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John Deere

Builds farm, construction, and forestry machines

Marketing Communications & Insights Manager - Communications

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeCrestmead QLD, Australia

About the Job

Requirements

  • Proven leadership of marketing, communications, brand or integrated campaign strategy in a complex organisation.
  • Strong customer insight and commercial acumen, with the ability to connect evidence, investment and business outcomes.
  • Experience leading through others, building capability and creating clear accountability across a team.
  • Experience working across multiple stakeholders, including external agencies, channel partners or dealer/distribution networks.
  • A disciplined approach to planning, budgeting, delivery and performance measurement.
  • Ability to present and defend strategic recommendations and influence stakeholders.

Responsibilities

  • Own and evolve the Australia and New Zealand marketing and communications strategy, aligning product campaigns and priorities across the business.
  • Lead brand, public relations, social media, dealer advertising, shows and events strategies.
  • Turn customer, dealer and market insight into clear priorities, investment choices and measurable marketing outcomes.
  • Lead, develop and hold a multidisciplinary team accountable for quality, timing and delivery.
  • Build organisational alignment across senior leaders, sales, product teams, dealers and agencies, constructively managing competing priorities.
  • Manage agency relationships, contracts, budgets and performance, maintaining strong execution and commercial discipline.
  • Strengthen brand awareness, campaign effectiveness, dealer use of campaign assets and overall marketing performance.

Desired Qualifications

  • Sets a clear marketing and communications strategy aligned with customer needs and business priorities.
  • Converts customer, dealer and market insights into informed priorities, investment decisions and measurable outcomes.
  • Builds team capability, establishes clear accountability and delivers results through a multidisciplinary team.
  • Translates strategy into coordinated plans and maintains accountability for quality, timing, investment and performance.
  • Builds alignment across senior leaders, product teams, sales, dealers and agencies while constructively managing competing priorities.

About the Company

John Deere

Builds farm, construction, and forestry machines

John Deere builds tractors, combines, and other farm machines, along with equipment for construction, forestry, road building, and lawn care. Many of its machines use GPS guidance and cameras to steer themselves and spray only the weeds they detect, and farmers track each field and machine through its Operations Center app. Deere sells machines, replacement parts, and repair service through a worldwide network of independent dealers, which handle sales, servicing, and trade-ins in their local areas. Deere & Company was founded in 1837 by blacksmith John Deere, whose steel plow cut through sticky prairie soil, and is based in Moline, Illinois.

Company size
10,001+
Company stage
IPO
Headquarters
Moline, IL
Founded
1837

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