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Dentsu

Marketing analytics and digital advertising solutions

Associate – Digital and Programmatic

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeNew York, NY, USA$45kHybrid

About the Job

Requirements

  • A bachelor's degree is required.
  • Zero to two years of industry or professional experience is required.
  • At least one year of experience in analytics, data, and Microsoft Office products is required.
  • An interest in digital and programmatic media is required.

Responsibilities

  • Handle basic campaign queries and support the Addressable Trading Manager with campaign setup and trading metrics.
  • Manage programmatic campaigns across clients within the agency portfolio.
  • Learn the programmatic and digital industry, including its technologies, technology partnerships, campaign management, client services, ad trafficking, analysis, and communications through on-the-job training.
  • Follow the basic campaign management processes defined by account leads.
  • Support the Senior Associate or Manager with client deliverables, including campaign setup, launch notifications, ad creative screenshots, reporting, and updates.
  • Traffic ads through the ad-serving process and coordinate assets for upcoming campaign launches as the account point person for agency ad operations.
  • Collaborate with agency counterparts in planning, activation, ad operations, and analytics.
  • Manage pace reporting across campaigns and provide optimization suggestions to ensure full delivery.
  • Pull data from programmatic buying platforms for reporting and provide reporting insights.
  • Troubleshoot campaign setup, tag management, brand safety setup, performance, and pace fluctuations.
  • Build expertise in the digital display ecosystem and understand the taxonomy and components of the programmatic media landscape.
  • Build expertise in publisher technology, including partner demand-side platforms and their consoles.
  • Co-manage media vendor delivery reporting and complete campaign reconciliations monthly.

About the Company

Dentsu

Marketing analytics and digital advertising solutions

Dentsu International is a global marketing and advertising partner that helps brands grow by navigating the digital economy and using data-driven insights. Its services include consumer intelligence to understand customer behavior, digital marketing and advertising to reach audiences, customer experience management (CXM) to improve interactions, and gaming solutions to engage audiences. The company earns revenue through service fees, project work, and long-term contracts with a diverse mix of clients across retail, technology, and entertainment. Its approach combines research and analysis to set industry-focused insights and drive growth, while collaborating across disciplines to deliver integrated marketing solutions. Dentsu also pursues social impact initiatives, promoting inclusion and positive change in the industry and communities.

Company size
10,001+
Company stage
IPO
Headquarters
Tokyo, Japan
Founded
1901

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