evolving business.

Responsibilities

  • Turn signed agreements into actionable implementation plans with clear requirements, milestones, dependencies, and owners.
  • Coordinate campaign launch and delivery across on-site display, email, direct mail, paid social, programmatic media, audience activation, and data licensing.
  • Monitor launch readiness, campaign delivery, tracking, and reporting; identify risks early and coordinate resolution across internal teams.
  • Own the cross-functional implementation of audience onboarding and distribution across LiveRamp, demand-side platforms, supply-side platforms, data marketplaces, and other platforms.
  • Manage audience taxonomy, segment setup, data delivery, refresh schedules, match-rate analysis, activation readiness, and operational troubleshooting.
  • Support evaluation of new data, identity, measurement, and programmatic partners by assessing advertiser demand, technical requirements, implementation effort, and operational fit.
  • Build standardized workflows, documentation, dashboards, service levels, and quality-control processes for media campaigns and data partnerships.
  • Lead cross-functional workstreams across Sales, Product, Data, Engineering, Legal, Privacy, and Finance, keeping decisions, dependencies, and ownership clear.
  • Translate operational learnings and partner requirements into recommendations for Insurify's media products and technical roadmap.

Desired Qualifications

  • Experience at a commerce media network, publisher, digital marketplace, ad-tech company, agency, demand-side platform, supply-side platform, data platform, or identity provider.
  • Familiarity with Google Ad Manager, DV360, The Trade Desk, LiveRamp, Meta, or comparable platforms.
  • Experience with private marketplaces, programmatic guaranteed, audience extension, curated media, or data marketplace offerings.
  • Working knowledge of advertising privacy, consent, data governance, and secure data transfers.
  • Experience in insurance, financial services, automotive, or another regulated industry.

About the Company

Insurify

Digital insurance comparison with real-time quotes

Insurify operates as a digital insurance comparison platform that helps individuals and families find, compare, and buy insurance policies. Users answer a few questions on the site and receive real-time quotes from multiple providers, enabling side-by-side comparisons without hidden fees. Policies can be purchased through the platform, and Insurify earns revenue by receiving commissions from insurance providers for each policy sold, allowing the service to be free for users. Unlike single-provider brokers, Insurify aggregates quotes from many insurers, helping users discover potential savings (the company claims users can save hundreds of dollars on annual premiums). The platform is supported by a team of insurance experts, personal finance writers, and data scientists led by Evelyn Pimplaskar (Director of Content), with a focus on clear, transparent information and real-time pricing to streamline the shopping and purchasing process.

Company size
201-500
Company stage
Late Stage VC
Total funding
$154.1M
Headquarters
Cambridge, MA
Founded
2013

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