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VML

Global marketing automation, personalization, and CRM

Global Network Growth Managing Director

Account ExecutiveConfirmed live in the last 24 hours
Full-timeLondon, UKNo salary listed

About the Job

Requirements

  • Typically 12 to 15 or more years of experience across enterprise growth, strategic account growth, consulting, technology transformation, digital transformation, media transformation, agency leadership, enterprise sales, or client leadership, with a career consistently placed where commercial decisions are made.
  • Direct experience originating or shaping opportunities with measurable revenue potential, with specific examples.
  • Understanding of how enterprise clients buy transformation, technology, marketing, data, customer experience, and managed services solutions, based on direct experience with decision-makers.
  • Proven ability to work across senior clients and internal stakeholders across multiple disciplines and markets, with a track record showing accountability for commercial outcomes.
  • Genuine domain fluency in one or more of media, creative, consulting, platforms, marketing technology, CRM, commerce, data, AI, content, or transformation.

Responsibilities

  • Lead a defined area of Enterprise Growth, such as WPP Media, WPP Creative, GCL / Top Accounts, WPP Open / Data / AI, Enterprise Growth Architecture, Commercial Architecture, or Solution Architecture, and take personal accountability for activity within it.
  • Identify and pursue Enterprise Solutions growth opportunities through WPP relationships, direct client signals, agency teams, GCLs, platform opportunities, partner motions, and enterprise transformation needs.
  • Work directly and consistently with client leaders, GCLs, agency leaders, media and creative leadership, consulting teams, partner teams, and Enterprise Solutions capability owners.
  • Assess opportunity fit, revenue potential, urgency, readiness, route to client, stakeholder access, competitive context, and activation requirements; decide what to pursue, park, or pass on.
  • Create problem statements, opportunity briefs, points of view, value hypotheses, stakeholder maps, and pursuit recommendations to structure live opportunities.
  • Lead discovery, workshops, executive conversations, proposal direction, credentials, pilots, and pitch development where needed; own early-stage opportunity progress.
  • Bring together Enterprise Solutions capabilities across CRM, commerce, customer experience, content, data, AI, platforms, media, measurement, marketing technology, and managed services to address live opportunities.
  • Maintain ownership of next actions and commercial momentum until an opportunity is ready for formal pursuit, activation, handoff, or expansion.
  • Identify repeatable themes, playbook needs, case study requirements, and market signals to help scale the Enterprise Solutions growth motion.

About the Company

VML

Global marketing automation, personalization, and CRM

VML MAP is a global marketing services and technology partner that serves as a center of excellence for Marketing Automation, Personalization, Loyalty, Agentic AI, and CRM at scale. It helps brands humanize the relationship with customers by delivering data‑driven, personalized content across all channels and industries, leveraging a multi-disciplinary team across consulting, data & AI, content & creative, identity & 1to1, paid media, technology & platform, operating models & processes, and operations. The company operates from 14 offices worldwide, with a mission to scale efficient, measurable experiences that drive business success. Distinguishing factors include its global, diverse team; integration of marketing technology with AI capabilities; and a focus on end-to-end, interoperable solutions rather than isolated campaigns.

Company size
501-1,000
Company stage
Not listed
Total funding
Not listed
Headquarters
Kansas City, MO
Founded
1992

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