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RBI

Global quick-service restaurant operator and acquirer

Senior Manager - National Partnerships & Catering

Brand & Creative MarketingPosted on Nov 9
Full-timeJacksonville, FL, USANo salary listed

About the Job

Requirements

  • 5–8+ years of experience in partnership marketing, strategic partnerships, business development, brand marketing, or growth marketing.
  • Experience developing and managing national marketing partnerships with consumer brands.
  • Strong commercial and marketing acumen, including experience developing business cases and negotiating mutually beneficial partnerships.
  • Ability to lead cross-functional initiatives involving multiple stakeholders.
  • Analytical mindset and experience using data to optimize marketing performance and business results.

Responsibilities

  • Develop and execute the strategy for Firehouse Subs' U.S. National Partnerships portfolio, identifying opportunities that strengthen the brand and drive guest acquisition, engagement, and loyalty.
  • Build and maintain a pipeline of strategic marketing, loyalty, and commercial partnerships with leading national brands.
  • Lead partnership negotiations, business case development, contract execution, launch planning, and ongoing relationship management.
  • Collaborate with Brand Marketing, CRM and Loyalty, Digital, Media, PR, Consumer Insights, Finance, Legal, and Operations to execute integrated partnership campaigns.
  • Define partnership key performance indicators, measure performance, and identify opportunities to optimize and expand partnership programs.
  • Stay current on consumer, loyalty, restaurant, retail, and partnership trends to identify innovative opportunities for Firehouse Subs.
  • Own the marketing strategy and annual marketing calendar for the Firehouse Subs Catering business.
  • Partner with Operations, Digital, Franchisees, and external vendors to grow catering sales, increase customer acquisition, and improve customer retention.
  • Develop and execute marketing campaigns that drive awareness and demand across digital and local marketing channels.
  • Identify new partnerships, promotional opportunities, and customer segments that accelerate catering growth.
  • Monitor catering performance, analyze guest and sales data, and recommend initiatives that improve traffic, average order value, and profitability.
  • Build strong relationships with internal and external stakeholders to ensure successful execution and long-term value creation.
  • Develop business cases, success metrics, and executive-ready performance reporting.
  • Help establish scalable processes, governance, and best practices for partnerships and catering marketing as these capabilities continue to grow.

Desired Qualifications

  • Experience managing a business line, commercial marketing program, catering business, or revenue-driving initiative.
  • Experience in QSR, restaurant, retail, CPG, loyalty, payments, or other consumer-facing industries.
  • A Bachelor's degree in Business, Marketing, Commerce, Communications, or a related field.

About the Company

RBI

Global quick-service restaurant operator and acquirer

1) RBI runs a global portfolio of quick-service restaurant brands, including Burger King, Tim Hortons, and Popeyes, primarily through franchised and company-owned locations selling fast-food items. 2) Its products come from standardized menus and fast-service formats—dine-in, takeout, and drive-thru—supported by a centralized supply chain and marketing across its brands. 3) It differs from competitors by leveraging a diversified brand platform built through strategic mergers, enabling global scale, cost synergies, and cross-brand procurement and operations. 4) Its goal is to grow its global footprint, boost profitability, and create value for shareholders by expanding brands, entering new markets, and optimizing restaurant operations.

Company size
5,001-10,000
Company stage
IPO
Headquarters
Oakville, Canada
Founded
1954

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