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WPP Media

AI-native global media services network

Influencer Marketing Executive

Brand & Creative MarketingConfirmed live in the last 24 hours
Full-timeSan Salvador, El SalvadorNo salary listedIn-person

About the Job

Requirements

  • A minimum of 2 years of experience in influencer marketing, digital campaign management, media, or related areas.

Responsibilities

  • Identify and select key influencers through scouting tools, aligning them with project needs and objectives.
  • Maintain a detailed, current influencer database with information about prior collaborations, rates, and reach.
  • Communicate directly with influencers to explore content ideas and present them to clients for approval.
  • Organize and lead briefing sessions to ensure influencers understand the campaign message, target, deliverables, and expectations.
  • Coordinate product delivery to influencers from the client or offices, ensuring logistical deadlines are met.
  • Coordinate and follow up on quotes, negotiations, and collaboration agreements, including content usage rights and brand guidelines.
  • Monitor influencer posts in real time and request evidence of results, including impressions, engagement, and reach, directly from influencers.
  • Support the preparation of performance reports and client presentations, ensuring clear analysis aligned with key performance indicators.
  • Document campaign costs by content type, social network, usage rights, and other commercial terms.
  • Keep campaign status information current, reporting progress, outstanding items, and next steps to internal teams and clients.
  • Register influencers as vendors by completing the forms and requirements needed for setup and payment processing by Finance.
  • Follow up on vendor and influencer invoicing and payments, ensuring they are correctly associated with campaigns and approved on time.
  • Complete detailed planning sheets to activate paid posts, including project information, dates, budget, and participants.
  • Notify internal teams when influencers publish posts and share the content, including captions and assets, for upload to the appropriate platforms.

Desired Qualifications

  • Experience negotiating and coordinating directly with influencers.
  • Intermediate-to-advanced English proficiency.
  • Experience with influencer scouting and management tools such as Captiv8 (GOAT Platform), Clear, Influhub, and Sprout.
  • Advanced Excel and PowerPoint skills.
  • Analytical skills for preparing reports and tracking key performance indicators.

About the Company

WPP Media

AI-native global media services network

WPP Media is a global media services arm that manages more than $60 billion in annual advertising investments for leading brands. It operates across a network of established agencies (Mindshare, Wavemaker, EssenceMediacom) and combines media planning, data, production, and commerce through its proprietary WPP Open platform. Its Open Intelligence data model uses real-time behavioral signals to drive predictive, faster, and smarter marketing campaigns. The company positions itself as an AI-native media collective, consolidating capabilities under a single technology stack to improve efficiency and scale for advertisers. Its goal is to help clients buy and optimize media more effectively by leveraging integrated data, advanced analytics, and automated execution at scale.

Company size
51-200
Company stage
Not listed
Total funding
Not listed
Headquarters
New York City, New York
Founded
2003

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