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Kyra

Tech-driven influencer marketing for Gen-Z brands

Campaign Manager

Full-TimePosted on 9/29/2026
No salary listed
Mid
Remote in USA
RemoteMust work 9am to 6pm Eastern Time, Monday to Friday.

About the job

Requirements
  • At least 3 years of experience in influencer marketing, talent management, or campaign management.
  • Experience with B2B or productivity creators, LinkedIn or YouTube, and sign-up key performance indicators.
  • A solid grasp of how influencer campaigns run end to end.
  • Hands-on experience with influencer marketing platforms for discovery, outreach, and reporting.
  • Experience negotiating with and contracting creators, including usage rights.
  • Some client-facing experience, ideally with enterprise brands.
  • Campaign experience and strong U.S. cultural knowledge in AI and tech, fintech, sports, or beauty.
  • Availability from 9 a.m. to 6 p.m. Eastern Time, Monday to Friday, wherever based.
Responsibilities
  • Own day-to-day delivery of campaigns, including casting, negotiating with, and contracting creators, primarily B2B or productivity creators.
  • Keep the client updated day to day on campaign progress and performance.
  • Meet the cost-per-view or cost-per-mille agreed with the client by monitoring reach and engagement and shifting budget or creators mid-campaign as needed.
  • Negotiate rates that fit the budget while supporting creators' willingness to work with the company again.
  • Scope and cost client requests such as adding a link in bio or reposting before proceeding.
  • Build culturally relevant casting lists that go beyond familiar names and include undiscovered creators.
  • Translate campaign briefs into clear search filters.
  • Create creator briefs and scripts that accurately convey the desired content.
  • Review all content to a high standard before it reaches the client.
  • Run full campaigns in the company platform, including discovery, casting, outreach, contracts, payments, and reporting.
  • Conduct outreach at volume while keeping it personalized.
  • Use artificial intelligence for research, outreach, and briefs, and check its output.
  • Use TikTok, Instagram, and YouTube analytics.
  • Apply experience with complex, bespoke accounts to high-volume campaign work.
  • Adapt to shifting priorities in agile, fast-moving teams.
  • Communicate clearly and confidently and keep stakeholders informed.
  • Provide clients with proactive, easy-to-follow performance updates.
  • Remain composed on challenging client calls and maintain strong client relationships.
  • Flag risks early and propose a fix.
  • Give leadership accurate performance numbers, including when results are behind.
  • Give the Campaign Manager clear direction and useful feedback.
  • Build strong relationships with Client Solutions and Strategy teams and with creators.
Desired Qualifications
  • Experience with other influencer marketing technology platforms is a plus.
  • Experience with beauty or fragrance brands is especially welcome.

About the company

Kyra connects brands with creators to produce social content, focusing on the TikTok platform to reach a Gen-Z audience. It operates as a tech and data-driven influencer marketing agency, using technology to identify suitable influencers, manage campaigns, and produce content with performance analytics. The service covers strategy, creator sourcing, content production, and measurement, all centered on authentic, platform-native content for brands targeting younger audiences. Compared with competitors, Kyra differentiates itself through its emphasis on data-driven creator matching, a specialized focus on TikTok and Gen-Z, and end-to-end campaign execution rather than only part of the influencer process. The company’s goal is to help brands efficiently partner with creators to scale authentic TikTok campaigns that resonate with a younger demographic.

Company Size

51-200

Company Stage

Series A

Total Funding

$22.3M

Headquarters

London, United Kingdom

Founded

2017

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Simplify's Take

What believers are saying

  • Kyra’s SharkNinja work delivered over 50 million views and nearly 8 percent engagement.
  • Kyra raised $15 million in Series A backing from Bonnier Ventures, LionTree, Torch Capital, and others.
  • Kyra is expanding signed-creators infrastructure, which deepens retention and monetization across campaigns.

What critics are saying

  • TikTok policy changes on branded content, AI labels, and off-platform promotion raise compliance costs.
  • Usage-rights inflation is squeezing creator margins and making campaign economics harder to sustain.
  • If TikTok throttles creator reach or bans core formats, Kyra’s agency model collapses fast.

What makes Kyra unique

  • Kyra tracks tens of millions of creators daily across TikTok, Instagram, and YouTube Shorts.
  • Its creator product centralizes briefs, contracts, drafts, approvals, invoicing, and payments.
  • Kyra’s SharkNinja campaign activated nearly 1,000 creators in three months, proving operating scale.

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Benefits

Remote Work Options

Paid Vacation

Flexible Work Hours

Health Insurance

401(k) Retirement Plan

401(k) Company Match

Performance Bonus

Wellness Program

Mental Health Support

Conference Attendance Budget

Professional Development Budget

Stock Options

Company Equity

Phone/Internet Stipend

Home Office Stipend

Meal Benefits

ParentAL?

Family Planning Benefits

Fertility Treatment Support

Adoption Assistance

Childcare Support

Parental Leave

Tuition Reimbursement

Professional Certification Support

Training Programs

Growth & Insights and Company News

Headcount

6 month growth

↑ 0%

1 year growth

↑ 1%

2 year growth

↑ 0%
BuzzInContent
Jan 17th, 2024
Indyverse announces collaboration with virtual influencer Kyra

Indyverse has announced its collaboration with Kyra.

Indian Television Dot Com
Jul 31st, 2023
realme releases the #curveintothenext digital campaign featuring Vaani Kapoor and Rohit Saraf

To leverage its reach, Indiantelevision has also collaborated with Kyra, India’s first Meta-Influencer to connect with its Next-Gen consumers.”

Agency Masala
Jul 31st, 2023
realme launches the #curveintothenext digital campaign featuring Vaani Kapoor and Rohit Saraf

To leverage its reach, Agencymasala has also collaborated with Kyra, India’s first Meta-Influencer to connect with its Next-Gen consumers.”

My Mobile India
Jul 27th, 2023
Realme releases the #curveintothenext digital campaign featuring Vaani Kapoor and Rohit Saraf

To leverage its reach, Mymobileindia has also collaborated with Kyra, India’s first Meta-Influencer to connect with its Next-Gen consumers.”

FinSMEs
Oct 14th, 2022
Kyra Raises $15M In Series A Funding

Kyra, a London, UK-based creator economy company, raised $15M in Series A funding. The round was led by Bonnier Ventures, with participation from LionTree, Torch Capital, GMG Ventures and Firstminute Capital